Sentences with phrase «of ad groups»

To use auction insights, log in to AdWords and then click on Details just above the list of ad groups and select «All» underneath Auction Insights.

If you are doing most of your work manually, however, the management costs associated with thousands of ad groups may not be worth the effort.

If most or all of your ad groups only contain one ad, you're making a big mistake.

Once you have found the best DKI headline and supporting description strategy to grab the attention of as many prospects as possible and maximize qualified traffic to your landing pages, it's time to replicate this strategy in each of the ad group's landing pages in order to maximize conversion rates on that traffic.

Not exact matches

Email marketing campaigns as well as website ads can also benefit from knowing the specific groups of people interested in your brand's offerings.

Although the search giant points out that the definition of which ads are acceptable comes from an independent industry group called the Coalition for Better Ads, some believe that the default blocking of certain ads puts too much power in Google's hanads are acceptable comes from an independent industry group called the Coalition for Better Ads, some believe that the default blocking of certain ads puts too much power in Google's hanAds, some believe that the default blocking of certain ads puts too much power in Google's hanads puts too much power in Google's hands.

Only a few weeks after its formal debut, though, the organization has already run into trouble with environmental groups after its subsidiaries produced a couple of TV ads touting the pro-Keystone XL and pro-Arctic drilling positions of two Congressmen they backed.

It helped an anti-immigrant group learn the best way to target its fearmongering ads, and then used those ads as a case study to test the effectiveness of a new ad format.

Large numbers of civilians also formed ad hoc rescue groups, many using boats to pluck neighbors from flooded homes.

Since the election, groups on the right have called for boycotts of Kellogg's (for pulling ads from alt - right site Breitbart News), Starbucks (for vowing to hire refugees rather than jobless Americans), and Nordstrom (for dropping Ivanka Trump's clothing line), among others.

Make sure to implement at least four different sets of advertising copy within each ad group so you can see which copy performs the best.

If a campaign only contains one ad group, then every one of your potential prospects is seeing the same generic pair of ads from you regardless of what keyword they searched on.

A couple of months ago, an ad for a Woodside, California, group house called Startup Castle drew ridicule for demanding that applicants for its coveted spaces work out at least 15 hours a week, wear makeup no more than twice a week, have no more than one tattoo, and only rarely listen to songs with explicit lyrics.

The major ad lobby groups said yesterday they would ignore Microsoft's DNT signal on the grounds that it represents Microsoft's choice for the browser rather than the affirmative choice of the user.

Just two or three ads per group is plenty for the vast majority of campaigns.

«Facebook Ads provided us with unique targeting capabilities to look beyond broad demographics and specifically target messages in English and Spanish to specific groups of Cuban, Puerto Rican and other descent,» he said, according to Facebook's page.

Number of keywords per ad group.

Imagine you discovered that 80 percent of the leads who arrived from AdWords ad groups A, B and C converted to a sale, but only 5 percent of the leads who came through ad groups D, E or F ended up buying.

Halfway through last year, Jason Kint of the advertising trade group Digital Content Next looked at the total ad revenue booked by those two companies as a proportion of the overall industry, and found that they accounted for about 90 % of all the growth in the business.

Moreover, what counts as «political» is encompassing an ever greater group of activities, ranging from which websites a company's ads pop up on to who its customers are.

The original group of ad creatives picked the size of the banner ad (446 pixels by 56 pixels) based on the resolution of most computer monitors at the time, and the rudimentary HTML that could show it.

The success of Fox's sports and news channels could be evidenced by the group's ad revenue breakdown.

Gotlieb clarified that nobody at GroupM believes the company should be giving away personally identifiable information, but said that the practice of grouping and labeling a swath of individual consumers, known as audience profiling, «should be used as a good» to show consumers ads they are more likely to find useful.

Soon after the ad's launch, groups of young men were spotted throughout Amsterdam trying to push giant cardboard boxes labeled «Walk - in fridge» into apartments and houses.

Heineken's «Walk - in fridge» ad — in which a group of women goes nuts over their friend's walk - in closet, only to hear their husbands and boyfriends in the next room losing their minds over a walk - in refrigerator stocked with Heineken beer — garnered more than 4 million views on YouTube, not to mention the millions of impressions the ad made on the regular tube.

With Pepsi, an ad that showed a complete ambivalence to entire groups of people — you just need to hand someone a can of pop to smooth over any rough edges — landed with a thud, like the sound of a million crates of aluminum.

An ad hoc group of investors holding much of the utility «s $ 9 billion in bonds had no immediate comment.

Airbnb's ad featuring a diverse group of people touting a message of acceptance will be seen by many as a criticism of Trump's immigration policies.

Three might be the lucky carrier group to test out this theory, but don't forget that its U.K. operation is about to merge (pending regulatory approval) with local rival O2, meaning around 40 percent of the country's subscribers might find themselves with network - level ad - blocking on the menu.

Most of the money spent in its first year went directly to political ads or grants to other groups.

In addition to ads, Julep regularly taps customers for input, including polling its Idea Lab, a group of 5,000 customers who weigh in on early prototypes.

Federal Election Commission records show that these groups, as well as five other grant recipients of Crossroads GPS, spent money on political ads, directly or indirectly, in the 2010 election cycle.

In the ad series, a group of strangers were asked to sample two unidentified sodas; one filled with Coca - Cola, and the other with Pepsi.

Mars spends most of its ad dollars for pet food brands — including Pedigree and Whiskas — on TV, according to the group's marketing chief

In the third sequence of ads, DJ Khaled has launched a personal training program in his crazy - fancy mansion where a group of people run on a golden treadmill.

Negative keywords are added by clicking «Negative keywords» underneath the list of keywords for your campaign or ad group.

Instead, Apple uses ad groups for each of their products so they can use headlines like «MacBook Pro» or «iPad Mini» when people search for those respective products.

An ad created by the pro-Trump Great America Alliance — a nonprofit «issues» group that isn't required to disclose its donors — casts Comey as a «showboat» who was «consumed with election meddling» instead of focusing on combating terrorism.

Not using ad groups is one of the biggest mistakes people make.

This is an example of an Apple ad from an ad group configured to show a MacBook Pro ad when people search for «macbook pro retina.»

Since video has become a major focus for AOL, Adap.tv, which specializes in video and has dealings with 83 of the top 100 Ad Age advertisers, «essentially provides the technology and the relationships to help facilitate that shift at a faster rate for AOL,» said Telsey Group analyst James Cakmak.

«If we feel he crosses a line, we'll fire back,» said Ed Rollins, chief strategist of Great America PAC, the political arm of the group airing the Comey ad.

Then, three years ago, Bouchard was approached by Square Victoria Digital Properties, a subsidiary of holding company Power Corp. that controls the high - profile web portal Workopolis and the Olive Media online ad sales group.

You should test your ad copy and other marketing via surveys, polls, informal focus groups conducted with a handful of your best customers, and direct attempts at selling face to face or to small groups brought together for that purpose, as well as split tests of headlines, offers, and prices via online and offline media.

Banks can use that information to create specific ads or products for niche groups of people.

That last part is notable: The stay here comes after several telecom, cable, and ad industry groups filed petitions to the FCC to halt the broader set of privacy rules last month.

YouTube has said it has found no evidence of Russian groups buying ads on its platform to influence the outcome of the UK's Brexit vote in 2016.

A person familiar with the matter said WPP, owner of ad agencies JWT and Ogilvy & Mather, had been contacted by one private equity group and a venture capital firm expressing interest in the Kantar business if WPP ever decides to sell.

Last month, the company said it was temporarily disabling the ability of advertisers to exclude racial groups from the intended audience of ads, and promised to «do better» at policing discriminatory practices.

In another case, a video ad from a pro-Ted Cruz Super PAC (Reigniting the Promise PAC) was the inadvertent prelude to a video produced by an official media outlet of the Islamic State terror group.