Sentences with phrase «of ad clicks»

Your most meaningful metric is the percentage of ad clicks that leads to a paying client and the resulting lifetime value of that client.

This helps to generate extra income off of ad clicks because you also get credit for all purchases one makes after clicking an ad.

Conversion rates can be calculated using the following formula: Divide the total number of conversions (leads or sales, whichever you're tracking) by the number of ad clicks you're generating.

Not exact matches

Now they can stagger ads, adjust the frequency or rotate campaigns with the click of a button.

What that means is that if a viewer sees an ad for your brand without a clear CTA and then clicks through, he or she will be taken to a sales or landing page without a clear idea of what is going on, and that will likely result in the loss of a lead.

However, if that same viewer sees an ad with a CTA saying «Join our email list for your free video,» the process of clicking and converting becomes seamless.

There are two places you must look to deactivate these pesky display ad featured placements; make sure you check both of them to prevent any further mobile ad clicks from coming through to your display campaigns.

A second category of blogs, social media, and email content is specifically designed to get you to click to generate ad revenue, subscribe to a service, or buy a product.

This regardless of whether a prospect clicks through on the initial ad or not.

A Goldman Sachs spokesman, Andrew Williams, said showing it to people above that age range would have wasted money: roughly 25 percent of those who typically click on the firm's untargeted ads are 65 or older, but people that age almost never apply for the analyst job.

Bad agencies talk about number of impressions, number of clicks, clickthrough rates or even the position of your ads.

By checking your display campaign placements report today, you can see evidence of mobile ad clicks coming through your campaign if mobile app targeting has not already been deactivated in your account.

As a rule of thumb, mobile app clicks almost never provide good quality leads because most people accidentally click the ads or are not in the right frame of mind to take commercial offers seriously.

Think again: If that searcher is looking for the nearest «glasses repair shop,» for eye glasses, not wine glasses, you've just paid money for someone to accidentally click on your ad who has no intention of ever being a customer.

Discover how you can optimize your ads so they get seen by the greatest number of targeted customers — without having to pay sky - high click - through fees.

Facebook has also talked about a «click - to - message» ad type where businesses pay when users click the message button on one of their ads.

The beauty of digital advertising is that you can run two different sets of ad copy at the same time, and the top performer can drastically lower your cost per click and your cost per acquisition.

Because of the space constraints in mobile, traditional banner and display ads aren't as effective, so the seamless integration and high click rates of news feed ads — known in the industry as «native advertising» — are perfectly positioned to boost Facebook's mobile business.

Ellie Sawits, CEO of Frutels, a New York City — based maker of chocolate candies used to treat acne, says ads on Facebook are an affordable alternative to the high pay - per - click rates for acne - related keywords on Google's AdWords.

Sawits says one of Frutels's Facebook ads that includes a photograph of a woman licking a lollipop gets the most clicks.

Even the idea of «clicking» the banner ad was not obvious at the start — some of the early advertisers didn't even have websites of their own to link their ads to, so clicking their banners took readers to custom pages on HotWired.com.

This ad had a click - through rate of almost 3 percent, but not one of those clickers actually downloaded the app.

When judging the effectiveness of our Facebook ads, we look at two metrics: click - through rate and, more important, cost per download, or the price we pay for each person who actually installs the app.

For men, this has been one of our most successful ads, with a click - through rate of more than 3 percent and a cost of download of just 58 cents.

Consumers who clicked on an ad would see one of two different order pages, and the company tracked which page was more successful.

There are ways to get around this type of targeting, from adjusting your Facebook settings to clicking on individual ads and specifying that you wish not to see ads of that nature.

It's as simple as telling a business owner you can place them at the top of search results, and that they only pay when somebody clicks the ad.

According to their research, 77 percent of LinkedIn members do product or service - related research on the site, and 60 percent of users have clicked on ads on LinkedIn.

For business owners, that means the effectiveness of the ads they pay for to drive click - throughs might also be about to change.

That makes it easier to sell through (for you) because unlike other forms of advertising, you're only paying for clicks and not just for impressions (having your ads show up).

Perhaps 80 percent of the click - effectiveness of your ad will be determined by the image you choose and the headline you provide for that image, with 70 percent coming from the image alone.

According to the company's website, this system has also driven click - through rates, or CTRs, that are 15 times higher than those of banner ads.

Mobile advertising, too, shouldn't be forgotten — one study found that localized mobile ads outperform 86 percent of English campaigns in both click - throughs and conversions.

A quarter (25 percent) of all Facebook users have made a purchase after clicking on a Facebook ad, and twice as many (49 percent) say they follow local small businesses on Facebook — more than the 39 percent who follow major brands or companies.

There are certainly lots of pay - per - click programs, but how many times do you click on ads on Google?

What's more, 54 percent of internet users don't click on banner ads simply because they don't trust them.

Many people turn only to the first page of Google search results, which means that a company can purchase ad space using pay - per - click campaigns for the CEO's name to «push down» the top results if they are negative.

Even though organic placements are below the ads, search engine users overwhelmingly click on organic results on Google and Bing by a margin of 94 percent to six percent, according to Search Engine Watch.

Negative keywords are added by clicking «Negative keywords» underneath the list of keywords for your campaign or ad group.

Another important measurement of Google's ads business changed this quarter as it started reporting Network properties growth in impressions versus clicks to reflect the way advertisers buy programmatic ads.

According to WordStream, PPC stands for pay - per - click, «a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked.»

Solid content marketing guides your blogging, social media, lead generation and even other facets of digital marketing such as pay - per - click ads and search - engine optimization.

In the absence of such brand advocacy, you can run an unattached affiliate campaign, in which a partner places his affiliate links in an ad to attract clicks and generate commissions.

Baker won't reveal the details, but the company is said to have pulled in revenue of around $ 70 million last year, most of it from a deal with Google in which the search engine giant kicks back a commission on ad revenue obtained when a Firefox user enlists the browser's Google search bar and ends up clicking on a sponsored link.

Two - out - of - three people (68 percent) who record TV content do so to skip advertisements (Motorola, December 2012) and, according to DoubleClick, the average click - through rate on display ads is only 0.2 percent.

This method works best when your cost per click is low, but the click - through rate (the number of people who click on the link in your ad vs. the number of people who see the ad) is very high.

To get started with your first ad, click the green button in the top - right corner of the page.

All of Facebook's ad campaigns run through the Facebook Ads Manager tool, which you can access via a direct link at facebook.com/ads, or by clicking «Manage Ads» in the drop - down menu on your Facebook account, or by clicking any of the CTAs on your Facebook page.

While thousands of people may see the ad, if only 100 of those people actually click on the link, you only pay for those 100 clicks, not the thousands of views.

Facebook stores almost every single interaction you've had with the social network since you joined, including every time you've logged in, ads you've clicked, events you've been invited to, a list of the people you follow, your friends, your hometown, every time you've sent or received a message, every single status update and more.