Sentences with phrase «mobile ad sales»

Google wants to increase advertiser interest in geo - targeted display ads and in - app mobile ads, said Ian Carrington, mobile ad sales director.

Yahoo said last week that it gets nearly half of its audience from mobile visits, but the company's mobile ad sales are so insignificant that it does not break them out separately in earnings reports.

Not exact matches

Most folks have figured out the basic filters that help cut down on the crap they're seeing every day and all the big guys are already building in (often default) ad blockers to try to delay the inevitable and ongoing migration from websites and email to messaging services that is accelerating among the mobile millions and putting a critical damper on online web ad sales.

By transparency, I mean they have full price transparency (know what they are paying for media vs. data vs. services vs. tech), they have attribution transparency (see each individual vendor's contribution to the sales funnel), they have audience transparency (know where their data is sourced from), and channel transparency (know distribution of ads on desktop, mobile, etc.).

The Menlo Park, California, company said the release of new advertisement offerings and updates to its mobile app helped to increase ad sales during the quarter.

Much of that revenue growth came from a dramatic increase in sales of mobile advertisements, which accounted for 41 percent of the company's $ 1.6 billion in ad revenue in the second quarter.

Facebook Inc. reported a better - than - expected 40.5 percent jump in quarterly revenue helped by the launch of new advertisement services and updates to its mobile app, which drove more ad sales.

In a research note it published on Tuesday, UBS said that it doesn't think mobile ad - blocking will become a mainstream activity, and therefore it expects that the impact on actual advertising sales is going to be much smaller.

Facebook Introduces «Store Sales Optimization» and Other Ad Improvements for Retailers Facebook has added three new options for retailers, announcing its expanded store sales optimization, tabs for Canvas, and product categories for dynamic ads, all aimed at improving mobile and offline conversSales Optimization» and Other Ad Improvements for Retailers Facebook has added three new options for retailers, announcing its expanded store sales optimization, tabs for Canvas, and product categories for dynamic ads, all aimed at improving mobile and offline converssales optimization, tabs for Canvas, and product categories for dynamic ads, all aimed at improving mobile and offline conversions.

Chief Strategy Officer Imran Khan said, «I think as our business is becoming more and more programmatic, our sales force is becoming consultant [s] to our clients, and I think that is very important because I think we have still a lot of work to do to educate the market and really teach the market how to create vertical video ad unit [s] that really, really works in mobile environment.»

Google is bolstering its European mobile sales team in a bid to promote its mobile ad channels, such as geo - targeting, to brands and agencies.

Grindr Product Coordinator, Mobile Platform / USA - CA, Los Angeles Release Manager / USA - CA, Los Angeles Advertising Traffic Coordinator / USA - CA, Los Angeles Financial Analyst / USA - CA, Los Angeles Manager, Regional Ad Sales Teams (National & International) / USA - CA, Los Angeles

Kevin Hayes, VP of Ad Sales at American Target Network will speak on the latest strategies for television, cable and radio for online and mobile dating operations.

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appFigures is a reporting platform for mobile app developers that brings together app store sales, ad data, worldwide reviews and hourly rank updates into an intuitive and informative reporting solution.

MoPub as a business works with a number of publishers to help them maximise sales and performance on their mobile ad inventory.

Apart from releasing BBM for major mobile platforms, BlackBerry recently announced the expansion of its ad sales network and addition of some premium features to monetise its messaging service.

The newer OS's share has increased but the ad analytics firm says this growth is probably because Windows Phone 8.1 users are abandoning their phones for Android or iOS rather than any rise in sales of Windows 10 Mobile devices.

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In order to maximize the reach of the property for sale, the ads appear on Facebook and on popular mobile apps and websites, including local and national news outlets that consumers and potential homebuyers visit on a daily basis.

Location based searches (LBS), mobile ad revenue and mobile's share of online sales are all dramatically increasing year over year and quarter to quarter.