Not exact matches
For example, if you and two competitors are competing in a niche industry, working together to raise
awareness of the
market and desire for a specific type
of product or service offering could benefit everyone involved.
«A portion
of the additional working capital will be used to re-focus the
marketing to a more targeted approach from which the company expects to have a direct increase in sales and reinforce the brand
awareness for both branded and bulk
products,» Mr Sparks said.
After all, Mylan acquired the EpiPen from another company, and while Bresch insists that significant improvements have been made to the epinephrine - delivering
product itself, she also admitted on Thursday that a big part
of the price increase rationale was to fund
marketing and
awareness efforts for the device.
Awareness of these
products has grown tremendously over the past year, and there are a diverse number
of products on the
market offering a variety
of features and price points,» said Ben Arnold, Executive Director, Industry Analyst, Consumer Electronics, The NPD Group.
Because we do not rely on traditional advertising channels, such as print or television advertisements, if our grassroots
marketing efforts are not successful, there may be no immediately available alternative
marketing channel for us to build
awareness of our
products in a manner that we think will be successful.
Wide distribution over the internet • Low cost, efficient, transparent capital • The «great equalizer «• Media / PR,
awareness • Increase customer engagement and • Evangelize backers into investors (customer acquisition) • Reduce risk by getting feedback on new launches (
product or ventures) •
Market research Access to Capital
Marketing Platform Validation • Raising funds via crowdfunding
markets is a very public and transparent • Protect your IP and speak to a lawyer • Crowdfunding takes a lot
of effort and commitment • The majority
of Ideas fail to reach their funding goal • How will this affect your companies brand?
As part
of our pledge, we are leveraging various aspects
of our business — from
product development, to economic research, to public affairs and
marketing support — to raise
awareness about housing insecurity and create solutions to address the unique needs
of our Community Partners and those who are housing vulnerable.
-- Introduce your business to thousands
of potential customers in the entire
market area
of Cape Cod, the Islands, and the South Shore — Influence the buying decisions
of thousands
of potential customers — Speak to people who will make a decision to buy your
product or service this week — Create a consistent flow
of new customer opportunities via foot traffic, phone calls, website traffic, e-newsletter sign ups, social media engagement — Tell «the story»
of your business — Differentiate your business from your competitors — Encourage customer loyalty — Educate past customers on why they should come back and do business with you again — Grow your
market share — Make your business a household name and create top
of mind
awareness — Build the credibility
of your business — Control the public's perception
of your business
WBENC believes that creating
awareness of these
products can result in sales growth, increased consumer knowledge and loyalty,» said Laura Rehbehn, Senior Manager,
Marketing, Communications & Brand Management, WBENC.
This is arguably one
of the hottest consumer trends right now, and now it's the time to invest in
marketing and building
awareness for our brands and amazing new
products.
Our customer growth resulted from increased brand
awareness, our ongoing direct
marketing and advertising initiatives, the offering
of new and enhanced
products and acquisitions.
This form
of marketing helps build brand
awareness and promote
products by reaching specific target demographics through timely and smart email messages.
In 30 minutes
of conversation he made us understand how to use content
marketing in our case and how to create
awareness of our
product.
With the aim
of promoting and building
product awareness through an increase in the volume
of sale
of PDO Parmigiano Reggiano cheese in foreign
markets, the Consortium Assembly has resolved to renew for year 2017 activities in support
of promotional actions carried out by professionals.
Based in Georgetown, GMC is dedicated to promoting the
awareness of Guyanese
products by: providing crops»
market information to agricultural producers and exporters; providing
market extension services to producers and exporters; working with the government to encourage domestic agricultural policy and to stimulate the export
of Guyana's non-traditional export
products; and provide specialized services to exporters.
The
awareness of the increasingly informed consumer and the new technologies are challing the
market on daily basis, and stimulating companies to innovate new process and bring new
products to life as well as rethink distribution model.
One
of the major restraints
of the Gluten - Free
Products Market is a lack
of awareness in developing regions such as Asia - Pacific and Latin America.
The rising incidence
of obesity, diabetes, celiac disease, other diagnosed food intolerances, and growing consumer
awareness to address these conditions expanded the
market to manufacture customized allergen - free
products.
«As consumer
awareness continues to increase, more and more restaurants and other foodservice operations are discovering gluten - free
products as a mechanism to build loyalty by catering to special dietary needs,» says Tina Battistoni, a senior marketing manager at Rich Products Corp. «Rich's gluten - free products are certified by the Gluten - Free Certification Organization [GFCO],» she explains, «and are individually wrapped to mitigate risk of cross-contam
products as a mechanism to build loyalty by catering to special dietary needs,» says Tina Battistoni, a senior
marketing manager at Rich
Products Corp. «Rich's gluten - free products are certified by the Gluten - Free Certification Organization [GFCO],» she explains, «and are individually wrapped to mitigate risk of cross-contam
Products Corp. «Rich's gluten - free
products are certified by the Gluten - Free Certification Organization [GFCO],» she explains, «and are individually wrapped to mitigate risk of cross-contam
products are certified by the Gluten - Free Certification Organization [GFCO],» she explains, «and are individually wrapped to mitigate risk
of cross-contamination.
With increasing
awareness about global warming and concerns about the environment, people are opting for eco-friendly techniques
of fresh food packaging, which has had an impact on the
market for global food produce packaging
products.
Alpro is
marketing its
products as «plant power» to raise
awareness of their lower environmental impact over dairy
products.
Denny has more than 30 years
of leadership experience in consumer - driven
marketing and
product innovation as well as building teams to develop and execute on strategies that increase brand
awareness and drive sales.
There is a rising
awareness regarding health and the consumption
of these
products in the North America
market.
New York Cider Association Executive Director Jenn Smith said, «New York Craft Beverage Week promises to increase
awareness of and appreciation for the diverse and delicious beers, ciders, spirits and wine being produced in our state, developing the craft beverage
market for these
products close to where they are made.
«Because
of our nation's childhood and teenage obesity public health crises, it is important to raise
awareness about how companies are using celebrities popular with these audiences to
market their unhealthy
products,» said Dr. Bragg, who is also a faculty member at the NYU College
of Global Public Health.
«These algorithms are hence attractive for companies that analyze online media or social networks to measure the degree
of brand
awareness for a
product or the success
of a
marketing campaign,» says Hoffart further.
You know, hopefully we will — I think there's a solid
awareness of them; hopefully we'll address them, you know, as the
products come to
market instead
of building this huge new world and then suddenly realizing that Google knows everything about me and everything I eat and everything I — every step I take.
It offers a variety
of pouched and canned tuna, salmon, sardines and specialty seafood
products.this brand has actually
marketed a very significant loyalty and consumer
awareness based on their nutritional value, quality, and
of course, the affordability
of their
products.
In her new role overseeing the
marketing,
product management, and sales groups, she is strengthening the company's focus on the district and classroom assessment
markets, and increasing
awareness of states» changing assessment needs.
Doll attributes the company's continued success to several factors, such as cultivating brand
awareness and offering the right
product mix that includes an ample number
of CUVs in a hot CUV
market.
«Our long - term goals are to increase brand
awareness and to elevate Suzuki in the eyes
of consumers in terms
of product image, quality and desirability,» said Cam Smith Arnold, American Suzuki's director
of corporate brand
marketing and communications, at a media preview for the vehicle.
There's the «pure
marketing» approach, for which Goodreads provides suite
of advertising
products for authors to use to build
awareness around their books.
Therefore
marketing is really about increasing
awareness of your books and
products to the potential customer (the number
of times your
product «touches» the potential customer).
Think
of your website, press releases,
product sheet information and social media as
marketing tools to help increase
awareness about you and your services.
«With the rise
of awareness of dental issues being left untreated, the category could grow rapidly with all
of the new
products and
marketing that is getting attention.»
Robert Cohrs,
marketing director for Kong cat
products, said iPet Companion promises not only to raise
awareness of shelter cats, boost shelter Web traffic and increase adoption rates, but also to act as a form
of «virtual volunteerism.»
With so many new offerings under its belt, Fisker says that Grizzly Pet
Products will spend the next year or so mostly focused on expanding the distribution and awareness of its products, further securing its reputation as the market leader in salmon oil products in North America and
Products will spend the next year or so mostly focused on expanding the distribution and
awareness of its
products, further securing its reputation as the market leader in salmon oil products in North America and
products, further securing its reputation as the
market leader in salmon oil
products in North America and
products in North America and beyond.
Retailing Right On the one hand, the fact that pet travel
products are increasingly moving into the public's
awareness is good news for pet retailers; on the other hand, the trend has also made the category more attractive to non-pet-related retail chains and even automotive retailers, says Tibor Siklosi, director
of marketing and new
product development for Bergan, located in Monkey Island, Okla. «[These chains] are understanding the preferences
of the pet owners already shopping their stores,» Siklosi says.
«With an ever increasing assortment
of pet gates and crates entering the
market, consumer
awareness of these items is at an all - time high,» says Nancy Swartzentruber, president
of sales and
marketing for Wooster, Ohio - based Dynamic Accents, Ltd. «Consumers now demand higher quality, more innovation and better value in their pet containment
product choices.»
Largely, this is due to access
of information on the Internet, advertising,
marketing strategies and
product awareness by consumers.
The
market is responding to this growing
awareness of the upsides
of cat grooming with a wealth
of products designed to pamper and freshen up.
Designed to raise
awareness and educate the community about Maui's agriculture industry while offering farmers, ranchers and «Friends
of Agriculture» a
market to sell their
products and produce and to interact with the general public, AgFest is Maui's largest agricultural event.
«We are delighted the research suggests that the popularity
of European rail travel is steadily increasing, which gives the Eurail Group even more incentive and enthusiasm to maintain strong Eurail Pass
product awareness throughout the global
market.
«World Travel
Market is an invaluable forum for creating new partnerships with the travel trade, renewing existing relationships and raising
awareness of Oman Air «s outstanding
products, reliability and value.
It's interesting to see Capcom publishing Moto GP 2008, not a
product we would automatically associate with this Japanese developer but it does show how the publisher is expanding its
awareness of the western
markets and looking for new IP's with which to build a regular base.
Watson's successful event
marketing strategy for brands has been an «influencer» strategy in which he creates
product awareness through a unique series
of branded events that provide consumers with touch - and - feel opportunities with a particular
product thereby directly touching the consumer as well as generating word -
of - mouth among highly visible influential in the media, style, fashion, and the arts.
The specification will raise
market awareness and adoption
of more energy efficient
products and encourage continued efficiency improvements through use
of tested techniques.
Perhaps that's a bit
of slight
of hand on Greenpeace's part to raise
awareness in nations removed from the deforestation by half the globe — it's true that you won't find APP
products in a US Walmart store, based on what this report says — but it's certainly no more playing with words than saying you're not doing bad things in your largest
markets, only in places far away and only a little bit; and that's it OK because you're still discussing ways to stop it.
2lst century
marketing and public
awareness of authoritative information online (or any
product / service) without user going to legal aid (lots
of people don't know what it is), not contacting a library (a lot
of people are bypassing libraries for information research) is a big problem in world where newspapers are increasingly fee - based, tv ads continue to be expensive and people no longer want paper snail mail.
However, we will look for ways to support and nurture their development, through offering commercial and
market knowledge to help them refine their
product offering, access to a potential user community, whether within A&O or with clients, legal
awareness programmes and helping them obtain mentoring and access to alternative sources
of growth capital.»