Sentences with phrase «marketers said»

But most businesses did not add social proof to their sites: More than three - quarters of marketers said they don't feature it on their sites.

In its 2014 State of Marketing report, Exact Target found an even higher number: 88 % of marketers said email marketing was bringing them positive ROI.

In a 2016 survey, nearly two out of three marketers said that case studies are an effective method for winning more B2B clients.

According to HubSpot, almost half of marketers said inbound gave a higher return - on - investment, while only 12 % reported outbound did (41 % of respondents could not answer or did not know).

According to the Content Marketing Institute & MarketingProfs» B2B Content Marketing: 2016 Benchmarks, Budgets and Trends — North America report, 84 % of B2B marketers said they used Facebook as a content marketing tactic, but just 30 % said their efforts were effective.

Specifically, the marketers said they wanted to send specially designed ads to women in their second trimester, which is when most expectant mothers begin buying all sorts of new things, like prenatal vitamins and maternity clothing.

In 2017, 31 percent of marketers said they had broadcast live content — just a 5 percent increase:

It wasn't that surprising to us that UK marketers said producing engaging content was their biggest content marketing challenge and the biggest priority for their internal content creators over the next year.

Content marketing is a vital aspect of most marketing strategies, and 83 percent of B2B marketers said that mobile apps were an important aspect of their strategies.

A recent State of Content Marketing report from CopyPress revealed that 51.9 percent of professional marketers said video marketing has the strongest ROI of all created content.

Many marketers said Facebook's foray seemed a little too late considering that Amazon and Google's smart speakers already have a robust ecosystem of apps.

The Seattle - based marketer says his depression stemmed from feelings of shame, weakness and failure — none of which particularly inspire confidence in employees, peers and investors, nor make a person want to crawl out of bed in the morning and captain the ship.

So it's no surprise that 89 % of marketers say that email is their primary channel for lead generation (Source: Mailigen).

Champagne makers are the world's best marketers says John Stimpfig of Decanter, but Spiros Malandrakis of Euromonitor International warns of headwinds for bubbly

According to the Content Marketing Institute, only 21 % of marketers say that they can successfully track their ROI from content marketing.

However, our Influence 2.0 report with Altimeter Group and Traackr found that 57 % of marketers say influencer marketing will be integrated in all marketing activities in the next 3 years.

Like their peers in North America, Australian content marketers say their organizations are concentrating more on building audiences than they were a year ago.

Unfortunately, documentation and effectiveness do not automatically create clarity — 61 % of the most effective nonprofit marketers say they have clarity on what successful content marketing looks like within their organization.

Robert offers this insight to explain why more marketers say they focus on creating the right content for the right person at the right time, yet fewer report crafting content specifically for the buyer's journey: «It could be a semantical difference to some degree, but rather than the «old - school» development of content for the buyer's journey, we're seeing a focus on dynamically serving up content in the audience's time — no matter what stage they happen to be in.

According to our latest research, as reported in Technology Content Marketing 2017: Benchmarks, Budgets, and Trends — North America, sponsored by IDG and IDG Enterprise, 64 % of technology marketers say their organization's overall content marketing approach is much more or somewhat more successful compared with one year ago; 92 % of those marketers attribute that success primarily to doing a better job with content creation.

Overwhelmingly, however, marketers say they get the best return on investment from either Google or Facebook.

In addition, our own research shows that 57 % of marketers say influencer marketing will be integrated in all marketing activities in the next three years.

At the same time, a study from CMI and MarketingProfs reports that 50 % of marketers say producing content consistently is a top challenge.

92 % of marketers say social media is important for their business.

81 % of B2B purchase cycles start with a web search, according to Earnest Agency, and 57 % of B2B marketers say SEO has the biggest impact on lead generation, according to NewsCred.

According to research from Adobe, over half of marketers say video content has the best ROI.

While 44 % of B2B marketers say their organization is clear on what content marketing success or effectiveness looks like 55 % are unclear or unsure.

I am always surprised at how many marketers say that their content stops when they hand the lead off to sales.

51 % of marketers say that finding enough time is one of their biggest content struggles.

The Maryland - based wine and spirits importer and marketer said yesterday (28 J...

Mothers who find a product that eases the difficulties of caring for an infant are brand - loyal to products aimed at older children, marketers say.

When the marketers say natural, what they mean is that the product is animal - based or plant - based, and the term may lead you to imagine it was not synthesized in a lab.

«We can finally disable the DSC (dynamic stability control),» the Volkswagen of America product marketer says, adding with a smile, «For track purposes only, of course.»

The Maxima's Goodyear Eagle F1 all - season tires give out almost immediately, and the front - wheel - drive family sedan with a chic exterior and a cushy interior reminds us that it really isn't a «four - door sports car,» even if the marketers say it is.

The marketers say it's what the segment wants, but anybody who's driven Hyundai's 274 - hp, 35 - highway - mpg Sonata Turbo can make a compelling argument otherwise.

Pontiac's marketers say that the average Grand Am buyer is a 36 - year - old man or woman with an annual household income of $ 50,000.

Ford marketers say they now are giving Taurus customers what they want.

Do only those with household incomes from mid - $ 90,000 s well into six figures, as Honda's marketers say they're targeting, appreciate a fuel saving family sedan?

Many marketers say that the fewer questions you ask, the higher your conversion rates (for your newsletter) will be.

And yet every marketer says you must have a newsletter and send it to as many addresses as possible, regardless of who they are or whether they read your genre.

Which marketers say is the preferred method for 2018.

HBC digital marketer says company is excited about using artificial intelligence to time advertising to reach consumers at the right time

Direct mail marketers say that in head - to - head tests of two investment newsletters that differ only in price, the higher - priced one often receives more responses.

Marketers say videos / podcasts and research reports are the most difficult types of content to create, 64 % and 62 % respectively.

According to a 2016 Content Marketing Institute report, 60 % of marketers say «creating enough engaging content» is their biggest challenge.

I have lost track of the number of times I have heard marketers say that testimonials are gold - dust and indeed they are: some of them.

Not exact matches

Lucas said that will drive the business to rely ever more on artificial intelligence, which is something most marketers don't understand.

Marketers are missing out on a cultural segment of U.S. population called out as the «New Heartland,» report says.

I can't say I've ever felt compelled to watch them myself — but as a business owner and marketer in today's highly fragmented media landscape, I must admit that simpler times — when the original «sponsored content» could reach millions every day — have a certain appeal.

When I spoke to Hannah as part of my 2018 Big Ideas project, she referred to a famous old saying: marketers used to joke that they knew 50 percent of their ads worked, they just didn't know which 50 percent.