Sentences with phrase «of different ads»

So attribution is about trying out different models to understand how it changes the performance of different ads and keywords in regards to conversions.
We ran dozens of different ads, testing message hooks from «Why did you let Lou Dobbs broadcast from a hate rally?»
Power Editor makes it easy to create, edit and manage ads and campaigns in bulk, even across a large number of different ad accounts.

Not exact matches

To lower that rate, he recommends that Dunn and Spaly try tying their ads to a different set of keywords or rewrite their advertising copy.
As a result, the company plans to try a number of different strategies to convince readers to turn off their ad blockers in the new year, including a message that tells them the publisher relies on ad revenue for its survival.
What this does, Huynh said, is give the brand or advertiser a broader picture of who might be a potential target for their ad, and allows them to reach that user through a variety of different topics.
By examining the different elements on a number of successful mobile install ads, you'll quickly start to see trends you can leverage: perhaps a particular type of CTA is the most commonly used, or maybe certain styles of images tend to capture people's attention.
Test everything: the colors of your ads, the headlines, various methods of social proof and different calls to action.
After deciding on the role to fill, they go through the traditional route of posting ads to different job boards, screening candidates, interviewing those who seem the most qualified and then hiring the person who is the best fit.
Make sure to implement at least four different sets of advertising copy within each ad group so you can see which copy performs the best.
Ask someone who reads Vogue: «Imagine I have two different copies of Vogue magazines, they're the same issue except one has ads and the other one doesn't.
«Depending on how the targeting is happening, you can make potentially different sorts of arguments about whether or not Google or Facebook or LinkedIn is contributing to the development» of the ad, said Deirdre K. Mulligan, a faculty director of the Berkeley Center for Law and Technology.
The beauty of digital advertising is that you can run two different sets of ad copy at the same time, and the top performer can drastically lower your cost per click and your cost per acquisition.
Which means that even in the world of advertising false teeth itself, there are multiple drill - downs, each one of which targets a different audience - which would treat every other ad for a dentist that didn't talk to their angle and desire would be totally ignored!
That creates a scenario where you could pay a monthly fee for Verizon's mobile internet; pay another fee for its FiOS home internet and / or cable service; pay another fee for its live - TV service; watch a bunch of ad - supported videos on AOL or Yahoo or Oath (or, in a different life, go90); and implicitly pay the company through its beefed - up, deregulated ad network.
They count three of Europe's top 10 fashion retailers among their current clientele, and are helping to optimise ads in 20 different languages.
Snapchat has several different options for advertisers; video ads like the one McDonald's has launched are seen between views of Snapchat stories.
If you're doing business in a number of different locations (like an Etsy seller promoting your products across the US, for example), Social Stats offers a great way to visualize the potential audience for your Facebook Ads.
You'll need to test different combinations of titles, images, messaging and offers to pinpoint your highest converting and best ROI ads.
Stranger Things led the social - media pack out of 65 different brands, which ran 104 spots in 49 ad breaks on Fox for just under 49.9 minutes of dedicated ad time, according to iSpot.tv, which measures activity from more than 10 million smart TVs and tracks responses to TV ads on social and digital platforms.
In other words, if any kind of content can be broken down into a formula, then the system could package related, but different content in that same formula repeatedly ad infinitum.
Consumers who clicked on an ad would see one of two different order pages, and the company tracked which page was more successful.
To understand what this really means for your business, let's back up and look at how Twitter ads have typically performed, how retargeting actually works, why social retargeting is different, and how you can tap into the power of retargeting.
And in 2011, Dove created an ad that depicted three women of different skin tones standing side by side, with signs reading «before» and «after» behind them.
Here are five companies» Facebook ads that represent different aspects of a Facebook sales funnel and what you can learn from them.
As a Facebook ad agency that handles campaigns for clients in multiple markets, we have ample opportunity to test a lot of different ways to get the best results on the Facebook ad platform.
The ad is simple yet impactful, with a string of different faces of people from different nationalities, religions and walks of life.
The process to create such a successful program has been so lengthy because as Coelius explains, there are about 100 different types of ads that can run, unlike running a banner ad or an ad on Facebook, depending on the publisher.
Jobs commissioned the iconic «Think different» campaign, says Segall, well before any of Apple's new products were introduced — or even described to the ad team.
Google quickly blocked the commercial from activating its devices, but Burger King got around the fix by airing slightly different versions of the ad later the same evening, to the same effect.
SAN FRANCISCO — When Steve Jobs adopted «think different» as Apple's mantra in the late 1990s, the company's ads featured Albert Einstein, Bob Dylan, Amelia Earhart and a constellation of other starry - eyed oddballs who reshaped society.
The ad, titled «We Accept,» shows a montage of faces of different nationalities while an uplifting melody plays, and a caption about inclusion appears across the screen.
Until the ad industry comes to a consensus on viewability standards, which the Media Rating Council predicts will occur by the end of 2015, it's up to you as a brand or agency to educate yourself on why an ad would or wouldn't be considered viewable in different formats.
We tried three different types of Facebook Ads, each designed with a different objective in mind.
With Facebook, you have many different ways of approaching an ad campaign.
The IPO of Twitter (TWTR), Facebook's competitor for eyeballs and ad dollars, couldn't have been more different.
The official launch of the Facebook Audience Network comes just a week after Facebook rolled out its Atlas ad server, which allows advertisers to target ads at people across different devices platforms and publishers using Facebook's targeting data.
Gone are the Mad Men days of designing billboards and magazine ads (those jobs still get done, just in a different way and with different tools).
Keep track of how different ads and publications impact your lead generation efforts, and use the information to optimize your strategy.
But when you look at on - demand, ad - supported streaming, you get a different picture: the number of streams on these services such as free Spotify and YouTube grew by more than 100 % since 2014, yet were only worth $ 385 million in 2015.
«We would have to understand and do the analysis of who — of all the ads run in that campaign — where is the location, the source of all of the different advertisers,» said Schroepfer, tailing off with a «so...» and without providing a figure.
Ahead of the midterms, Cambridge Analytica reportedly developed a series of TV ads for candidates supported by Bolton, each aimed at different personality types and aired at times when viewers with personalities it aimed to reach were most likely to be watching.
We analyze our client's buyer persona and the different stages of the buying funnel in order to better target our ads.
Nearly 60 percent of every bottle of spirits in Kentucky goes to taxes or fees, with seven different taxes on Bourbon — including an ad valorem tax on barrels each and every year it ages.
Some publishing executives told Ad Age that they had anticipated a cushion of about 6 months after May 25 to become fully GDPR compliant with consent, which is significantly different than the «check this box» process that consumers have become accustomed to.
The display network is a completely different animal than search advertising and it requires a different set of keywords, ads, and landing pages.
Action: Use tracker blockers Who is this for: Everyone — except people who like being ad - stalked online How difficult is it: Mild effort Tell me more: Trackers refers to a whole category of privacy - hostile technologies designed to follow and record what web users are doing as they move from site to site, and even across different devices.
On the day of the third presidential debate between Trump and Clinton, Trump's team tested 175,000 different ad variations for his arguments, in order to find the right versions above all via Facebook.
When marketing to a large city like Philadelphia, you're likely to be utilizing a number of different mediums all at once (website, flyers, print ads etc.) which usually means hiring a different form for each medium — which can make it hard to make your message consistent.
To understand how your choice of keywords can affect when your ads will be shown to searchers, you need to know a little about the different keyword match types that Google uses.
a b c d e f g h i j k l m n o p q r s t u v w x y z