The guys at Draft2Digital make it very easy to get your book into stores, but, once you are there, you go into immediate competition
with millions of other books all shouting for the attention of readers.
Expecting me to pay premium dollars for your book because it's got some publisher's stamp of approval on it when there are
literally millions of other books I could easily read.
It needs to be professional, as well as eye catching in order to compete with
the millions of other books out there.
But what of
the millions of other books?
Even if your book is the perfect solution to the reader's problem, and the title and cover perfectly portray that your book is their answer, they'll never see it unless you've done something to make your book rise above
the millions of other books available.
The biggest challenge in book discovery is setting your book apart from
the millions of other books online.