Sentences with phrase «new brand focuses»

Our new brand focuses on a customer - first methodology.

Not exact matches

Discovery invested $ 100 million in a new holding company, Group Nine Media, that combines millennial - focused online publishers Thrillist, a food, drink and travel brand; video news creator NowThis, and animal video site The Dodo with its own digital assets, the company said in a statement.
Tribal branding is focused on a new kind of consumer — one that isn't a consumer, but a prosumer, helping to form the direction for demand and innovation rather than absorbing the new direction created by the producer.
By using new technology to create innovative product, design and communication, it can be easier than ever for brands across all industries to remain focused on the customer.
This focus is purposefully shown in new Uniquely J brand, which is likely to appeal to shoppers who already have many low - priced options of equal convenience.
Focus on delivering a customer experience that enables users to interact with your brand in new and exciting ways.
Brands launched a new multiyear strategic transformation plan to become a more focused, more franchised and more efficient company in order to strengthen and grow its KFC, Pizza Hut and Taco Bell brands around the world, creating significant long - term value for all its stakehoBrands launched a new multiyear strategic transformation plan to become a more focused, more franchised and more efficient company in order to strengthen and grow its KFC, Pizza Hut and Taco Bell brands around the world, creating significant long - term value for all its stakehobrands around the world, creating significant long - term value for all its stakeholders.
Competition: Established nonprofit agencies focused on at - home care have a competitive edge over new companies, as their brands have more name recognition and trust.
Viacom announced new rebranding efforts on Thursday morning that will see the struggling company focus its efforts on six flagship brands — which include Paramount, the studio acquired more than two decades ago by media mogul Sumner Redstone, whose family owns the controlling stake in Viacom and CBS.
Finally, McDonald's Canada launched a campaign this week with a new brand positioning and tagline, «Welcome to McDonald's,» which focuses on the daily life at its stores.
The brand is currently focusing on expanding in their existing markets — New York, Los Angeles and San Francisco, with plans to expand to Washington, Boston and London in 2014.
The new design focuses on larger images and emphasizing content from friends and brands people like.
RadioShack started looking for other opportunities to throw itself into, but rather than focus on improving itself with the offerings it already had, the company tried out new concepts with new stores to address customers» needs: Computer City to sell computers, Famous Brand Electronics for refurbished electronics, McDuff and Video Concepts for audio and video, Energy Express to sell batteries, and Incredible Universe, which showed a strong resemblance to Best Buy.
NEW YORK, N.Y. — Fifth & Pacific is selling its Lucky Brand Jeans for $ 225 million so that it can better focus on its Kate Spade bBrand Jeans for $ 225 million so that it can better focus on its Kate Spade brandbrand.
About.com has just unveiled its new brand, Lifewire, a technology site focused on helping everyday consumers manage their devices.
At the start of the year it launched a new «Strategic plan» to focus on ultra-premium brands pitched at billionaires to make up for slumping Chinese sales.
With that work largely behind him, in his new position, Norm will focus on international growth opportunities for Time Inc.'s brands and content and other projects.
This stockpile of consumer insights would play a critical role when he became P&G's CEO, revitalizing the company under a «consumer is boss» mantra and introducing several innovative new brands like Swiffer and Febreze — while continuing to focus on consumer favorites like Tide.
«This new focus will inspire everything we do moving forward, from advertising and marketing to how we interact with customers in restaurants and on social media,» the company said in announcing what U.S. Chief Marketing Officer Deborah Wahl calls «a brand transformation.»
Before brands license products into new categories they need to conduct market research, including a review of secondary research, focus groups, interviews and field surveys to clearly understand what consumers believe about the brand and what their expectations are.
The new focus: branding projects.
He also told me, and not for the last time, that he was impressed that a brand - new columnist for the local newspaper had the moxie to focus on this dull but important accounting maneuver.
That's part of why Schultz is leaving the CEO post to focus on the company's new Reserve chain of stores, a higher - end brand based on the Starbucks Reserve Roastery that will sell specialty coffees and upscale food.
The focus, as you might expect, was social advertising: how the best brands are leveraging networks like Facebook, Twitter, and (now) Google + to expand their businesses and reach new customers.
As part of a new focus on customer service and employee engagement, Jessica led a brand, vision, and values refresh resulting in the company being named in 2016 as the # 1 most influential brand in BC, as well by Forbes as Canada's # 1 employer.
Millennial Branding and Randstad US Release First Worldwide Study Comparing Gen Y and Gen Z Workplace Expectations Findings reveal Gen Z is entrepreneurial, less motivated by money and more focused on face - to - face communication compared to Gen Y. NEW YORK,... Continue reading →
But the company has struggled to grow fast — and profitably — at the same time, since acquiring new subscribers is expensive at Birchbox's size, and the company's model focuses on selling brands from other companies, which squeezes margins.
Transamerica today a new Wealth + Health brand identity focused on helping customers improve their overall well - being by effectively managing...
The launch of the Barbara Corcoran marketing campaign follows a busy summer for OnDeck, which unveiled a new brand identity with the enhanced www.ondeck.com, featuring a deep focus on personalized customer service for small businesses seeking financing.
Generally the best practice is to start a brand new campaign with a «Focus on clicks» and «Enabled Enhanced CPC» disabled.
The report goes on to suggest that Hosain Rahman, Jawbone's CEO and cofounder, has already launched a brand - new startup called Jawbone Health Hub that'll focus on hardware and services involving health and fitness.
In its 2017 fourth quarter earnings call, the brand had laid out a new year plan of action that involved a focus on digital initiatives with a delivery - integrated point of sale system and a social media marketing strategy.
At Denny's, which had same - restaurant sales increase by 1 percent in its latest quarter and opened 13 new restaurants while closing five, the executive team has placed a focus on value to push the brand forward.
For instance, a brand that only focuses on one primary keyword, with many variations of subsequent long - tail keyword phrases, will likely not be affected by this new way of processing search results.
The platform focuses on customers aware of cryptocurrencies however its co-founder Amitt Mahajan says there may be loads of room for brand spanking new individuals to get on board.
A great release can set your brand apart, particularly if it focuses on a newsworthy event such as an award nomination, local charity work or the launch of a groundbreaking new product.
Instead of commissioning a brand - new research study, create a new brief bringing results of previous research in a brief with a new focus.
It's not a brand new approach in Alberta politics, but it is refreshing to see a government focus on building rather than tearing down.
Through an established culture of strong branding, a focus on a premium customer experience, and a well - structured approval process, this alignment positions Benchmark Mortgages in the Edmonton marketplace for a new phase of growth
We'll have a new corporate name to complement our new future but the names of our industry - leading brands, Marriott Vacation Club, The Ritz - Carlton Destination Club, and Grand Residences by Marriott, and our focus on delivering outstanding vacation experiences to our over 400,000 owners, won't change.»
The banking group, which includes the brands Clydesdale Bank, Yorkshire Bank and new digital - only bank B - hence CYBG - has been busy blazing its own trail to be a more digital - focused bank since its de-merger from National Australia Bank.
For 11.11, Tmall Global is focusing on vendors and brands in Europe, the U.S., Japan, Korea, Australia, New Zealand, Germany and Italy.
Select Categories Agriculture Analysis Bakery Beverage Biscuit Books Brand News Budget Column Company Report Dairy Products Domestic Events Edit Education Equipment Equipment Events F&B Projects F&B Specials Festival Food Processing Food Safety Fruits & Vegetable Hotels & Hospitality In Focus Ingredients and Flavours International International Events Interview Issues Marketing Meat & Seafood New Launches None Nutrition Oils and Fats Overview Packaging People Policy & Regulations Poultry Retailing Snacks & Confectionery Special Reports Spices Sugar Technology Ticker Top News
When a new brand is launched, it takes the ideas and focus of the suppliers and puts them into action to maximize growth potential.
Susan Wilson, group packaging director at James Cropper, said: «We've always focused on creating personalised solutions for brands but now, with Tailor Made, we're taking our bespoke service to a new level — and we're sure it will be well received in a city as stylish as New Yonew level — and we're sure it will be well received in a city as stylish as New YoNew York.
While brand owners often conduct focus group research about consumers» reactions to their packages, TricorBraun takes a more proactive approach to understand consumer preferences for new, innovative packaging elements and technologies.
«The insights these focus groups produce,» Donner adds, «drive new package designs for our customers that will not only differentiate the brand on shelf but also provide a more delightful consumer experience.»
Also included in this episode: A discussion about the FDA's new guidance regarding peanut allergies and how food brands are reacting, innovating and commercializing within an industry that previously had been focused on increasingly on producing a new class of allergen - free products.
Although the company is «a recognized, strong brand» in the Chicago market the chain has focused on marketing to a new demographic through social media outlets like Twitter and Facebook.
For over three years, Mr. Golden has been a critical member of the UFood Grill Board of Directors and will now turn his focused energies to the brand's franchising growth as well as development into new market channels, like military bases — where UFood, for example, just opened their second location at Aberdeen Proving Ground Military base in Aberdeen, Maryland.
a b c d e f g h i j k l m n o p q r s t u v w x y z