Sentences with phrase «new drinkers»

A massive consumer sampling of 4 - pack mini-cans at a suggested retail price of $ 1 will start in September to drive trial and awareness of the new flavor and bring new drinkers to the cider category.

With the objective of driving Dos Equis ® volume, increasing share of cans during summer outdoor occasions, and recruiting new drinkers, retailers will see an unprecedented level of support for the new campaign to boost sales and profits.

Per capita consumption of spirits is expected to remain flat, at 5.7 litres — suggesting new drinkers will be recruited into the category.

The new AB - InBev report stated plainly, «Innovations [new beers] are being priced at a premium, while bringing new drinkers into the category.»

Observers say those flavors have turned off some consumers, opening up an opportunity for tequila and whiskey makers to court new drinkers.

Not exact matches

Called Two Hats, the beer is described by MillerCoors in a blog post as «a new line of light beers with a hint of all - natural fruit flavor,» that is also «cheap» and «suits the taste and budget of a new generation of drinkers who aren't currently big on beer.»

The tag line, in one concise sentence, has a sort of narrative arc, featuring a character who transforms from being a non-Starbucks drinker to a new, enlightened coffee connoisseur.

Labatt also had craft drinkers in mind when in March it launched three new Keith's extensions, Cascade hop ale, Hallertauer hop ale and Alexander Keith's original cider.

In his new book, «Quench Your Own Thirst: Business Lessons Learned Over a Beer or Two,» Jim Koch tells the rollicking, often profane tale of how he built the Boston Beer Company (home of Samuel Adams) and made non-imported lagers safe for discriminating drinkers.

Within the app users will also be to learn about and discover new teas as well as interact with other tea drinkers.

The researchers also performed MRIs on all the participants and found that compared with the low - flavanol group, the 900 mg - a-day flavanol drinkers showed more activity in the dentate gyrus (an area of the brain located in the hippocampus and linked to the formation of new memories).

Starbucks plans to add over 10,000 new jobs a year in China over the next five years as part of the U.S. coffee giant's big bet on the nation of tea drinkers, where coffee culture is flourishing amid a booming middle class despite an economic slowdown.

«Through new partnerships with top online and offline purchase data providers Datalogix, Epsilon, Acxiom, and BlueKai, Facebook is now allowing advertisers to target hashed lists of existing and potential customers, and categories like role - playing gamers or soda drinkers.»

Take Business Insider's recent article on millennial drinkers for example: These companies are dealing with a new market, and they're struggling to envision and launch ecommerce strategies for this space.

«Wine drinkers are beginning to sort themselves out,» said John Gillespie, president of the WMC, at a presentation of his findings in New York last week.

Not to mention the fact that craft beer drinkers tend to enjoy many different brands and like trying new types / styles of beer.

The bottom line Despite taking seemingly constant body shots from critics, Green Mountain continues to grow the value of its Keurig franchise with new product development plans that the company hopes will increase its market share among at - home coffee drinkers, currently estimated to be 13 % of U.S. households.

As Fingarette writes, «All the newer approaches also emphasize [like current mainstream approaches] that the drinker must accept responsibility and play an active role in bringing about the desired change.»

But there are several points that deserve special emphasis here: (1) «The radical new view of alcoholism, not as a disease but as a «central activity in heavy drinkers» way of life,» as described by Herbert Fingarette... clearly has transforming implications for conceptualizing and dealing with the ethical issues in alcohol addiction....

A pub in the UK was snowed in for three days over New Years, trapping more than 30 drinkers inside.

Wine shops and restaurants offer free tastings because they recognize new wine drinkers need to determine for themselves whether they like a wine.

To the new wine drinkers, «You're drinking wine.

Michael Muser, beverage director and partner at Grace Restaurant in Chicago, says new wine drinkers should not dread mispronunciation.

While I'm usually a wine drinker, I increasingly enjoy experimenting with new cocktails when we go out for dinner or at home in my own kitchen.

Every white wine drinker has a favorite type that they can enjoy in almost any decent brand, but finding something new or unusual can seem almost impossible unless you know where to look.

We used New Belgium Glutiny, which is a pale ale, and because we aren't coffee drinkers, a can of salted caramel flavored coffee drink.

This is why brands like New Belgium, which can authentically tout craft, an entrepreneurial spirit, and a commitment to community, thrive among younger drinkers.

«With a historic record number of breweries in U.S., the top brewers continue to open new markets and expose beer drinkers to a variety of fuller - flavored styles and offerings.»

The new theme, titled «Sunrise belongs to moderate drinkers» continues to use Heineken, the world's most international premium beer brand, to deliver and reinforce this important message.

Vemma Nutrition Company says new Verve MoJoe is «perfect for both the coffee obsessed and the health - conscious coffee drinker.»

Vemma Nutrition Company, Tempe, Ariz., says new Verve MoJoe is «perfect for both the coffee obsessed and the health - conscious coffee drinker.»

I have always been a scotch drinker and this has just become a new favorite.

Along with launching new products, Brick Brewing Co. is marketing its value brands to all Ontario beer drinkers with the addition of a free tall can included with every pack of Laker Lager and Laker Light along with a chance at winning a 2011 Dodge Ram truck.

Millennials, women and new wine drinkers that enjoy a sweeter wine are Sociologie Wine's target audiences.

Treasury Wines has also just built a new French brand from scratch to fill a gap in its portfolio for the China market to try to capture a slice of the prestige segment where French brands are highly regarded by local drinkers.

Coffee drinkers at Bruce Power are reducing their environmental footprint with the new certified 100 per cent compostable President's Choice ® single - serve coffee pods.

Mainstream, commercial beers are in decline with drinkers wanting new and interesting offerings that small craft brewers are providing, albeit in tiny quantities, while the shifting trend toward better health and wellbeing has also dulled the appeal of heavy, full - strength beers.

Trending Story: 100 % Cork Launches Campaign to Help Wineries Gain Market Share with the Use of Cork 100 % Cork, the movement to educate wine drinkers and wine makers about the social, technical and environmental benefits of natural cork, is launching a new campaign to show all wineries how they can increase their revenues and market -LSB-...]

Millennials drive rosé wine consumption in US - Study Millennial consumers in the US are more likely than older drinkers to purchase rosé wine, according to new research.

Ragged Branch Whiskey, of Charlottesville, Virginia is introducing its new premium Virginia Straight Bourbon Wheat and Rye Whiskeys to American whiskey drinkers in the Virginia area marketplace.

Generally speaking, this new emphasis on lifestyle and culture appeals to wine drinkers under the age of 35.

Nielsen said growth rates within restaurants and bars were under pressure, with Scott Elliot, the senior vice president of Nielsen CGA, pointing out that drinkers in the on - trade were looking for new experiences and styles of outlet.

Mateus Light is the latest move in a brand investment worth # 2 million this year in the UK, which seeks to increase the wine drinking opportunities of current Mateus consumers and to attract new wine drinkers, particularly in the young adult category.

The Germany - based beverage can producer has developed the Protected Quality integrated seal can as a means to appeal particularly to people in the 20 - 39 year - old demographic who are «not traditional wine drinkers but like to try out new premium products that combine innovation, sustainability and a compelling taste experience».

More new products are the way, including Coke Life, a low - sugar cola sweetened with stevia rather artificial sweeteners, aimed at traditional Coke drinkers seeking to cut their calorie intake.

Matt Douglas, managing director of Sogrape's UK agency Stevens Garnier told The Drinks Report: «We want to attract new consumers to Mateus as well as giving loyal Mateus drinkers the opportunity to enjoy the wines from this much - loved brand in a new way.

Rob Craddock, sales director at Belhaven, said: «We use Scottish ingredients to brew flavour - packed beers that we know drinkers will enjoy, so we are delighted that our new lines will be arriving into Asda stores across Scotland.

The new bottle design offers a smooth, high end and premium feel to appeal to bourbon drinkers.

Vintners See Millennials Opt for Premium Wines Millennials, whose baby boomer parents were the first generation of U.S. premium wine drinkers, are consuming more and higher - value wines, driven by a thirst for quality, new experiences and information - sharing, according to wine industry leaders surveyed by UC Davis...

Regular US Wine Drinkers to Reach Over 100m by 2025: «Next - Gen» consumers are set to swell the number of regular wine drinkers in the US to well over 100m over the next decade, according to a new rDrinkers to Reach Over 100m by 2025: «Next - Gen» consumers are set to swell the number of regular wine drinkers in the US to well over 100m over the next decade, according to a new rdrinkers in the US to well over 100m over the next decade, according to a new report...