Hulu has been opening up
more ad inventory over the past year as its overall subscriber numbers have grown and as its ad - supported subscribers have spent more time watching content on the platform,...
Not exact matches
Though upfronts have traditionally been focused
more on television advertising, the rise in digital viewing has forced media companies to come to the
ad market with a
more holistic approach and sell TV and digital
inventory together.
Google testing filter buttons for Shopping
ads: Filter by local availability, top rated and more In more news from Google, Search Engine Land says: «Google has started testing product filter buttons for product listing ads in the search results, including a special «In Store» filter for Local Inventory A
ads: Filter by local availability, top rated and
more In
more news from Google, Search Engine Land says: «Google has started testing product filter buttons for product listing
ads in the search results, including a special «In Store» filter for Local Inventory A
ads in the search results, including a special «In Store» filter for Local
Inventory AdsAds.
But the company said that decline was the result of a conscious effort to rapidly expand its available
inventory and change its algorithms to distribute
ads more frequently throughout each day.
Adding local
inventory ads to your AdWords is a little
more complex than setting up
ad campaigns.
On a panel we shared last spring, Josh Koster talked about the ever - increasing amount of
ad inventory becoming available on video websites, and I suspect that many
more - traditional media consultants will «get» the idea of advertising on a site like Hulu, which shows TV programs, a lot
more naturally than they will Google
Ads.
A Politico story today confirms something we've mentioned here before
more than once: this year's high level of spending by campaigns and outside groups is soaking up online
ad inventory, particularly in battleground states.
«If I get 10 %
more usage from the average consumer, I have suddenly created 10 %
more inventory for my
ads,» Fayyad says.
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We help premium sports publishers monetize their online
ad inventory We currently have 900 + publishers who rely on us to bring them quality campaigns from Fortune 1000 companies like Nike, Sports Authority, Nissan, and
more.
Meanwhile, advertisers will have
more inventory to exploit for vertical video
ads, potentially reducing the rates of Snapchat's
ads.
As Facebook runs out of
ad inventory in its News Feed, which it's warned could slow the company's revenue growth, it's seeking to put
ads on
more of its properties.
We tailor a «home staging» package including our
inventory of higher - end furnishings selected specifically for your luxury listing to create magazine
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Advertising exclusively on premium
inventory ad networks is a strategy that positions brands and agencies for better results on two levels: one, it puts their products and services in front of an audience that's
more likely to make a purchase and, two, it protects their brand from association with questionable and offensive content.
Another agent reports that his average cost per lead from Facebook is around $ 5, comparing favorably to an average of $ 100 per lead from Zillow — although that cost per lead has jumped sixfold over the past three years as
more agents bid for
ad inventory.