Sentences with phrase «mobile advertising spend»

Best Buy recently announced that it will boost its mobile advertising spend this year going into the holiday season to help drive consumer traffic.

«Local, mobile advertising spend in the U.S. is expected to skyrocket over the next few years, making Google's vast index of local businesses and search extremely valuable to Waze, and to an extent, vice versa,» Empson writes.

Not exact matches

This year, advertising spend on mobile platforms surpassed spending on desktop (or «display») advertising for the first time.

E-commerce site Alibaba took 40.3 percent of all money brands spent on mobile advertising in China in 2016, equivalent to $ 11 billion

To put the cost of effectively using Facebook in perspective consider that according to Brian Wallace, former vice president of strategic marketing for Samsung Mobile, Samsung spends twice as much maintaining and updating its top - rated Facebook page, as it does actually advertising on Facebook.

With $ 31.45 billion spent in 2014, and even more predicted in 2015, a business without a mobile marketing / advertising strategy is falling behind and missing out on valuable opportunities to connect with consumers and bring in revenue.

TBG's CEO Simon Mansell told TechCrunch that one of their clients recently spent $ 1 million on a social advertising campaign that stretched across Facebook's mobile and desktop newsfeeds.

But when you compare the ratio of ad spending to actual time engaged with each form of media, mobile advertising still appears to have loads of room yet to grow:

Of the $ 603 million spent, nearly 75 % came from mobile ads, according to the most recent ad revenue report from the Interactive Advertising Bureau.

E-commerce site Alibaba took 40.3 percent of all money brands spent on mobile advertising in China in 2016, equivalent to $ 11 billion, according to new figures.

Businesses are expected to spend $ 147 billion on mobile advertising of all types next year, up 27 percent on 2017.

And, of the approximately $ 1 billion spent on the election by both parties, around $ 54 million has been spent on digital advertising, including mobile.

Ads in apps aren't blocked: The brokerage firm points out that iOS ad - blocking apps only block advertising that comes via Apple's mobile Safari browser, but the vast majority of mobile users spend most of their time inside apps, which also generate the bulk of advertising revenue.

Driven by an increase in mobile advertising, spend grew to $ 12.8 billion (# 10.3 billion) last year, as reported by Campaign.

If you're among the 66 % who do not have a mobile - friendly website, then it should be obvious you don't want to spend money advertising to mobile devices.

Mobile Captures More Than Half Of All U.S. Internet Advertising Revenue For The First Time Ever, Total Digital Ad Spend Hits a Landmark $ 72.5 Billion in 2016 IAB reports: «Mobile advertising accounted for more than half (51 %) of the record - breaking $ 72.5 billion spent by advertisers last year -LSB-...] The total represents a 22 percent increase, up from $ 59.6 billiAdvertising Revenue For The First Time Ever, Total Digital Ad Spend Hits a Landmark $ 72.5 Billion in 2016 IAB reports: «Mobile advertising accounted for more than half (51 %) of the record - breaking $ 72.5 billion spent by advertisers last year -LSB-...] The total represents a 22 percent increase, up from $ 59.6 billiadvertising accounted for more than half (51 %) of the record - breaking $ 72.5 billion spent by advertisers last year -LSB-...] The total represents a 22 percent increase, up from $ 59.6 billion in 2015.

Why limit your spend on pay - per - click advertising, when mobile advertising is reliable, trackable and affordable?

The GIC also expects mobile computing to be an important focus, as users spend more time on devices and companies ramp up advertising spend and mobile payment capabilities.

Brands spent $ 8.4 billion on mobile advertising in 2013, and that number is expected to quadruple to $ 36 billion by 2017, according to eMarketer.

Mobile social dating is a commodity, throw together an app and spend your a ** off on advertising.

«What we see is short spurts of time spent per session, presenting mobile dating publishers an opportunity to engage and advertise to them in an entirely new way.»

The mobile research and advertising company found that for every $ 1 spent per user on in - app purchases in the App Store, 89 cents was spent in the Amazon Appstore and just 23 cents in Google Play.

Additional investment areas core to the company's challenger strategy include aggressively pursuing the B2B segment, expanding the sales force by 1,000; ramping up advertising spending; and attracting new mobile virtual network operator (MVNO) partners with an efficient platform for getting to market.

At every company that sells ads, a significant portion of their engineering team spends their day tuning data mining, writing better code to collect all your personal data, upgrading the servers that hold all the data and making sure it's all being logged and collated and sliced and packaged and shipped out... And at the end of the day the result of it all is a slightly different advertising banner in your browser or on your mobile screen.

The average person spends 80 percent of their time on mobile devices using just three apps, according to ComScore; for developers, buying new users with ads is prohibitively expensive — averaging $ 4.73 per installation, according to AdParlor, a social advertising company.

Time spent is shifting to digital and especially mobile faster than the advertising, but the media spend avalanche is starting.

We've witnessed the manufacturer spending more on the advertising campaign than ever before, the launch yesterday proved to be relatively successful across stores nationwide, and now the handset has been named the Mobile of the Year at the What Mobile Awards 2011 at London's Whisky Mist.

In contrast, at present, only 4 percent of ad spend flows to mobile advertising.

Mobile advertising and the gap between time and money spent on mobile will close over the coming years and the stats show will close quMobile advertising and the gap between time and money spent on mobile will close over the coming years and the stats show will close qumobile will close over the coming years and the stats show will close quickly.