Sentences with phrase «of brand promotion»

Also commonly referred to as multi-channel marketing (though you'll hear some say the two are different approaches), this method of brand promotion entails the utilization of several online outlets and techniques to enhance one's reach to a targeted, niche audience.

Not exact matches

Thousands of customers claimed the clock and the promotion helped differentiate Jolly Time from other popcorn brands, which were mostly relying on more traditional advertising.

«Brands saw coupons as a key to maintaining brand strength,» says Matthew Tilley, director of marketing for Inmar's promotion services division.

With improved chances to win and a prize experience that really resonates with the core audience that reinforces the brand, those types of promotions would have been much more effective.

Heavily publicized promotions generate a lot of the buzz and dollars for foreign brands on Alibaba.

Third party partnerships including associations and promotions with brands such as Sony, MGM, Dave TV, Paramount, Nestlé and Warner Brothers to name a few, have helped to increase the awareness of the Shakeaway brand.

Those decisions include the aforementioned centralization of decision - making, a fee that amounts to 3 to 5 percent of sales to cover the costs of restocking shelves and running promotions and a requirement for food companies to use a third - party service for in - store demos, a critical means of promoting a new brand.

Women tend not to feel super comfortable with self - promotion — not due to timidity or inferiority, but because most of us know doing so will brand us as being «shrill» or «difficult.»

If you want first - time customers to turn into long - term patrons, you must prioritize transparency across all of your brand communications, including promotions, social media ads, product details and even menus.

Due to the special launch promotion, it currently costs $ 74, but even at its regular price of $ 89, the Pluto Pillow is more affordable than the luxury pillows offered by mattress - first brand Leesa or bedding - first brand Boll & Branch.

Actual results, including with respect to our targets and prospects, could differ materially due to a number of factors, including the risk that we may not obtain sufficient orders to achieve our targeted revenues; price competition in key markets; the risk that we or our channel partners are not able to develop and expand customer bases and accurately anticipate demand from end customers, which can result in increased inventory and reduced orders as we experience wide fluctuations in supply and demand; the risk that our commercial Lighting Products results will continue to suffer if new issues arise regarding issues related to product quality for this business; the risk that we may experience production difficulties that preclude us from shipping sufficient quantities to meet customer orders or that result in higher production costs and lower margins; our ability to lower costs; the risk that our results will suffer if we are unable to balance fluctuations in customer demand and capacity, including bringing on additional capacity on a timely basis to meet customer demand; the risk that longer manufacturing lead times may cause customers to fulfill their orders with a competitor's products instead; the risk that the economic and political uncertainty caused by the proposed tariffs by the United States on Chinese goods, and any corresponding Chinese tariffs in response, may negatively impact demand for our products; product mix; risks associated with the ramp - up of production of our new products, and our entry into new business channels different from those in which we have historically operated; the risk that customers do not maintain their favorable perception of our brand and products, resulting in lower demand for our products; the risk that our products fail to perform or fail to meet customer requirements or expectations, resulting in significant additional costs, including costs associated with warranty returns or the potential recall of our products; ongoing uncertainty in global economic conditions, infrastructure development or customer demand that could negatively affect product demand, collectability of receivables and other related matters as consumers and businesses may defer purchases or payments, or default on payments; risks resulting from the concentration of our business among few customers, including the risk that customers may reduce or cancel orders or fail to honor purchase commitments; the risk that we are not able to enter into acceptable contractual arrangements with the significant customers of the acquired Infineon RF Power business or otherwise not fully realize anticipated benefits of the transaction; the risk that retail customers may alter promotional pricing, increase promotion of a competitor's products over our products or reduce their inventory levels, all of which could negatively affect product demand; the risk that our investments may experience periods of significant stock price volatility causing us to recognize fair value losses on our investment; the risk posed by managing an increasingly complex supply chain that has the ability to supply a sufficient quantity of raw materials, subsystems and finished products with the required specifications and quality; the risk we may be required to record a significant charge to earnings if our goodwill or amortizable assets become impaired; risks relating to confidential information theft or misuse, including through cyber-attacks or cyber intrusion; our ability to complete development and commercialization of products under development, such as our pipeline of Wolfspeed products, improved LED chips, LED components, and LED lighting products risks related to our multi-year warranty periods for LED lighting products; risks associated with acquisitions, divestitures, joint ventures or investments generally; the rapid development of new technology and competing products that may impair demand or render our products obsolete; the potential lack of customer acceptance for our products; risks associated with ongoing litigation; and other factors discussed in our filings with the Securities and Exchange Commission (SEC), including our report on Form 10 - K for the fiscal year ended June 25, 2017, and subsequent reports filed with the SEC.

Indeed, in the years following the end of the tech boom, SEP (No. 93 on the PROFIT 500, with $ 11.4 million in revenue) had ridden a wave of expansion as a growing number of firms moved to search advertising and other forms of digital brand promotion.

Imani Laners is the CEO of Shinko Media, an online advertising sales company based in Montclair, N.J., that creates digital content promotions and experiences for brands and publishers.

The New York City - based company, which is trying to regain its premium - brand tag, has limited promotions and pulled out of over 250 department stores.

One negative aspect of daily deal sites is that price promotions usually hurt the brand of the company offering it, says Dholakia.

As LaVar Ball increasingly became a national media figure for his outspoken and sometimes controversial promotion of his family brand, Big Ball Brand, some felt that he may be a distraction and unwanted voice around any team that drafted Lbrand, Big Ball Brand, some felt that he may be a distraction and unwanted voice around any team that drafted LBrand, some felt that he may be a distraction and unwanted voice around any team that drafted Lonzo.

Alternatively, the brand touched us, making itself available — and top of mind — via both promotions (which are important) and availability (which is critical).

After the purchase, refreshing the Leon's brand became more crucial than ever in order to differentiate from The Brick, which also relies on sales promotions to push middle - of - the - road furniture.

Bernie Baker, a former editor at Surfer Magazine and the contest director for the Vans Triple Crown of Surfing told the New York Times, «They did their homework,» and cited Nike's «relentless promotion of youth events» as a significant reason for the brand's success.

The reason he was the driving force behind the films creation and promotion was not because of the artistic merit he imparted to the work (not to say the movie and book weren't excellent), but because of the cult of personality surrounding his own personal brand.

The company has been helped by a solid turnaround in its North American sales thanks to a series of new product launches and acquisitions, though it has also had to rely on increased promotions to bolster sales for its struggling namesake brand and the Clinique brand.

Once you run all of these promotions to get people thinking about your brand, make sure you're ready for the influx.

I would invest my time in building a link that actually drives traffic that I can convert as a opposed to building a link for the sake of a link, and that mindset (I believe) ties into effective content marketing, branding, promotion, etc..

FoundersCard offers Members - only pricing, privileges, and promotions with a wide network of leading fashion, fitness, and entertainment brands.

One year after its first «America» label summer promotion experienced a solid launch, but couldn't apparently sustain itself, a repeat of that campaign is off to a gradual, but seemingly more sustainable and successful, trajectory, according to YouGov BrandIndex, the only daily brand consumer perception research service.

Regardless the field of marketing you belong, you should always work for brand promotion via brand mentions.

Today's inaugural Super Kitchen promotion is part of a two - week Tmall Global Home Festival with 1,200 participating brands including Germany's Fissler, Italy's De'Longhi and American appliance maker Kenwood.

Customers often only returned to take advantage of costly promotions, and Shop.ca offered many of the same brands sold by other retailers.

Our assessment is that this promotion was too much about the brand, especially the desirability and culinary inspiration of Tuscany, and not enough about the $ 10.95 price point and affordability of the new dishes.

Also, unlike Facebook, where currently only 6 % of brand posts ever make it into your audience's newsfeed without paid promotion, every Google + update makes it into your follower feeds.

Fitbit's Super Brand Day promotion will give the company premier placement on all of Alibaba's e-commerce sites and drive traffic to the Fitbit's Tmall storefront.

The three - day Super Brand Day promotion features discounts on a total of 154 products from 30 Nestlé brands.

Here you will see some information and links to the company's top selling products as well as information about how to take advantage of the brand's exciting promotions.

In retrospect, I should have come up with a stronger promotion plan of my own so that the giveaway would succeed, even if the other brands didn't promote it.

If your intention of starting a bitcoin exchange and trading company is to grow the business beyond the city where you are going to be operating from to become a national and international brand, then you must be ready to spend money on promotion and advertisement of your brand.

If your intention of starting a gutter cleaning services business is to grow the business beyond the city where you are going to be operating from to become a national and international brand by opening offices all across key cities in the United States and franchising, then you must be ready to spend money on promotion and advertisement of your brand.

If your intention of starting an office cleaning services business is to grow the business beyond the city where you are going to be operating from to become a national and international brand by opening offices all across key cities in the United States and franchising, then you must be ready to spend money on promotion and advertisement of your brand.

Make sure to always communicate your promotions and such through social media outlets, or anywhere else that your customers will be able to see it — this is one of the best ways to become a professionally established brand online.

Employee advocacy is the promotion of a company or brand through the voice of their employees.

This brand appears to have little going for it; it only spends c. 5 % of sales on advertising and promotion, it's only existed for 20 years in a market where brand heritage has historically been seen as key and it is owned by a small independent player.

Even though leadership might initially be focused on the business value employee advocacy can bring to their organization, top leadership is also likely to report elevated levels of personal brand promotion through social media channels.

The grocery chain is running a gift card promotion in honor of Mother's Day: Get 4x fuel points when purchasing select gift card brands Get a $ 15 shopping voucher when purchasing $ 100 of select gift card brands Eligible gift card brands are: Best Buy, Kohl's, Macy's, Sephora, Brinker, Outback, Ruby Tuesday, TJ Maxx, Marshall's, Spafinder... Read More →

For example, if you can tell a customer came to your site after searching the term «motorcycle passenger seat» and you sell everything from seats, to helmets, to mechanic supplies, why would you want to show them the deal you have running on tool kits instead of the promotion you have on a specific brand of seats?

The collection of data mentioned above shows that, on average, brands spent at least 15.2 percent of their overall content marketing budgets on content promotion and distribution.

This is one of the key differences with Marriott Rewards, where promotions typically include all 18 of the Marriott family brands.

To Whole Foods» credit, the chain is moving quickly with strategic initiatives to address its challenges, including the launch of smaller - format, value - oriented «365» concept stores, and promotions intended to revitalize customers» interest and excitement for the brand.

When your employees and customers are doing the legwork of promoting your brand, you cut out any sort of middleman when it comes to promotion.

In a culture of self - promotion and personal «branding», those words should have the same effect on us.

The divorce papers of Democratic lobbyist super couple Tony and Heather Podesta show that for a certain class of people government is not a public service or a field for settling partisan disagreements so much as an opportunity for self promotion: «As a married couple who both lobbied they strategically cultivated their public image,» one document reads, «and worked to build the «Heather and Tony Podesta» brand for the success of their shared enterprise.»

The company also recently signed a joint sales and marketing agreement with International Spirits for national and international coverage and promotions of all brands, according to Large.