Sentences with phrase «mobile ad revenue in»

Snapchat is expected to fall below expectations with a mere 1.1 % share of the US mobile ad revenue in 2017, as opposed to the expected 1.3 %.

Not exact matches

Clearly, that's a large demographic of mobile users, and in the fourth quarter of 2016, mobile ads generated roughly 80 percent of Facebook's $ 5.6 billion ad revenue.

Verizon is already working on increasing revenue through its ad - supported mobile video service go90, targeted at millennials and built on video streaming technology acquired from Intel Corp. in 2014.

In July, the company announced that mobile ads brought in US$ 656 million in revenues, which accounts for 41 % of Facebook's total second - quarter hauIn July, the company announced that mobile ads brought in US$ 656 million in revenues, which accounts for 41 % of Facebook's total second - quarter hauin US$ 656 million in revenues, which accounts for 41 % of Facebook's total second - quarter hauin revenues, which accounts for 41 % of Facebook's total second - quarter haul.

The company took in roughly $ 300 million in revenue last year, nearly triple 2015's total, mainly through ads that run on its site and mobile app.

Kolondra also said Opera is not talking with its mobile - operator partners about instituting the feature in its (far more widely used) mobile versions — many operators are controversially experimenting with blocking ads at the network level rather than in the browser, partly as a way of getting publishers and ad networks to give them a slice of their revenue.

Mobile ads now account for over half the company's $ 2.5 billion in revenue, and with a user base of 1.27 billion, it's the place to go for marketers looking to reach consumers on their phones.

Ad revenue grew 45.4 percent to $ 4.30 billion, with mobile ads accounting for 78 percent of the total versus 66 percent in the same quarter last year.

Much of that revenue growth came from a dramatic increase in sales of mobile advertisements, which accounted for 41 percent of the company's $ 1.6 billion in ad revenue in the second quarter.

Facebook Inc. reported a better - than - expected 40.5 percent jump in quarterly revenue helped by the launch of new advertisement services and updates to its mobile app, which drove more ad sales.

Facebook, meanwhile, is expected to reel in $ 1.53 billion in worldwide mobile ad revenue this year according to eMarketer, up from $ 470.7 million last year.

Kevin Weil, Twitter's vice president of revenue product, said in a company blog post that Twitter wants to capitalize on the fact that it «sits at the intersection» of two leading trends in the world of advertising: the turn toward mobile, and the industry - wide shift to programmatic ad buying.

Ads in apps aren't blocked: The brokerage firm points out that iOS ad - blocking apps only block advertising that comes via Apple's mobile Safari browser, but the vast majority of mobile users spend most of their time inside apps, which also generate the bulk of advertising revenue.

Less than a year later, mobile ads were 41 % of Facebook's $ 1.6 billion in ad revenue over the last quarter.

Facebook is still investing in ways to grow its earnings even more, with mobile ads and video revenues currently doing the heavy lifting.

T - Mobile U.S. reported ad spending of $ 1.8 billion in 2017 (4.4 percent of total revenue), up from $ 1.7 billion in 2016 (4.5 percent of revenue).

Mobile Captures More Than Half Of All U.S. Internet Advertising Revenue For The First Time Ever, Total Digital Ad Spend Hits a Landmark $ 72.5 Billion in 2016 IAB reports: «Mobile advertising accounted for more than half (51 %) of the record - breaking $ 72.5 billion spent by advertisers last year -LSB-...] The total represents a 22 percent increase, up from $ 59.6 billion in 2015.

Other noteworthy features of its website include registration for an e-newsletter that details recent developments in the Canadian digital advertising industry and an Insights + Researchsection that connects users to IAB Canada's annual mobile ad revenue reports.

Mobile made up of 91 % of total ad revenue this quarter, up from 89 % in Q4 2017.

Mobile advertising represented just over half of all Facebook's marketing dollars in the last quarter of 2013, and for the same period in 2014, analysts expect mobile ads to make up at least two - thirds of all ad revenue, making Facebook primarily a mobile ad coMobile advertising represented just over half of all Facebook's marketing dollars in the last quarter of 2013, and for the same period in 2014, analysts expect mobile ads to make up at least two - thirds of all ad revenue, making Facebook primarily a mobile ad comobile ads to make up at least two - thirds of all ad revenue, making Facebook primarily a mobile ad comobile ad company.

The social network will not reveal how much app install ads bring in, but firms that help marketers run ads on Facebook believe they account for more than half of its mobile revenues, which doubled to $ 2.5 billion in the fourth quarter.

Revenue from the division Yahoo calls MaVeNS (mobile, video, native ads, and social), a key focus, rose 7 % in the first quarter, but that was seen as a disappointment after the category rose 26 % in the quarter before.

In a report by e-marketer, the advertising giant controlled 49.3 % of the mobile internet ad revenue share in 2013, while Facebook Inc. (NASDAQ: FB) had 17.5 % sharIn a report by e-marketer, the advertising giant controlled 49.3 % of the mobile internet ad revenue share in 2013, while Facebook Inc. (NASDAQ: FB) had 17.5 % sharin 2013, while Facebook Inc. (NASDAQ: FB) had 17.5 % share.

As a result of an unprecedented level of spending on mobile search ads, the search ad format accounted for $ 35.0 billion in revenue in 2016 — up from $ 29.5 billion in 2015.»

In terms of mobile ad revenue, Facebook is going to be a big giant from this year onward.

Instagram was one of the largest single avenues for growth, with a 90.7 % year - over-year growth in mobile ad revenue totalling to $ 3.08 billion in 2017.

Google reported strength and growth in revenue jumps, which has calmed analyst fears of mobile ad performance.

That helped it bring in 62 % of its ad revenue from mobile.

But its biggest problem — bigger than the shift to mobile or the need to generate ad revenue — is that it has to not only remain relevant in people's lives, but offer them more and more things that will keep them engaged.

Flappy Bird hit the mobile market by storm and is even bringing in $ 50,000 dollars a day in ad revenue.

While ad revenue in mobile games is expected to rise from $ 87 million in 2010 to $ 894 million in 2015, it will still be dwarfed by download and in - app purchase revenues.

That means Facebook earned $ 5.7 billion of its total $ 6.8 billion in ad revenue on mobile ads alone.

Mobile now makes up 84 % of Facebook's ad revenue, the same as last quarter and up from 78 % in Q3 2015.

A word of warning from the latest report of Vision Mobile in Q3 2015, 51 percent of mobile app developers are still below the app poverty line ($ 1 - $ 500 total monthly revenue) and this is because they rely on paid downloads and in apMobile in Q3 2015, 51 percent of mobile app developers are still below the app poverty line ($ 1 - $ 500 total monthly revenue) and this is because they rely on paid downloads and in apmobile app developers are still below the app poverty line ($ 1 - $ 500 total monthly revenue) and this is because they rely on paid downloads and in app ads.

Read next: Facebook has mixed first quarter with $ 1.46 B in revenue, EPS of $ 0.12 as mobile reaches 30 % of ad income

Facebook revealed yesterday during its strong quarterly earnings call that in the last year, Facebook's average revenue per user grew 49.1 percent in the U.S. and Canada — Facebook's home market where advertiser concentration, buying power and fast mobile networks make video and video ads popular.

And when you consider that OEMs like Samsung, third parties like Amazon and even mobile carriers also sell apps and services on top of Android and the fact that Android ad revenue exceeds iOS, Android is the more profitable platform of the two in terms of software and services.