Sentences with phrase «more brand appeal»

It is treating our customers to unrivalled choice at affordable prices and our franchisees to even more brand appeal,» explains Accor Chairman and CEO Denis Hennequin.

Not exact matches

In recent months, the brand has introduced two new products that may be more appealing to the average customer than the original, which is manufactured for function, not taste.

The Muscle Milk brand has historically been embraced more by men, though the company has sought to launch more new items that would appeal to women like Muscle Milk's Greek yogurt protein smoothies and protein bars with fewer calories.

The company strives to be more than a workout brand and its social - media profiles promote lifestyle appeal, posting images of fashion and merchandise and songs used in classes.

Plank likes his chances, in part because the wide appeal of Under Armour's locker - room aesthetic and barking brand voice could transfer to any number of connected products (think: Future Girl), but also because he now has more fitness data about users than even the leading tech companies.

But between 2005 and 2009, smaller boutique brands started creating bikes that appealed more to the masses.

«While it's possible for just about any brand to use Instagram, the platform itself is most appealing to brands and industries that are more visually oriented,» Peters adds.

Now, the brand's timepieces are even more appealing with up to 50 % off select watches.

And DB5 gains the potential brand appeal from an outsourced, automated system that helps it appear more like a corporate titan than a small business — key for a firm with big clients such as GE, AT&T and Girl Scouts of the USA.

It established a new, more appealing brand to showcase its unique brand promise: to perform a high - quality service for a reasonable price.

Still, the fastest - growing ice cream brands are the «premium» ones - the pricier and more calorie - leaden varieties that appeal to consumers looking to splurge.

Target is launching more than a dozen of its own brands over the next two years in categories like Home and Kids to appeal to young families.

While marketers are always trying to massage the message to make products and brands more appealing, the latest push has Gen Y clearly in mind, not just because the 18 - to 35 - year - old demographic is so huge, but also because millennials themselves have been branded in a way for years — as conspicuous consumers.

«Two more distinctive flavours will broaden the brand's appeal, introducing Fish «n» Chips to a younger audience.

Under the guidance of Brand Chef, Michael Stebner, True Food Kitchen offers a globally inspired, seasonal menu appealing to anyone seeking a more balanced lifestyle.

Its latest efforts to make pins «more useful» and appeal to advertising partners include partnerships with brands such as Netflix and Real Simple magazine.

The challenge for savoury snack brands, particularly conventional, «catch - all» offerings, will be to elevate the snacking occasion, making it both more exciting and experiential yet also with a sophisticated edge to appeal to adult palates.

«While the need for portability is forcing some brands to forgo glass for more convenient packaging options, glass hits on the trend of package reusability, and is considered visually appealing to many consumers.

However, beyond the added value being offered to consumers, these developments enable brands to be seen as more modern and appealing.

The point of sale advantage Compared with B - Flute, R - Flute offers a flatter, better surface for printing and presentation, a crucial advantage for more and more customers as they seek brand appeal and sales success with shoppers in store.

The Coca - Cola Co lines up North America relaunch for Diet Coke, adds new flavours The Coca - Cola Co has repackaged its Diet Coke brand and added four flavours as it looks to appeal to the next generat... read more

US: Captain Morgan Super Bowl appeal falls flat Captain Morgan, the Diageo rum brand, has failed in its attempt to get players in the weekend's Super Bowl to strike the «Captain's pose» in return for... read more

As the brands developed, they needed a more restrained image and design agency Ad Profile has provided a more refined look without losing the «outsider» appeal and quirkiness.

I find it more appealing than the Greek Fage brand which I have recommended in the past.

And when it comes to colour, more and more luxury brands are turning to the darker palette for their packaging, and black certainly offers great contrast to many types of printing foils, enhancing that premium effect and giving fantastic shelf appeal!»

The more it fits in with the brand and the more it appeals to the target groups, the higher the sales figures.

It's Boynton, Boynton, and more Boynton in a brand - new boxed set that makes a lively and appealing gift for a baby shower, a newborn, or a baby or toddler's birthday.

We now need to show that the Thatcherite brand of Conservatism actually appeals more to the working class.»

His political brand was built on compromising with Republicans to get results, a government of action rather than a «debating society,» appealing to moderate voters who rated him more highly than liberals.

Research also reveals that «natural» beats «no artificial ingredients» in product appeal, yet «no artificial ingredients» may cause more consumers to switch brands.

Selling simple pieces like white T - shirts, sweatpants, and their iconic joggers, as well as more streamlined men's tracksuits, classic clothes that give off a premium feel, Publish appeals to a whole range of styles and remains a brand for the every man.

While the cold weather jacket is known more for its sleeping bag - like qualities than its sheer sex appeal, Canadian outerwear brand Moose Knuckles (yes, you read that right) is attempting to change that.

Short Version: Forward - thinking brands can learn how to appeal to today's dating population by consulting with marketing... (read more)

Short Version: Forward - thinking brands can learn how to appeal to today's dating population by consulting with... (read more)

This isn't because there is a reduction in the opportunity that is online dating, it's more because the big brand sites like Match.com are trying to appeal to the biggest audience in the world, everyone.

More polished than his debut feature Another Earth, Cahill and his brand of humanist science fiction are destined to appeal most to like - minded souls.

So confident is this in its brand appeal after the success of the first film, there's not a lot of re-capping exposition (prepare to be mystified if you didn't actually read or see The Hunger Games; I was wishing I had seen it again more recently to get back up to speed).

Grand Theft Auto V, a game from a franchise with infinitely more brand recognition and mainstream appeal than Red Dead, was marketed extensively prior to release.

As luxury brands try to appeal to the eco-conscious crowd (and meet upcoming CAFE regulations) we're going to see a lot more diesel or hybrid offerings.

To look its part, however, Infiniti's designers have breathed upon the QX30 to shed its less - than - appealing roots, creating a shape that's more evocative and speaks to the younger clientele the brand is going after.

In our evaluations, we struggle to comprehend and relate what a luxury name brings, and to parse what makes one brand appeal more to one consumer than to another.

At first, this division is difficult to see — the pair of beautiful 1930s 8C roadsters look much like their racing counterparts a few storeys below, but Alfa's road car progression is wonderfully illustrated through the 6Cs aimed at wealthy owners, to the 1900s, Giuliettas and Giulias that gave the brand a more mass - market appeal.

The 570GT is likely to appeal to those easygoing souls who are less likely to get their kicks at a local track day, and speaks clearly to the brand's desire to broaden its repertoire and attract a more diverse clientele.

The unveiling here of the ’15 WRX and the ’15 Legacy Concept, which did away with many of the brand's signature rally - like characteristics for a more elegant body with potentially greater appeal in the wider market, suggests Subaru may be looking beyond the niche it's historically cultivated.

Land Rover argues that the Sport will appeal to a completely fresh market, opening up the brand to younger, more enthusiastic drivers searching for more than just luxury.

Unveiled at the Geneva International Motor Show, the DBX Concept widens the appeal of the iconic British luxury brand and reaches out to a more diverse global audience than ever before.

John Edwards, Land Rover Global Brand Director said: «The Evoque Convertible Concept is a new twist to the Evoque story and explores the potential to further extend the nameplate's appeal by giving existing customers more choice, whilst at the same time reaching out to a completely new customer base.

Hyundai is planning a performance sub-brand for some of its models, much the way Volkswagen has its GTI and Ford the ST, in a way to make the brand more appealing to younger buyers and build on the company's performance capabilities.

Although it doesn't ride as comfortably as some rivals, whether you're tempted by the unique performance appeal of the V8 GTS, or the more cost - efficient diesel, the Maserati Quattroporte is well worth considering as an alternative to the German brands if you're shopping for a big luxurious saloon.

Come 2017, and Nissan has launched the second - generation Leaf, a significantly improved vehicle that's not only more appealing to look at, but also a better competitor to brand - new EVs like the Chevrolet Bolt and Tesla Model 3.