Sentences with phrase «market than traditional routes»
Independent publishing gives you more leeway in finding and addressing a target market than traditional routes do, but you should still have a target reader in mind when you publish independently because it will help you market your book more successfully.
http://blog.infinitypublishing.com/ Not exact matches
Graves added that, «we can now have access to any print format or digital product in seconds rather than weeks, this gives us the ability to challenge the traditional route to market, if we choose we can publish our content digitally first then re-flow into hardback or paperback book formats for any English - speaking market in seconds.»
In fact, in the last 18 months, we've seen that independently published authors have more promotional options available to them than many who go the traditional route because they can react more quickly to changing market trends and make decisions to jump on timely promotions.