Sentences with phrase «measured television audience»

It was the second child of Chaitanya (Chet) Kanojia, who sold an earlier venture, which measured television audience demographics, to Microsoft.

Not exact matches

David Clark and Paul Virts, «Religious Television Audience: A New Development in Measuring Audience Size,» paper presented at The Society for the Scientific Study of Religion, Savannah, 1985.

It appears that while paid - time religious television programs have achieved a measure of financial independence from networks and stations, their financial dependence on their audience exerts a comparable influence.

Bill Rose, Senior Vice President for Marketing Management at Nielsen talks about measuring radio, television and online audiences and making sense of social television activity.

Maibach, who is now working on a further project to measure the effects the views of weathercasters have on their audience, added: «Most members of the public consider television weather reporters to be a trusted source of information about global warming - only scientists are viewed as more trustworthy.»