Sentences with phrase «of author brand»

In return, Pinterest will grant you the ability to increase awareness of your author brand, drive more relevant traffic to your website and increase your book sales.

Takeaway: Your website can (and should) be an extension of your author brand.

Your profile is the face of your author brand, and of your book too, so make sure it is compelling enough.

You should always be in control of your author brand and not let society decide how it should be.

And the tags on the side are more descriptive of my author brand, with phrases like middle grade, science fiction, and writing journey.

If there is a disconnect between what you convey visually and the true essence of your author brand, it will confuse, disappoint and possibly even alienate your readers.

Your photo is a recognizable part of your author brand, so make sure that it is fairly recent, or at least really does still look like you.

It will include evergreen content, reflect the core values of your author brand, and it should answer a question or a need.

You need every part of your author brand to reflect clearly and creatively what it is that your writing offers.

You have a well - designed, professional site, and you actively update the contents so that it continues to function effectively as the hub of your author brand, fan base building, and online marketing efforts.

Building a following by regularly posting content that's relevant to your author brand should always be your priority, as it's the best way to consistently support the growth of your author brand.

I may sound a little like a broken record here, but content is a vital piece of your author brand.

When you have a clear idea of your author brand (and a strong plan for your author platform), you may be on your way to that most coveted of writer fantasies: Life As A Full - Time Author.

Nowadays the bulk of author brand building happens online, but in - person contacts can provide opportunities to support your virtual efforts.

That is the importance of the author brand and delivering what your readers want consistently.

And since mobile users tend to share more content than desktop users, you'll be a step ahead in building the reach and recognition of your author brand!

Also, while I'm pretty forthcoming about myself online - after all, I started out as a writer of personal essays - I'm also pretty aware of my author brand.

Your author bio reinforces the core message of your author brand.

Tangible elements such as photos, logos, and cover design are also part of the author brand.

Great job Marian RT @MarianSchembari: Kimberly Kinrade: A Twitter Case Study of an Author Brand http://bit.ly/dR9omC #authors #writers

RT@alexisgrant Excellent advice from @MarianSchembari — A Twitter Case Study of an Author Brand: http://ow.ly/3Bm3f

Check out @marianschembari's Kimberly Kinrade: A Twitter Case Study of an Author Brand: http://ow.ly/3Boeg

RT @MarianSchembari Kimberly Kinrade: A Twitter Case Study of an Author Brand http://bit.ly/eLQR7Q

Your author website and the success of your author brand would be nothing without your visitors and fans, so don't forget to send a big «Thank You!»

If this is done correctly, you can possibly grow awareness of your author brand, increase book sales, and steer more traffic to your website.

Your Facebook cover image should be a professional representation of your author brand.

It is also the digital home of your author brand, and your book's universe.

That's the foundation of any author brand.

But the idea of author brand is harder to wrap one's head around.

Guest posting is one of THE best ways — particularly when you're just starting out — to spread awareness of your author brand to new audiences.

This is the foundation of your author brand.

You want to establish congruity from one representation of your author brand to the others.

-LSB-...] website is an important part of your author brand.

Your social media marketing should be an extension of your author brand.

By concentrating on writing books that do just that, I don't have to worry about all the aspects of author branding.

Ali Cross is another interesting example of author branding.

Other bloggers, Twitter group members, Facebook fans and those that you follow and like become excellent sources for these all - important reviews and a significant part of your author branding.

But since the genres of the revised novel and this one are both different genres from my usual serious women's fiction, I'm revisiting the idea of author branding.

In the morning, it's The Art of Storytelling and in the afternoon, The Art of Author Branding.

In his presentation, Hildick - Smith states that most book conversions (from discoverability to availability, and then of course, to reader purchases / sales) occur because of author branding and / or the book's topic or message.

Particularly as the various social media become key vehicles of author branding, you have to think about messaging.

Creation and management of author brands will also rise in importance as the fight for attention on - and offline intensifies.

Not exact matches

He is the author of the award - winning 2012 book Going Social: Excite Customers, Generate Buzz, and Energize Your Brand With the Power of Social Media, which teaches brands large and small how to use social media for business success.

«Other people have to be able to speak for your brand,» says Jonah Berger, author of Contagious: Why Things Catch On (Simon & Schuster, 2013) and the James G. Campbell Associate Professor of Marketing at the Wharton School of the University of Pennsylvania.

Leader - Chivée is one of the individuals I was fortunate enough to interview for a series on the year ahead, Big Ideas for 2018, where I asked a number of my favorite award - winning marketing experts, authors, and other thought leaders — as well as some of Firebrand Group's own digital strategy and branding experts — to recommend one «Big Idea» that companies can take advantage of to get ahead in 2018.

Bruce Philp is a brand strategy consultant and author of Consumer Republic, winner of the 2012 National Business Book Award

I've invested in trademarks, and contracts with authors, and branding, and developing scripts, and copyrighting the ideas and art... getting everything ready to go to the next level: TV, movies, other forms of media.

11:30 a.m. - 12:10 p.m. Brands YOU F**king Love Speakers: Jennifer Fleiss, co-founder and head of business development, Rent the Runway; Hilary Folger, partner - brand strategy, Lippincott; Daniel Lubetzky, founder and CEO, KIND; and author, Do the KIND Thing; and Bayard Winthrop, founder and CEO, American Giant Interviewer: Eric Schurenberg, president and editor - in - chief, Inc..

Fortune spoke with Jeetendr Sehdev, a celebrity branding authority and author of the new book The Kim Kardashian Principle: Why Shameless Sells (and How to Do It Right), about what the Kardashian clan can teach business about reaching millennial consumers (without having them laugh your ad off the air).

Authored by company thought leaders from around the world, The Red Papers address topics spanning from the unwritten rules of digital marketing to appraising brand worth.