Sentences with phrase «nontraditional marketing»

The hope is that aligning with hip fashion houses and other nontraditional marketing outlets will eventually help Cadillac better attract the younger set that will soon dominate the market.

Companies need to invest in nontraditional marketing initiatives and organizational capabilities that allow them to build relationships with Millennials.

Innovative and aggressive, MacLean, 46, has the tools to sell hockey in a nontraditional market.

I'm talking about studying nontraditional markets where you can invest money, such as the fine arts, collectibles, vintage musical instruments, jewelry, antique automobiles, sports memorabilia, etc..

Not exact matches

As most of the traditional media stocks were absolutely obliterated in the market recently, Jim Cramer remains a fan of the nontraditional media plays, such as video games.

The tech giant has assembled a team of traditional and nontraditional suppliers to speed up efforts to bring self - driving cars to market by 2020.

In a tight labor market, it is imperative to be open to candidates from nontraditional backgrounds who may, for example, be new to the workforce, changing careers or taking on new roles, in order to determine whether they have transferable skills and desirable attributes.

The ETFs are being structured by Direxion Asset Management, which has specialized in fund creation and nontraditional investments since 1997, and are designed to track the emerging bitcoin futures markets, not the price of bitcoin proper.

As you can see in the chart below, one of the portfolio's strengths is the freedom it has to go beyond traditional sources of income and pursue nontraditional income sources — such as ETF exposure to bank loans, preferred stock, and emerging market debt — in order to seek yield.

KKR Capital Markets (KCM) supports our firm, portfolio companies, and clients by providing tailored capital markets advice and developing and implementing both traditional and nontraditional capital solutions for investments and companies seeking finMarkets (KCM) supports our firm, portfolio companies, and clients by providing tailored capital markets advice and developing and implementing both traditional and nontraditional capital solutions for investments and companies seeking finmarkets advice and developing and implementing both traditional and nontraditional capital solutions for investments and companies seeking financing.

Dataminr for Finance is used by hedge funds and investment banks to act on market information and gain context from nontraditional sources.

For example, although they can't market their products on television or in magazines, tobacco companies use «nontraditional» advertising, such as paying retailers to place their products in the most visible parts of the store (usually either directly behind or in front of the cash register).

Yet, nontraditional preparers such as for - profit higher education institutions and a variety of alternate route programs continue to increase their share of the educator preparation market.

Nissan thinks the small - crossover market is big enough that it can afford to carve out a nontraditional piece of it for sporty, turbocharged driving.

* Why not have a professional sales & marketing team distribute your book to bookstores (and nontraditional outlets like airports, grocery stores, and wholesale clubs like Costco, etc.)?

«In a retail environment that's increasingly challenging for new and emerging authors, digital publication and promotion allows us to continue to encourage author discovery and growth, bring books to market more quickly, leverage popular digital trends and offer authors an outlet for their nontraditional and ancillary streams.»

To learn more Contact Brian Jud, whose advocacy of nontraditional bookstore markets has helped helped thousands of authors sell more books to associations, firms, and government agencies.

Many mainstream publishers are looking to «quirky» and nontraditional titles as a point of market differentiation,...

Many mainstream publishers are looking to «quirky» and nontraditional titles as a point of market differentiation, she notes, but this approach has its own problems: quirkiness becomes necessarily less so when moulded for mainstream appeal.

Sarah Bolme presents Selling Books in Nontraditional Places posted at Marketing Christian Books, saying, «Think outside the box.

More about Nontraditional Sources of Income Nontraditional sources of income — such as real estate investment trusts (REITs), emerging market debt, bank loans, master limited partnerships (MLPs), and preferred stock — not only may provide additional opportunities for diversification, but may offer a way to capture yield

IndyMac's aggressive growth strategy, use of Alt - A and other nontraditional loan products, insufficient underwriting, credit concentrations in residential real estate in the California and Florida markets — states, alongside Nevada and Arizona, where the housing bubble was most pronounced — and heavy reliance on costly funds borrowed from a Federal Home Loan Bank (FHLB) and from brokered deposits, led to its demise when the mortgage market declined in 2007.

In the Chevron and Fidelity cases stable value fund use as opposed to money market fund use was questioned; a case against Intel filed last year included an allegation of too many nontraditional assets in its target - date fund (TDF) offerings; and the Johnson case challenged the use of custom TDFs.

We work based on the vision of continuing to grow and promote their beautiful glass artwork throughout the United States through both traditional avenues, such as art galleries, events, and fine art shows, and nontraditional avenues, such as web marketing and social media.

The growth in speculative commodity trading from nontraditional participants, such as pension funds, university endowments, hedge funds, and index portfolios, has changed the futures market.

The decision of many corporate clients to shift more legal work in - house, the growing willingness of clients to spread work among multiple providers and the growth in market share of nontraditional competitors have all contributed to a more competitive market.

Without minimizing the importance of that debate, UPL restrictions raise a second and equally important issue: The laws in place in the United States today allocate the entire legal services market to the legal profession — to the legal profession only — and those laws (more or less successfully) support bar associations and other groups of lawyers when they attempt to keep nonlawyers and nontraditional structures out of the market.

Nontraditional resumes are ideal for job seekers in particularly creative industries, such as marketing and design.

Inequality leads to perceptions of inequity when the woman encounters low time availability (i.e., is strongly involved in the labor market), when resource dependence is low, and when the woman adheres to a nontraditional gender ideology.»

The nontraditional customers flocking to obtain market analysis and asset prices include foreign investors and institutions.

A diverse set of buyers and property types comprise the second - home sector and opportunities for second - home buyers exist in nearly every market, even in nontraditional, non-resort markets.

A recent survey by the association reported that four out of 10 such operators are entering new markets in the United States, while nontraditional sites such as convenience stores, airports and gas stations «are continuing to gain appeal.»

Is there a market niche today for nontraditional brokers, such as those offering discount or set - fee services?