These tend to be more expensive, but it's worth spending
more on an ad that is going to make a bigger impact.
The results of this campaign are staggering, with CA reaching 50 million Facebook users, creating 1.5 million impressions on Twitter, 3.3 million on Snapchat, accruing over 28 million views on their digital videos and millions
more on ads expertly placed on the televisions of undecided voters across the country.
I methodically comb through the investment letters of more than 50 investment firms, and look at
more on an ad - hoc basis.
I thought we could sell more, and we may need to spend
more on ads on Tmall in the future,» Chen Nimin, marketing manager for U.S. home decoration brand Interdesign, tells Internet Retailer.
«Dating Sites Spend
More On Ads Main Manhunt Interview At National Coming Out Day Street Festival In Vegas»
With so many spots in The Big Game, we spent Sunday focused
more on the ads than on the football.
Forget about taking notes; while this device was not meant for content creation, we'd still recommend avoiding the keyboard whenever possible, or just popping for $ 20
more on the ad - free Kindle Touch or ad - supported Kindle Keyboard.
And, to compare apples to apples, the prices are really about the same as the versions they're replacing when you compare ad - supported vs. ad - supported models; Amazon is (probably wisely) just focusing
more on the ad - supported price instead of what used to be the «regular» non-ad-supported price.
[You can find out
more on Ads for Authors here.]
I methodically comb through the investment letters of more than 50 investment firms, and look at
more on an ad - hoc basis.
The results of this campaign are staggering, with CA reaching 50 million Facebook users, creating 1.5 million impressions on Twitter, 3.3 million on Snapchat, accruing over 28 million views on their digital videos and millions
more on ads expertly placed on the televisions of undecided voters across the country.
When it comes to paid apps, Apple's walled garden is generally more expensive than Android's, with the latter relying
more on ads to make up for the lost revenue.
Not exact matches
«And I suppose it is possible that a few
more trips to Saginaw or a few
more ads on the air
on Waukesha could have tipped a couple thousand votes here and there.»
With a focus
on small businesses, Local Web Leads (No. 335) aims to drum up
more sales for clients using search, social, and display
ads.
As BuzzFeed points out, rather than spend marketing money
on a traditional online
ad campaign — which would involve paying someone to create an
ad and then paying to place it
on Facebook, or another social website, or even with the publishers who so desperately need the
ad dollars — businesses are sending
more of that money to Facebook to promote content created for free by publishers.
Furthermore, desperate brands and publishers will likely resort to spending
more on Facebook
ads to revive their dead organic post reach.
Ads on social media are targeted specifically towards you based
on past purchases, drawing you back in and trying to prompt you to buy
more similar products.
More and more, people were beginning their searches for water bottles, flat screen TVs, banana slicers, you name it, on Amazon instead of Google, which threatened the search engine's ads busin
More and
more, people were beginning their searches for water bottles, flat screen TVs, banana slicers, you name it, on Amazon instead of Google, which threatened the search engine's ads busin
more, people were beginning their searches for water bottles, flat screen TVs, banana slicers, you name it,
on Amazon instead of Google, which threatened the search engine's
ads business.
And we know if you're walking down a street and given an
ad for something
on that street, you're much
more likely to respond to it than if you're sitting in your office.»
What's
more, they use
ad trackers to snoop
on the behavior of their users, in most cases without telling them.
It doesn't take
more than a second between the time you look up a product
on one site and find it as an
ad on your social feeds.
Though upfronts have traditionally been focused
more on television advertising, the rise in digital viewing has forced media companies to come to the
ad market with a
more holistic approach and sell TV and digital inventory together.
The former secretary of state wrote that in Pennsylvania, her team had 120
more staffers
on the ground than President Barack Obama did four years earlier and spent 211 %
more on TV
ads.
The
more a native
ad is similar in format and topic to content
on a publisher's site, «the
more likely that a disclosure will be necessary to prevent deception,» the commission said.
Secondly, the site is focusing
on traditional, web 1.0 display
ads, with less than 15 percent of its
ads utilizing social data to reach a
more targeted audience.
What's
more, publishers that use the Acceptable
Ads Platform will still be able to show regular ads to users that don't have the ad - blocker installed in their browser, in the same position on the pa
Ads Platform will still be able to show regular
ads to users that don't have the ad - blocker installed in their browser, in the same position on the pa
ads to users that don't have the
ad - blocker installed in their browser, in the same position
on the page.
Over the same period, the IRA also spent approximately $ 100,000
on more than 3,000
ads on Facebook and Instagram, which were seen by an estimated 11 million people in the United States.
Combined with advertisers who want
ads that are
more effective in the audience that they reach, the high demand for targeted
ads on Instagram soars.
Marketing your business online is not only far
more affordable than traditional «offline» methods (i.e. radio, television, print
ads), but it opens up your business
on a global scale.
Finally, don't forget that you can set your Facebook
ad campaigns to only display
on mobile devices,
on certain mobile devices (for instance, Android versus iOS if your app is only available
on one) or when viewers are connected to Wi - Fi (and are, therefore,
more likely to install apps).
For some, the
ads are
more exciting than the main event, with 25 % of Canadians reporting that they are
more likely to discuss the commercials than the halftime show
on the Monday following the game.
What's
more, if people spend less time
on the platform, they won't see as many
ads.
That joke put smiles
on people's faces and reminded them of Virgin's sense of adventure — in many ways, it was
more effective than a series of glossy
ads.
The API has spent
more than $ 7.7 million
on lobbying the federal government so far this year and is also spending $ 300,000 buying
ads to urge Democratic Senator Mark Udall to approve the Keystone pipeline.
Fortune noted earlier this year that the service is looking to grow that revenue through an expanded targeted network that will focus
more on «programmatic»
ads, where companies use software to buy and sell
ads automatically based
on algorithms.
- Social plugins, such as our Like and Share buttons, which make other sites
more social and help you share content
on Facebook; - Facebook Login, which lets you use your Facebook account to log into another website or app; - Facebook Analytics, which helps websites and apps better understand how people use their services; and - Facebook
ads and measurement tools, which enable websites and apps to show
ads from Facebook advertisers, to run their own
ads on Facebook or elsewhere, and to understand the effectiveness of their
ads.
Other political money flows through trade associations in the U.S. such as the American Chamber of Commerce, which has already spent
more than $ 21 million in campaign advertising this year, including $ 1.5 million
on ads accusing Democratic Senator Mark Udall of driving up energy costs, largely in response to his refusal to support Republican demands for immediate approval of the Keystone pipeline.
A good
ad these days should focus
more on what's between a person's ears, not their legs.»
That buys you extra space for
ad copy and allows your
ad to catch
more eyeballs by taking up
more space
on the results page.
Ad people like to believe that they create the public's tastes and moods (when they're not «disrupting» them), but it's usually
more a matter of paddling around
on their intellectual surf boards, searching for a cultural wave they can profitably ride to the beach.
Today, Facebook can charge much
more for promoted posts than it can for banner
ads it serves
on the side of its site.
For the most affordable buy, pass over the main pages and place your
ads on more internal, editorial pages.
More people click
on ads when the headline includes the keyword they're searching
on.
These targeting options allow you to get really specific and clear
on your audience so you can create a
more relevant video
ad to compel them to take action.
It's harder than ever to get customers» attention, and the brands that succeed
on social realize that it's much
more effective to give their followers content they actually want to see instead of pushing
ads.
Another
ad executive was
more brash: «Microsoft set up leadership discussions with all the major advertising groups, and Rik was there, and at all the discussions they had their heads handed to them
on a platter.»
The banks, he reckons, are likely to gravitate to LendingTree because it can generate the highly targeted customers they need far
more cheaply than serving them through branches and running their own
ads on Google.
The number of daily video views
on Twitter has almost doubled in the past year, and the format has contributed
more than half of
ad revenue for two quarters running.
In early 2006, investors and analysts pushed Facebook to monetize faster by plastering
more banner
ads on its site.
Analysts say some of the rebound is a result of what happened last year, when large numbers of advertisers put less into the upfront market and kept
more of their spending for what is called the short - term «scatter» market, where
ads are bought
on an as - needed basis.