Sentences with phrase «of branded events»

Watson's successful event marketing strategy for brands has been an «influencer» strategy in which he creates product awareness through a unique series of branded events that provide consumers with touch - and - feel opportunities with a particular product thereby directly touching the consumer as well as generating word - of - mouth among highly visible influential in the media, style, fashion, and the arts.

It consists of a series of branded events, including the Mercedes - Benz Fashion Week New York and the MADE Fashion Week, as well as a number of independent fashion productions around town.

In addition, we host a series of branded events with partners, including dinners and more intimate talks to engage a wider audience.

Not exact matches

As Vijay Chittoor, a marketing thought leader and the founder and CEO of Blueshift wrote:» «Marketing Automation 1.0» was all about reacting to simple «events» in a user's journey with a brand, with simple rules set up by marketers.

«The insight we are focused on is this notion of warmth in a cold world,» Peter Nowlan, the company's chief brand and marketing officer, told The Gathering event held in Banff Feb. 18 - 19.

Recognising a need for quality event and party hire supply in Perth, and taking note of what the market wanted, Ms Pederson launched a business supplying brand new and innovative equipment.

Those have included fewer sales events and the departure from many department stores like weak Macy's locations, even if that hurts sales in the short term; the aim is to protect profit margins and stave off the cheapening of the brand.

While marijuana legalization has spread around the country in recent years, the product still remains illegal federally — but these brands are using the occasion to appeal to members of their customer base who might be celebrating the annual event.

«We are taking a pragmatic approach to eSports so this is just one of the first steps, but down the road we can envision the opportunity for large - scale live spectator - filled events that not only highlight the game, but some of the NBA athletes that represent our brand alongside other pop and fashion icons,» Argent says.

But that wouldn't mean much if we didn't take the opportunity to involve and include our employees in the brand activities -; going to some of the events that we sponsor, getting to go on film shoots, interacting with pro athletes.

In a world of split - second attention spans, if you can stay nimble enough to leverage your celebrity partnerships in a way that rides the wave of current events, pop culture or social media «chatter,» you can make both branding and fundraising magic.

The use of an IPO as a branding event is a «pretty bad reason to go public,» he added.

Nike is the official sponsor of USA Track & Field through 2040, but Symmonds is sponsored by Brooks running; while he was happy to wear the Nike kit in competition, he did not like being forced to wear the brand at subsequent events.

Lexus, the luxury brand of the world's second - biggest carmaker, Toyota, confirmed it's dropping models altogether at the Swiss event, while Fiat Chrysler Automobiles NV is said to have canceled contracts with several female models over concern about being criticized on #MeToo.

It's really hard to get noticed at South by Southwest because it's so big, but we broke into the top 20 most mentioned brands because of this one event.

He has spun private events for some of the world's most prominent celebrities, brands, tech companies and philanthropic organizations including Beyonce, Bravo, Cadillac, Entertainment Weekly, Gary Vaynerchuk, Hillary Clinton, HBO, Instagram, Interview Magazine, Jay Z, Jimmy Kimmel, LeBron James, Michelle Obama — and the list goes on.

When brands embrace the idea of being «live broadcasters,» they're giving fans an inside look behind the scenes or at an event that they couldn't attend.

From music festivals to skydiving adventures to sporting events, the shift means that brands selling physical goods will no longer be able to get by using the traditional sales and marketing tactics of decades past.

«This footwear really sticks out, gives attendees an easy way to spot me during the rest of the event, and makes more of a statement than a suit and tie would,» he says, noting that red is also the color that represents the Crowdtap brand.

«I took in an event at a brand new Outlaw Kart Track just south of Knoxville.

The brand uses the strategy of responding to events in the news and pop culture — from the Super Bowl to the NBA playoffs to Hostess's bankruptcy filing announcement — with related trivia to get people tweeting.

We've found that planning promotional events is one of the best ways to meet our customers face - to - face and simultaneously control our brand messaging, thereby accomplishing something so important for a young company without an established brand: speaking for itself.

«I think to be associated with Vogue [one of the founders of the three - year - old event] and brands like Scoop legitimizes us,» said Beauchamp, one of Inc.'s 2011 coolest entrepreneurs under 30.

When I'm at a networking event and I engage others, I have many aspects of my brand to share.

And while the world's largest athletic - gear maker, Nike (nke), isn't a formal sponsor — it is one of the brands that gets the biggest boost from the two - week long event.

And in an ominous turn of events, big brands like Coach, Michael Kors, and Ralph Lauren have reduced the amount they sell through department stores, complaining that the industry's culture of discounting has contaminated their brands.

At our recent Entrepreneur Live event, founders of well - known and well - loved consumer brands shared what helped them stay on track with their missions in the midst of the changes, challenges and opportunities every entrepreneurial company experiences.

It bore the branding of an upstart sports beverage firm called BioSteel, which had sponsored the event, stamped its logo on the practice jerseys and invited media to attend.

Consumer surveys also identified that 87 % of consumers purchase products related to a brand's event after attending, confirming the marketing power of events.

This sale is the biggest three brand event of the year, so now is the perfect time to save on all clothing styles.

This didn't appear to hurt Spotify much, given its brand cachet among a wide swath of US households, as average Joe retail investors were willing to gobble up enough shares to get the company's liquidity event rolling.

The events would focus on mentorship and would allow each host to highlight their brand and mission, and would offer a mix of fun and professional activities designed for relationship building.

«They are therefore a rare opportunity for brands to reach large global audiences and for consumers to be a part of a rare event.

Today, the brand holds more than a million members from 25 different countries, of which half regularly attend the Harley - Davidson events.

With live video now so much easier to produce, he's a regular keynote at corporate and association events wanting to explore how brands can make the most of the new channel.

The country's biggest e-commerce brand, Alibaba Group, said sales by the thousands of retailers on its platforms passed 91.2 billion yuan ($ 13.4 billion) in the first 15 hours of the event.

In September, 20 of the applicants who best represent Grant's brand motto — «Stand Together» — will be flown to a special event in Scotland where they will be compete to be one of three finalists for the ambassador position.

Bernie Baker, a former editor at Surfer Magazine and the contest director for the Vans Triple Crown of Surfing told the New York Times, «They did their homework,» and cited Nike's «relentless promotion of youth events» as a significant reason for the brand's success.

The little vulgar newsshoprint freebie that started in Montreal back in 1994 now has more than 800 full - time employees in 34 countries making books, films, video, magazines, events and music, all funded through partnerships with some of the globe's biggest brands.

One of the biggest mistakes I see brands make is posting too much content focused on current events, from viral videos and sporting events to breaking news.

Brand the overview of your products, events, and campaigns, then share your command center display on every screen in your office, regardless of size.

Through our rich engagement platform of events, digital media, e-learning and powerful branding, lead - generation and business development tools from Questex, you can accelerate the process of converting your B2B event and digital marketing activities into meaningful business contacts — and sales.

As we commit 2016 to the annals of history and usher in a brand new year, APF Canada's dedicated research team has compiled a list of key stories to watch in Canada - Asia relations, news, and current events in 2017.

Money20 / 20 events are globally acknowledged as the centre stage of the payments & financial services industry providing a platform for you to build brand awareness, form partnerships and launch new products.

We have entered in - depth partnerships with a series of corporations to establish a brand new innovation ecosystem with strategic innovation plans, event operation, incubator operation, advisory service for connecting resources along the industrial chain, and venture capital.

Consumers now associate product reliability with the excitement of new products, upgrades and events, and brand dependability and integrity with pleasure and thrills.

Meghan specializes in creating high - profile branded initiatives and private events such as summits and conferences, property openings, music festivals, salon dinners, speaker series and more for some of the worlds leading brands, celebrities, thought leaders and CEO's.

Creating the right brand, offer and communications for your business involves just the right mix of above the line advertising, public relations, social media and event marketing.

Important factors that may affect the Company's business and operations and that may cause actual results to differ materially from those in the forward - looking statements include, but are not limited to, increased competition; the Company's ability to maintain, extend and expand its reputation and brand image; the Company's ability to differentiate its products from other brands; the consolidation of retail customers; the Company's ability to predict, identify and interpret changes in consumer preferences and demand; the Company's ability to drive revenue growth in its key product categories, increase its market share, or add products; an impairment of the carrying value of goodwill or other indefinite - lived intangible assets; volatility in commodity, energy and other input costs; changes in the Company's management team or other key personnel; the Company's inability to realize the anticipated benefits from the Company's cost savings initiatives; changes in relationships with significant customers and suppliers; execution of the Company's international expansion strategy; changes in laws and regulations; legal claims or other regulatory enforcement actions; product recalls or product liability claims; unanticipated business disruptions; failure to successfully integrate the Company; the Company's ability to complete or realize the benefits from potential and completed acquisitions, alliances, divestitures or joint ventures; economic and political conditions in the nations in which the Company operates; the volatility of capital markets; increased pension, labor and people - related expenses; volatility in the market value of all or a portion of the derivatives that the Company uses; exchange rate fluctuations; disruptions in information technology networks and systems; the Company's inability to protect intellectual property rights; impacts of natural events in the locations in which the Company or its customers, suppliers or regulators operate; the Company's indebtedness and ability to pay such indebtedness; the Company's dividend payments on its Series A Preferred Stock; tax law changes or interpretations; pricing actions; and other factors.

Audible will benefit from an immediate branding event and become integral to the very bright future of Amazon Kindle,» said Stifel Nicolaus analyst Scott Devitt in a client note.