According to the Outdoor Advertising Association of America, mobile advertising can be the most effective and efficient for out - of - home advertising, reaching
more consumers at a lower cost per thousand impressions than any other form of advertising.
I'm able to help
more consumers at a lower overall price and in many cases I am successfully leveraging my time.
Numerous third - party retailers threaten the relationship between a manufacturer and its authorized retailers, putting
more consumers at risk.
Not exact matches
At the
Consumer Electronics Show in Las Vegas earlier this month, Federal Communications Commission Chairman Tom Wheeler signaled that he would heed President Obama's call to preserve net neutrality — that is, treat broadband internet service providers as utilities (subject to
more rigorous regulation than previously) to maintain equal access for all to the internet.
To
consumers, it plays up its ability to approve mortgage applications quickly — a dig
at a banking sector steadily
more concerned with OSFI compliance.
Netflix CEO Reed Hastings recently announced
at the
Consumer Electronics Show in Las Vegas that the streaming service is now available in
more than 130 countries.
That won't surprise anyone who's seen the recent New York City Department of
Consumer Affairs report on gender pricing in the city, which found that toys and accessories marketed
at girls cost an average of 7 %
more than similar products aimed
at boys.
«When they're not making as much money, people will be a lot
more sourpuss on them,» says Stephen Baker, vice-president of
consumer electronics analysis
at market research firm NPD Group.
Audiences are much
more informed about their options than ever before — that means you, your services and products are
at the whims of other
consumers» opinions and reviews unless you take charge.
We may not all buy the same Michael Jackson albums or sit down
at the same time to watch Cheers, but ultimately there are
more consumers listening to music and watching TV shows than ever before.
Since Newell Brands acquired Jarden, Cramer has watched things get much
more complicated
at the Rubbermaid and Sharpie maker as the two
consumer goods giants merged.
At January's
Consumer Electronics Show, Viveport President and HTC Senior Vice President Rikard Steiber unveiled HTC's plans to open
more than 5,000 VRcades.
It's also a good time to think about the
consumer discretionary sector, says Lewenza, as lower prices
at the pumps mean
consumers have
more cash to spend.
Holmes has teamed up with Walgreens to put Theranos labs inside its pharmacies (Theranos is in 41 of
more than 8,000 Walgreens so far), and it has also set up
at least four direct - to -
consumer «wellness centers.»
Ian Sexsmith, portfolio manager
at Parnassus Investments, says banks» prices don't reflect the potential impact of
more consumer lending and lower default rates in a strong economy — a mismatch that's creating some enticing bargains.
It's not unusual to see companies trading well above 20 times earnings these days, especially
more bond - like businesses, such as dividend - paying
consumer staples, utilities and other defensive equities, says Arthur Heinmaa, chief investment officer
at Cidel Asset Management.
But low interest rates,
at least in Canada, have pushed household debt to such vertiginous levels that officials like Carney know they shouldn't be counting on
consumer spending to drive the recovery — ergo, the call for
more corporate investment.
China's economic rebalancing towards
more consumer - oriented growth has global businesses cautious, but pessimists need only look
at the country's annual e-commerce event for a powerful reminder of
consumer buying power.
At the
Consumer Electronics Show in Las Vegas last week, Netflix CEO Reed Hastings announced that the streaming - video provider is now in
more than 160 countries worldwide, with
more to come.
In cycling, much of what drives hot products is the trade and
consumer press, which influences
consumers and,
more important, the oh - so - skeptical salesperson
at the bike shops.
Weakness
at Macy's would likely translate into softness for the whole department store set, though analysts tend to be
more bullish on Nordstrom since it caters to a higher - income
consumer.
It's the Pareto efficiency
at work — ESPN wins because it gets users watching
more of its video, cellphone providers win because they get
more money and
consumers win because they don't have to pay anything extra.
Details about the recall, and who to contact
at Lululemon if a
consumer wants to learn
more about the tops affected by the recall, can be found here.
Still, he added, «technology is giving the
consumer a much better product — much cheaper, much faster,
more alternatives — but
at the expense of fewer workers, and we have to find ways for companies to create jobs as well as profits.»
As
more businesses adapt their marketing methods to encompass
at least some of the major tenets of content marketing, you'll have to adapt further due to the flood of
consumer - friendly marketing materials flooding the market.
The national average for a gallon of regular gasoline is
at its lowest level in four years, giving U.S.
consumers billions
more to spend this holiday season, but that extra money is being offset by higher food costs, which account for a bigger chunk of most
consumers» budgets.
The company came into the travel market
at a time when major airlines were dedicated to nothing
more than staying in business, which resulted in cramped, no - frills travel for
consumers.
According to its study, «As higher income
consumers feel
more confident about the economy, many will choose to dine out or buy fresh food to cook
at home.
Consumers are «going to be paying a dollar
more an entrée
at basically every restaurant in America.»
«
Consumers are
more sensitive to promotions, and marketers are going to be looking for innovative methods to appeal to them,» says Matthew Tilley, director of marketing
at promotions logistics company Inmar.
Meanwhile, there will be
more economic data released this week that could influence the Fed's stance, including a look
at housing data as well as the Labor Department's
Consumer Price Index, which likely increased 0.2 % in July.
At this particular moment,
consumers are
more likely to remember VR / AR marketing campaigns because a relatively small number of companies are creating them.
This is happening as
consumers shift away from cereals and snacks to cheaper private label foods and cook
more at home.
«The common thread, though, is that they must use new tools and technologies such as cognitive analytics and cloud to capture data regarding people, products, preferences and store facilities — and then leverage that information
at a hyperlocal level to provide a
more expansive, personalized and effective experience wherever
consumers want to shop.»
Jing Daily looks
at the intersection of luxury and culture in China: the ins and outs of business development there with an eye toward the upscale
consumer market, as well as the business of culture — from auctions, museums, and contemporary art to performance, public events, and
more.
Previously, Miles served as the Vice President of Direct - To -
Consumer Technology
at Nike and has
more than twenty years experience in architecting, implementing and launching leading - edge technical solutions.
In the U.S., Walmart's «stack»em high and watch»em fly» strategy is aimed
at middle to lower - income
consumers who are watching every penny, while Target has differentiated itself by investing
more in the slick look and feel of its stores.
As these companies scaled I started realizing that,
at a macro level, end
consumers were starting to care less and less about who was delivering the information, and
more about what the information was about.
In a sense, this is simply an effort to peel the
consumer onion a little
more and get tighter and tighter views, but
at the moment no one is even thinking about looking
at the customer through this new lens.
Those marketers and companies that understand that will be way ahead of their competitors, and will truly get better
at understanding how to market and advertise
more effectively, as well as how to create experiences for their
consumers more effectively — and so we're moving up the adoption curve quickly.
If JAMS (or, if applicable, AAA)
at the time the arbitration is filed has Minimum Standards of Procedural Fairness for
Consumer Arbitrations in effect which would be applicable to the matter in dispute, NBCUniversal agrees to provide the benefit of such Minimum Standards to you to the extent they are
more favorable than the comparable arbitration provisions set forth in this Section 26, provided, however, that in no event may such Minimum Standards contravene or restrict the application of subpart (e) or (i) below.
Whether it's due to the holiday spirit or the unfriendly weather,
consumers are likely to share videos, posts, photos, and other shareable company productions during the last three months of the year
more than
at any other time.
Most concerning is the 4.1 % decline in same - store sales in the U.S. Higher prices and
more intense competition are hurting the chain, not to mention that sense of shame and self - loathing many
consumers experience
at McDonald's.
There are
at least four «iPod tax» controversies here, all of which go well beyond the fact Canadian
consumers will be paying
more for goods.
Seventy - one percent of
consumers say they would be
more likely to shop
at a store if AR were offered, and 61 percent would choose a store with AR experiences over a store without.
In saying that the government stands with «
consumers» — rather than citizens or voters or, God forbid, shareholders — Clement diminishes the federal government's importance, making it nothing
more than the complaints desk
at the Better Business Bureau.
She says that, as 3 - D printing becomes
more and
more affordable,
more and
more consumers will eventually have access to print their own clothing products
at home.
Gotlieb clarified that nobody
at GroupM believes the company should be giving away personally identifiable information, but said that the practice of grouping and labeling a swath of individual
consumers, known as audience profiling, «should be used as a good» to show
consumers ads they are
more likely to find useful.
But the data shows that content marketing is
more effective
at getting relevant content to target
consumers.
Microsoft reasons that offering its game console, a controller, and
at least one game to
consumers will ultimately prove
more popular and provide a deal no competitor can match.