Sentences with phrase «of author promotion»

Although press releases, articles and interviews are still the bread and butter of author promotion, as more and more people rely on the Internet for information, online book advertising should also be employed.

Not exact matches

Jackson is the lead author of a new study to be published in Psychological Science that tracked nearly 5,000 married Australians for five years and measured how a spouse's personality impacted whether their partner received a promotion, earned a higher salary or experienced higher levels of job satisfaction.

Bill Carmody, CEO of innovative marketing firm Trepoint and acclaimed author of the how - to guide Online Promotions: Winning Strategies and Tactics sat down with Lewis Schiff, executive director of The Business Owners Council, to talk about Bill's approach as an entrepreneur and the breakthroughs he has unlocked through his Tony Robbins experience.

«What happens is that the Groupon promotion runs and then there is a flood of customers coming to their store,» says the study's author and Jones School associate marketing professor Utpal Dholakia.

Underhill, author of «Why We Buy: The Science of Shopping,» notes that a retailer's online presence allows consumers to gather information about promotions, go into a brick - and - mortar store to examine and handle the product, and then either buy it in store or online at a later date.

-- Donna L. Hamilton, bestselling author and chief wellness officer of Manifest Excellence, a holistic health promotion company that helps companies increase employee productivity and engagement through improved workplace wellness.

In a section addressing promotion of New York Times content — essentially, social media distribution — the report's authors survey the techniques of «competitors» and compare them to the Times» strategy.

«Taken together,» the authors conclude, «our results find little or no evidence of deterioration in the performance of daily deal promotions over the past year (April - May 2011 to May 2012) for small - and medium - sized businesses or with experience as the business operator runs multiple daily deals.

-- Donna L. Hamilton, bestselling author and chief wellness officer of Manifest Excellence, LLC, a holistic health promotion company that helps companies increase employee productivity and engagement through improved workplace wellness.

Reading novels can improve empathy and understanding of social cues, allowing a leader to better work with and understand others — traits that author Anne Kreamer persuasively linked to increased organizational effectiveness, and to pay raises and promotions for the leaders who possessed these qualities.

The actions and events in this story should not be construed to mean promotion or approval of those actions in real - life situations by the author.»

Learning from Large - Scale Community - Based Programmes to Improve Breastfeeding Practices (2008) Authoring organization (s): World Health Organization (WHO), United Nations Children's Fund (UNICEF), Academy for Educational Development, Africa's Health in 2010 Published: 2008 Summary: Community - based breastfeeding promotion and support is one of the key components of a comprehensive program to improve breastfeeding practices, as outlined in the WHO / UNICEF Global Strategy for Infant and Young Child Feeding.

A randomised trial in Brazil that compared a hospital based protocol (similar to the baby friendly hospital initiative) with another incorporating intensive home visits, however, found that while the protocol achieved high rates of exclusive breast feeding in hospital, the rates fell rapidly thereafter.27 These findings were confirmed in the UK by the millennium cohort study, 5 and the authors recommended that the baby friendly hospital initiative as a strategy for promotion of breast feeding should be reassessed and that other strategies are required to support mothers in the UK to breast feed for the recommended duration.5 27 Although combined antenatal education and postnatal support is ideal, this may be limited by economic or time resources.

Cuomo has hired Jamie Malanowski, a veteran author and former editor at Esquire, Time and Playboy, to be a speechwriter, one of a series of promotions and moves announced Friday.

The authors also point out that women face unnecessary barriers to hiring and promotion in research universities and that this, consequently, deprives the United States of an essential source of talent.

McNutt also notes the many new pressures facing science publishing — such as authors bypassing journals entirely and posting their work directly on the Internet, sometimes as a way to more directly engage the public and provide more immediate connections to readers and promotion of their findings.

«The ratings that students give instructors are really important, because they're used to guide higher education decisions related to hiring, promotions and tenure,» says Lillian MacNell, lead author of a paper on the work and a Ph.D. student in sociology at NC State.

The authors explain in the article that NSD1 mutation has recently been linked in the scientific literature to the blocking of cellular differentiation and the promotion of oncogenesis in this type of tumor.

The authors write that institutions should «increase bridge funding for promising faculty who are struggling to fund their research»; «lower the percentage of salary that faculty must cover through grants»; «improve administrative support for the grant submission process»; and «increase the level of formal acknowledgement of research collaboration expressed in the coauthor and coinvestigator status, both in the annual faculty appraisals and in the criteria for promotion and tenure.»

«For several years, the emphasis in the tobacco industry has been on this sort of direct marketing, especially to young people who are highly price sensitive and who may find coupons, samples, and promotions appealing,» said lead author Samir Soneji, Ph.D., an assistant professor at the Geisel School of Medicine at Dartmouth and the Dartmouth Institute for Health Policy and Clinical Practice.

«These findings highlight that, in addition to promoting moderate - intensity physical activity to older adults, we should not neglect the importance of engaging in lower - intensity, movement - based behaviors when the opportunity arises,» said lead author Paul Loprinzi, who earned his Ph.D. at Oregon State and now is an assistant professor of exercise science and health promotion at the University of Mississippi.

What critics like English linguist Geoffrey Sampson, author of Educating Eve: The «Language Instinct» Debate, seem to find most irksome is Pinker's wholehearted promotion of a linguistic model that views the human capacity for learning language as distinct from other abilities, such as building bridges or writing symphonies.

The study's authors are Dr. Scott Weaver, assistant professor of epidemiology and biostatistics; Amelia Jazwa, research coordinator; Dr. Lucy Popova, assistant professor of health promotion & behavior; Dr. Richard Rothenberg, Regents» Professor of epidemiology & biostatistics, and Dean Michael Eriksen, all of the School of Public Health at Georgia State; and Dr. Paul Slovic of Decision Research and the University of Oregon.

Besides increasing the proportion of people in the USA covered by medical insurance once the ACA is fully implemented, the authors show that structural and financing reforms introduced by the Act will help healthcare in the USA to transition from a «sick care system,» largely focused on treatment of illness, to a system that includes disease prevention, health promotion, early detection, and public health as integral components.

They indicate that web - based alcohol screening and brief intervention should not be relied upon alone to address unhealthy alcohol use in this population,» the authors state, while noting other potential interventions such as restriction in the physical availability and promotion of alcohol.

J. Michael Murphy, EdD, of the Massachusetts General Hospital (MGH) Department of Psychiatry, senior author of the JAACAP paper, notes that this is the first study to document the positive impact of a large - scale pediatric mental health intervention using validated mental health measures and real - world benchmarks like end - of - the - year promotion and school attendance.

Universities don't set numbers of papers required for hiring or promotion, though, because strict counts don't reflect author contribution or whether a publication is a review or original findings.

In true Sandler - style, Skeeter, though still hoping for a cherry red Ferrari and a big promotion, discovers the role he has in authoring the outcome of his own life.

Irving's partner in this bold charade of journalism is his friend, children's author Dick Suskind (Alfred Molina), who earns himself a promotion to co-author while jeopardizing his weak heart with every daring deception.

In this case, while Inkitt promises authors in its terms of service that «Unless otherwise provided in the terms and conditions of a Special Promotion, you will retain all of your ownership rights in your Content,» that «special promotion» clause does lead to questions.

journalist, David Lipsky (Jesse Eisenberg), as he interviews celebrated author, David Foster Wallace (Jason Segel) who is finishing the promotion of his novel,

Stiff competition from Pirates and Hangover; the scaled back promotion from the studio; or this author's hypothesis: Parents are putting their needs in front of their kids.

The authors demonstrate that the effects of high - stakes testing pro- grams on outcomes, such as retention and graduation, are different from the results of using grades alone, and that some groups of students who are already faring poorly, such as African Americans and Latinos / Latinas, will do even worse if high - stakes testing programs are used as criteria for promotion and graduation.

The maturity of their business was immediately apparent from the detailed information available to authors, including a per - genre subscriber count and price for e-book promotions.

Her promotions blog is full of top tips from indie authors.

KSB Promotions has worked with hundreds of publishers and authors, and dealt with a wide array of media people since forming the company in August of 1988.

Although the book just gave hints of things in the beginning, the author slowly built her case and method for book creation, crafting, promotion, reviews and more.

When everyone is pricing sub $ 4.00, price promotions will become less effective — If readers have an unlimited supply of high - quality books from their favorite authors at under $ 4.00, it means factors other than price will gain importance.

And promotion is somewhat different — epublished authors don't need to worry about WalMart not picking up their title or coop or any of these other things.

We're stepping out of running every promotion as a monthly stint, and driving the site to more of a community, where readers and authors have more interaction, bloggers and reviewers can connect and choose books based on availability, and education spans every aspect of self - publishing, from harnessing the power of social media to creating strong websites and platforms, and effective book marketing.

Kate Bandos of KSB Promotions joins BookGoodies podcast host Deborah Carney to talk about the services they provide for authors.

I realize many author's returns are higher each month, and mine have been too from time - to - time, but this promotion pulled all of my books out of a rut.

In the case of the video shown here, author Bruce T. Jones has debuted the video along with a promotion of his second book in a trilogy: «I'm stoked to share Evan Staley's video production of the Învierea trailer.

Her expertise in cover design, formatting both paperback and e-book, as well as the first phase of promotion, including website, press release and photography, allowed me to become an author and tell my story.

Since we started the site though some authors have stacked their book promotion across the whole scope of days.

When traditional houses offer bare minimum of support to most mid-list authors, selling to Amazon feels like an author has a leg up on marketing and promotion when the buyer is an Amazon imprint.

There's an active debate in author circles about the effectiveness of guest posts as a book promotion tool.

Whether you go down the traditional publishing route or self - publish, the promotion of a book these days is widely left to the author.

To be a successful author, you don't really need to do a bunch of traditional marketing or promotion.

For authors and publishers with deep pockets — specifically, for those authors who have more money than available time — it might very well be a reasonable investment to engage a news clipping service during the course of a book promotion campaign that includes print media outreach.