Sentences with phrase «measuring email opening rates»

While it's worthwhile to continue measuring email opening rates, click - throughs and website hits, make 2015 the year that you commit to taking a deeper look at your customer and prospect interactions.

Not exact matches

So the question arises as to whether open rates are still a useful metric for measuring email marketing success when open rates are falling for technological reasons rather than due to any change in subscriber behavior.

Open Rate: the «open rate» is a percentage measured as the number of people who actually opened your email divided by the number of people to whom the email was verifiably deliveOpen Rate: the «open rate» is a percentage measured as the number of people who actually opened your email divided by the number of people to whom the email was verifiably deliveRate: the «open rate» is a percentage measured as the number of people who actually opened your email divided by the number of people to whom the email was verifiably deliveopen rate» is a percentage measured as the number of people who actually opened your email divided by the number of people to whom the email was verifiably deliverate» is a percentage measured as the number of people who actually opened your email divided by the number of people to whom the email was verifiably delivered.

The upshot of the recent study is that organizations who have an «investment - oriented» view of email marketing - that is, as a tool to build and nurture long term relationships with existing clients and customers - are finding that, even during a recession, the ROI from email marketing continues to increase as measured by higher open, clickthrough and conversion rates.

This is because all email marketing applications measure open rates by waiting for a tiny image embedded in the email to be downloaded by the person reading the email.

Nevertheless, one needs to be aware of the technical issues that impact open rates, and the resulting limitations on the utility of open rates as a measure of reader interest in the subject of your email.

The most important things to measure for an email campaign are open and click rates — how many people actually opened your email and how many clicked on a link in the email.

In addition to sending video emails, you can also track their success by using BombBomb's analytics tools to measure open and play rates.