Sentences with phrase «of brand name authors»

It also creates a dilemma for publishers of brand name authors.

Not exact matches

Today, the company's double - edged safety razors bear the «Merkur» name (whereas its traditional straight razors are made under the «Dovo» brand) and remain a favorite of many, this author included.

How to Bring Your Concept to Market: Protect Your Concept Once you have tested your concept and found it to be sound, safeguard your brand name or image by registering it as a service mark or trademark, suggests Richard Stim, attorney and author of Patent, Copyright & Trademark: An Intellectual Property Desk Reference.

«Trump tried to get as much newspaper coverage as possible [early in his career], always pushing his Trump [brand] and the adjective «billionaire» attached to his name or «successful real estate developer» and «rich,»» says Gwenda Blair, author of «The Trumps: Three Generations of Builders and a President.»

Todd Wilbur, author of the bestselling books, Top Secret Recipes, More Top Secret Recipes, and Top Secret Restaurant Recipes, has skimmed the fat off your favorite brand - name foods and recipes without skimping on the taste.

«While most studies show there are no significant differences in clinical response between a biosimilar and the original product, some physicians and patient advocacy groups have expressed concern about how interchangeable they really are, and whether it is safe to switch from the brand name version to the biosimilar,» said lead author Dr Daniel Nagore of Progenika Biopharma, Derio, Spain.

«Our study is the first to investigate whether generic versus brand - name statins play a direct role in improving health outcomes,» explained Joshua J. Gagne, PharmD, ScD, assistant professor of medicine in BWH's Division of Pharmacoepidemiology and Pharmacoeconomics and lead author of this study.

During his time as a book agent (President & Owner of «New Brand Agency Group»), Mark Malatesta helped many authors launch their publishing careers under the name Mark «Ryan» (his stepfather's last name).

It is a partnership with Author Solutions â $ «they provide the self - publishing services, we provide our brand name and we make authors we have rejected aware of this service.

Traditional press gives more of a name brand backing to your novels, but often even the big five publishers depend on the authors to market their own books.

But as an indie author it's also really important to keep up those personal connections with your fans and fans of your genre, by finding unique ways to keep your name and brand out there.

Thousands of authors see that brand name, like Thomas Nelson, and think, Well, my book is being published by Thomas Nelson!

I would argue they are significantly different services because, although both result in the author holding a bound book in her hands with her name on the cover, one involves a relatively large print run of that book, a distribution deal (we're still talking about HQN here), and branding.

It doesn't help you to have a huge publishing brand name stamped on your book if you're not one of that publisher's favored authors.

Remember, though, that as long as you're focused on building your own author brand and body of work, the author name you publish under should take precedence over the publishing company name.

Books sold into bookstores is becoming something only reserved for the brand name authors or big, breakout books that are getting a lot of buzz.

All kidding aside for a moment, Kat and I do a lot of brainstorming to come up with new and innovative ways to help indie authors spread their names and brand beyond their existing social network capacity.

Your book title, book cover, author name appear in front of people, which helps build author discovery and brand awareness.

The success of The Great Alone, Hannah's 23rd novel, continues a recent run that has seen her jump from being a successful writer into the type of brand - name author whose name alone guarantees a spot on the best - seller list.

Your author brand is not like having a name brand that represents a group or a company of people.

Another crucial draw for authors are the supporting names behind the competition, most notably CreateSpace, the imprint of Amazon that is branded by On - Demand Publishing, LLC.

In this age of online anonymity that allows small people to behave this way towards authors, why couldn't Christian simply change her online name and start over, building a new brand and readership?

It's a good way to reinforce your author brand before you have a big well - heard - of name, because people remember shapes and colours better than they remember names.

And second, it's because the KDP Select program has created a venue whereby indie authors can displace the big name brand authors, and get a small slice of awareness from an audience they previously would have had no chance of reaching.

Bella stressed the importance of the author name on covers, as well as a recognizable cover branding — although changing this up over time was also encouraged if your covers look dated.

Writers who wish to write in differing genres with the same brand author name can locate the same type of response or authenticity recognition in their potential readers if they look for common threads and key words for them personally and for their fiction.

But, if author brand can — for some — simply be a matter of author name and genre, then it doesn't need work at all.

But once publishers and brand name authors realize that their potential upside and profits are limited (to $ 9 per month multiplied by the number of readers), they will no longer support it fully.

One of Lulu's strengths is just how long it's been operating in the self - publishing market, thus giving it a strong brand name with authors.

But some of them are well on their way and I tolerate them better because it seems to me that they're no worse and in some cases better than some of the name - brand, bestselling authors who aren't even trying anymore because they don't have to — phoning it in, as Zoe would say.

I believe that this should be an important part of your marketing strategy to ensure your author name, your brand is not being misrepresented or coming back with errors like it did in my case.

In fact, one highly - branded author (who I won't name) has lost my business in the middle of three different series because her new releases are around $ 15.00.

Of course it's up to you, but factoring in your writing career as an author of multiple books, marketing and branding, the best play here is to use your author name or your chosen pen name as your domaiOf course it's up to you, but factoring in your writing career as an author of multiple books, marketing and branding, the best play here is to use your author name or your chosen pen name as your domaiof multiple books, marketing and branding, the best play here is to use your author name or your chosen pen name as your domain.

Anonymous 8/30, Literary-agents.com (a.k.a. Literary Agent Undercover and The Bestselling Author LLC) is run by former literary agent Mark Malatesta, who ran a small agency called New Brand Agency Group a number of years ago under the name Mark Ryan.

We think out of the box to optimize media coverage, expand name recognition and build your author brand.

Traditional publishers make most of their money from celebrities, publishing their gossip or memoir - type books, and the books of brand - name real authors, which account for about two books out of every ten they publish.

I wonder if the money counters at Author Solutions, also AuthorHouse and a bunch of its other branded names, truly believe that the little people — the thousands of authors who have been misled, abused, assaulted and then had the soul of their author essence literally sucked away because the author just couldn't take it anymore — wouldn't start uniting... squawking... and finally take some aAuthor Solutions, also AuthorHouse and a bunch of its other branded names, truly believe that the little people — the thousands of authors who have been misled, abused, assaulted and then had the soul of their author essence literally sucked away because the author just couldn't take it anymore — wouldn't start uniting... squawking... and finally take some aauthor essence literally sucked away because the author just couldn't take it anymore — wouldn't start uniting... squawking... and finally take some aauthor just couldn't take it anymore — wouldn't start uniting... squawking... and finally take some action?

Many in publishing are still focused on creating and maintaining the author's name as brand (this still works for a few and, of course, for authors already in that halo).

This begins a series of notes from the 2009 LDStorymakers Conference Presented by Candace E. Salima (blog) The publisher is responsible for getting book printed & to stores — the rest is up to you Branding your name and the most effective use of your time and books Author website homepage announcements on main page: upcoming books,... Continue reading So Your Book's Out — Now what?

Equally there are authors who manage more than one type of editorial under just one name — James Patterson is the king of this «brand extension».

All too often these days, I read books by brand name authors who seem to end their books by running out of words.

All in all, Langley is doing just what Harlan Coben (a favourite big - name author of mine) does on his author website: drawing his readers into the stories he's written, sharing a little of his own history, and making it as easy as possible for book lovers to engage with him and his novels — and all within a framework of recognisable, accessible and professional branding.

While I have that opinion with some of the things from offerings of the «name brand» authors and publishers, most of that opinion is because the genre is not for me.

Naturally, I started with my own books, as I can be pretty sure there are no fake reviews there, being the author, publisher, and marketer of all these titles, and someone who is fastidious about the rules as my name is literally my brand.

When I see a well known author with 3 - 4 stars, I'm not surprised because they often sell lots of books because they have already established their name / brand.

Generally speaking, first time fiction authors without a known brand name do better on the lower pricing side of the market, until they've grown their catalogue to several books.

(Of course the key is to become well - known (Author Brand) and then everyone will know your name... but that's another topic.)

But if an author has a readership and a brand name, all of this is already in motion and dollars sunk.

Every time someone sees your book cover, reads your author name, or reads your giveaway or book description, it helps with branding, which is a huge part of marketing.

Perhaps from all of Author Solutions» other already overpriced brands and partnerships — names like Author House, iUniverse, Xlibris, Trafford, Palibrio, Publish in the USA, Abbott Press, Balboa, WestBow, Inspiring Voices, Legacy Keepers, FuseFrame, Pitchfest, Author Learning Center, WordClay, BookTango and AuthorHive?