Accompanying the announcement of Google's Daydream
mobile virtual reality efforts, is the reveal of virtual reality support for apps like IMAX, CNN, MLB, NBA and USA Today, as well as a dedicated virtual reality section of the Google Play Store.
Given Samsung's insistence on pushing forward with its own proprietary platform when it comes to
virtual reality, rather than adopting Google's growing Daydream, it's a welcome shift to see the company making an
effort to avoid splintering the burgeoning
mobile augmented
reality industry.