Sentences with phrase «much on book marketing»

I tried to read as much on book marketing as possible.

Not exact matches

If post-wedding sales fall off, that will impact overall profit levels, since almost all marketing and sales costs go into booking weddings — so your margins on additional sales are naturally much higher.

Why I Like It: This book points out that many of the mega-brands of today haven't spent much of anything on traditional marketing.

So much advice out there focuses on using online social networking in your marketing plans; but in your book you really emphasize the importance of blending online with offline — can you share some tips to do this effectively?

Also, much has been written over the past 2 - 3 years about the importance of buyer personas, but these articles, books, and blog posts have stressed them as profiles or lead - generation tools as opposed to a best practice that informs on business, sales, and marketing strategies that help best identify and reach buyers.

«One of the things that the china beige book plans to do is to give people a real picture of not just the growth dynamics, but also the labor market, the credit dynamics, the macro implications of Chinese growth, indications of future Chinese demand, implications of commodity markets around the world, we try to give the people a much better picture on what's actually happening instead of just relying on official data and press release».

I don't focus too much on the stock price or book gains / losses regarding my investments, but it is still interesting to see how some short term market expectations can lead to quite a nice entry price.

We first learned about Fiskars — the celebrated scissors brand, much loved by crafters — when Clay read Brains on Fire, an excellent book about word - of - mouth marketing.

As Cooley said, books don't really need to adjust the line on their own because the market will determine just how much the line eventually moves.

The majority of moms are encouraged to breastfeed by their healthcare professionals, friends, and pretty much every pregnancy book on the market.

The fact that the author of a major new book asserting that breast - feeding «enslaves» and «undermines» women also personally holds controlling interest in the agency of record for the three companies that collectively control much of the infant formula market share in the United States is glaringly disturbing... Publicis has been charged with marketing Nestlé to the public since at least 1984, and has been promoting infant formula on behalf of Abbott Laboratories since 1997.

Overall, the book tries to avoid reheated Blairism since it accepts the Brown and Blair governments both placed too much faith in the value of a globalised market, misread the signals on the squeeze on living standards and offered a top - heavy state that disenfranchised too many communities.

So we can buff it out and — and you know, I read all — every thyroid book on the market, I pretty much read.

Kate Tilton, founder of Kate Tilton's Author Services, LLC, invites you to learn how to connect with readers your way with free articles on social media, publishing, book marketing, writing, and so much more.

Paul Gitter, the senior VP of licensing for Marvel at Disney Consumer Products, explains that much of the upcoming marketing push will focus on that: «With a new comic book and his first appearance in a Marvel film both occurring during his 50th anniversary year, excitement is already underway for Black Panther product.

Had I not taken on the responsibility for marketing my book in a serious way, I would not have met them and I would be much more alone in my writing world than I am now.

Spending this much time and energy on giving books away is just plain silly, when my focus should surely be on marketing and promoting my books for sale.

Sue explained that in traditional publishing, authors don't have much say in certain aspects of marketing — the title, layout of novel, interior design — but authors have to figure out how to market their book all on their own.

Hi Ravi - Thank you so much for your honesty and to - the - point advice on marketing your book in this article.

Other top editors, including the venerable Harvey Ginsberg, would squire her books through the process of publication, but while she touches on advances and print runs and marketing plans, Godwin, sadly, doesn't really provide much insight into what she calls the «dance partnership» between author and editor.

It depends on how much you're trying to appeal and cater to the traditional bookstore market, which will not typically order or stock books unless it's on a returnable basis.

The devices aren't free, but they're so much cheaper than comparable products on the market that they will likely sell millions of copies and many more millions of books, television shows, movies, music and apps.

Not so much if you've only done your first book because it's very difficult to market a first book without a lead on for the audience to carry onto.

And the allure of a print book is still very much with us — I haven't even touched on awards, many of which require a printed book — or collectors, which are a small but devoted market.

KDP Rocket is a book idea research tool which is much more powerful than any other free or paid option on the market.

As CEO of your book's company, you decide on the company name (called the imprint), how much you'll charge for your book, how much you'll spend on the various aspects of production, how much you'll spend on marketing, and what kind of marketing and promotion you will do.

12 Ways to Market Your Book (Despite the Facebook Apocalypse) You may have noticed that your posts on Facebook aren't getting as much traction as they used to — epecially the important posts promoting your bBook (Despite the Facebook Apocalypse) You may have noticed that your posts on Facebook aren't getting as much traction as they used to — epecially the important posts promoting your bookbook.

* There are many opinions on how much time you should spend marketing your self - published book.

One of these concerns is watching how much emphasis is being put on giving away free books as a primary marketing strategy.

For not that much money you can launch your book to readers online, posting one or more free chapters, web marketing, selling downloads on your web - site.

Yes, Italian publishers may well have a lot to learn from what has happened in the US and UK e-books market, and hopefully the «delayed effect» on print books sales, as highlighted by Nielsen's data, will give them some much - needed breathing space to watch, learn and react — because when change comes it will come quickly.

If you pursue marketing on any blog or website, make sure its audience is a good fit for you and your book so you don't invest too much time for too little return.

Thank you very much, Sandy, for letting me know where to start on my book marketing journey.

The idea was very simple - although there's so much hype around e-books, books printed on paper still dominate the book market (with at least 90 percent share of the book marketplace) and we want them to be as environmentally sound as possible.

The truth is there is too much competition, and unless your publisher is doing brilliant content marketing, building a genre specific email list, helping you build your amazing author website and boosting your optin offer, counseling you on social media strategy and long term book sales, you've basically signed away a big chunk of your sales in exchange for editing, formatting and design.

Everyone seems to want to know if they should be on it, why I like it so much, and whether they should focus more of their own book marketing efforts on it.

I've found when out and about that people on the whole could give a flying rat's a ** for how much you enjoyed your latest book, but tell them about the latest beer on the market or how you want to start a home brewerie and they're all ears.

Preference for Library purchase model for ebooks, with much of market unclear on best option — 40 % want to purchase ebooks in the Library model, in which the school owns the texts, and students can check books in and out of a «digital library» on their devices.

Verdict: 5 Stars With so much great military writing on the market, both in the fiction genres and in the non-fiction true drama titles, it's hard to make a single book stand out.

Early attempts at social reading focused on the sharing of insight and ideas about the text, something that was perfect for the academic market since it allowed students and professors to make comments within a user's book, much like margin notes.

As a book publicist always looking for new angles to promote my client's books, I could not wait to read the next page because there was so much good information about online book marketing on every single page.

Taking a book on speculation at the e-book level, provide marketing expertise and generating much of the buzz mentioned in the previous posts give them a win - win scenario.

Cue played hardball with the publishers, and they got their wish — Hachette, HarperCollins, MacMillan, Penguin, and Simon & Schuster all signed on with Apple, and book prices went up by as much as 50 % virtually overnight, even though Amazon controlled 90 % of the market.

Those are valuable skills, focused on a poor market (most authors aren't going to make a lot of money with their books; there's only so much they are willing to spend.)

The best way an author can exert creative control is by choosing a designer wisely and then offering as much supporting information as possible (for instance, similar book covers they like in the genre, character descriptions and synopsis, back cover copy, anticipated market, etc.) Finally, if a cover designer is allowed to use their skill and imagination freely, and then the client gives clear direction on revisions, the end result is almost always something both the designer and the author can be proud of.

We take a look back at our 5th episode, because our guest, book marketer Tim Grahl shares tons of great insights on how much better emails lists are than social media, why systems are so important for all authors when it comes to marketing, and more!

Imagine how much smarter you'd be if you could get six of the top book publishing experts in one room for 90 minutes, and hear their best tips on how to publish, market, distribute and publicize your book online and offline.

Even bigger than that, if you think that you can get speaking opportunities or further your career — if you can monetize your book in ways completely outside your readership itself — then the «Return» part of your «Return On Investment» (ROI) gets much bigger, thus giving you a bigger cushion to play around with marketing strategies.

The key is to think of any supplementary material that you send as sales material; you need to show that there is no other book like this on the market, that you are the perfect person to write it, and that you will do much to help sell and market it in partnership with a publisher.

O'Brien's article took a much narrower view of the issues facing publishing by focusing on a single e-reader and comparing it to the traditional book publishing market: