Artists» statement: Why is it that traces of
experimentation from the 1970s continue to elude the archival fixity and periodization that has already crystallized
much of what
went on in the preceding decade?
Jennifer: Our
go - to - market strategy, because we are still early stage, we've only been out operational for a little over a year, it's still very
much focused on
experimentation and testing and identifying the high opportunity channels, running tests there to understand what the R.O.I. looks like in that channel and how effectively we think we can scale in that channel, and then really doubling down on those.