His drugstore chains, the most recognizable of which is Rexall, never built
much brand personality.
Not exact matches
Before I joined WebpageFX, I didn't have
much of a «public»
personality to speak of online, and instead preferred to hide behind the comfortable presence of the
brand accounts I ran at the time.
Jenn Lisak, Director of Content Strategies at DK New Media, says «Content marketing strategy is as
much an art form as it is a process; when working with a client on an infographic or a whitepaper, I have to pay attention to target audience, aligning the messaging with the
brand, appealing to different types of learners and
personality types, and whether the curated content is going to resonate with our desired buyer persona.»
«As we see
personalities and their rise - and sometimes fall - played out so
much more in the public eye than ever before, so too have people become aware of the need to manage theirimage and personal
brands.
While name
brands and designers are not as
much of what interests me, but rather expressing your
personality and who you are with each outfit.
A
brand is
much more than a logo or a slogan; it is your product and destination
personality, a condensed expression of what you value and what service you offer to consumers.
When you're establishing a big company, its
personality and
brand can be pretty
much anything you want it to be: gentle and comforting, serious and businesslike, or fun and whimsical.
This means your personal
brand message (your
personality fit, work style, and the way you get results) HAS to take center stage — with as
much resume real estate as your accomplishments.