As the viability and future
of ebook subscription models is debated in some parts of the world, Argentina's Grupo Vi - da has become a hub for community and title discovery that includes a subscription (Leamos), online sales (BajaLibros), library access (Bidi) and now a social network, Grandes Libros.
Nathan Hull is Chief Business Development Officer at Mofibo, Europe's success story in the world
of eBook subscription models, Nathan's role is to identify the markets in which Mofibo will roll out as well as establishing relationships with media, telco and hardware partners, and negotiating terms with publishers and authors.
I'm a fan
of the ebook subscription models as manifested by Oyster and Scribd because I think they complement conventional ebook retail channels where readers purchase books one at a time.
Not exact matches
Entitle Christian, as the service is called, allows its members to download up to four books per month depending on the pricing option they choose; unlike typical
subscription models, this one serves as more
of a book club
of sorts, as the
ebooks do not disappear after a predetermined amount
of time.
It's rare that Amazon isn't leading the charge in some aspect
of the book industry, but news came out today that Amazon is experimenting with
ebook subscription models.
As
ebook subscription models continue to gain ground with consumers, keeping a student - centric
model in motion through classrooms instead
of only through private consumer
subscriptions seems to be the smarter approach.
ProQuest's
ebooks businesses — ebrary ® and EBL ™ — are renowned for their breadth
of content and flexible
models including
subscription, perpetual archive (purchase), demand - driven acquisition, and short - term loans.
The paper eventually backed out
of the deal, but as it turns out, The Star was already working on a
subscription model for
ebooks that shied away from single - copy sales.
Rather than luring consumers with a
model that affords them the ability to read mountains
of content for one price, Rooster's clientele is expected to read serialized and novella - length works for far less than the cost
of a typical
ebook subscription plan.
Oyster's CEO had some welcoming remarks for the introduction
of Amazon's service into the
ebook subscription sphere, seeing the launch
of KU as yet another sign that reading consumers are responding to this
model.
One
of the things that has kept
subscription ebook reading from already securing its place on consumers» devices has been reluctance on the part
of publishers, authors, and rights holders to adopt a
model that didn't offer very clear explanations
of how royalties will be determined.
One
of the most interesting aspects is the growth
of the emerging
eBook subscription models, such as Nubico in Spain, Scoobe in Germany, Youboox in France, Oyster in the US.
One the most elusive
models in digital publishing has to be
subscription - based
ebooks, with companies around the world all seeking to be the Netflix or Spotify
of reading.
While the original book club
model may have fallen by the wayside,
subscription reading is seeing a comeback
of sorts under the
ebook and long - form journalism platforms.
The road has been admittedly bumpy for the
eBook subscription service, but by ensuring a genuinely unlimited service through the avoidance
of unsustainable royalty payment
models, the concept may now finally see the success that the consumer demands.
Given his experience with
subscription ebooks through Safari Books, O'Reilly explained where some
of the reluctance to adopt even the current
models comes from.
While other
ebook subscription startups have been around for years, Oyster and Scribd have made the most headway with not only enticing readers into the benefits
of their programs, but also in working with some publishers to put their titles in the catalogs with the most viable compensation
models so far.
This doesn't seem to be a popular sentiment at the moment, but I believe 2015 will bring with it the demise
of the broad - based
subscription model for
ebooks.
But it occurred to me that there may yet be some unexplored and promising territory for Big Pub, if they're willing to entertain an unorthodox idea: a
subscription model of ebook content delivery.
Examining the Business
Model of Ebook Subscription Services, Parts 1 and 2 — the second has its own headline, How
Ebook Subscription Services May Redefine the Value
of Books — are the lengthiest treatments
of the subject I've seen.
Thinking about more
of the product vs service
model...
ebooks CAN be a service if say Netflix started offing them or Pandora / yahoo, etc started lettin you read as part
of your monthly
subscription.
Since KU is a
subscription model, users aren't buying a copy
of an
ebook.
On third use
ebook subscription models which brings them ahead
of the traditional publishers.
Still, it helps publishers and authors get a sense on the types
of revenue is available on a Netflix
subscription model for
ebooks.
Today, Editor in Chief Michael Kozlowski and Senior Editor Mercy Pilkington talk for an hour about the Digital Book World Conference that transpired this week and discuss the business
model of eBook Subscription websites, how Libraries are acting as retail... [Read more...]
One
of the benefits to the subscriber libraries that comes from using a
subscription model, at least at the onset
of ebook lending, is it allows them to track patron usage, user interest, and overall lending data so that they can do a better job
of applying their budgets to digital content.
I also believe that The Association
of American Publishers in their survey are not taking into account the rise
of the
subscription ebook model, such as Scribd, Oyster, Entitle and Kindle Unlimited.
The concept
of advertisements in
ebooks is not new, and there are entire
subscription models based on tolerating or eliminating ads.
Yet within the industry, there are also those attempting to explore
subscription models, and in significantly different ways: Angry Robot offers its readers the opportunity to buy everything they publish over a six - or twelve - month period — a minimum
of 12 or 24
ebooks — at a discount
of a third on the cost
of buying each book individually.
Today, emerging crossmedia business
models, such as film / publishing company Cinestate and audiobook /
ebook subscription streaming service Storytel, and storytelling platform oolipo, allow content creators to envision a new kind
of world, uninhibited by format or borders.
Additionally, the main competitor in the
subscription eBook model, Oyster, has gone out
of business.
Nevertheless, Mike Shatzkin, the publishing insiders who has been in the industry for nearly 50 years, questions the
eBook subscription citing the failure
of cable TV and Audible business
models.
I'd like the ability to sell technical
ebooks in a sort
of subscription model, letting customers download updated versions
of the same
ebook.
Also tolino select, the new
subscription model for
eBooks, which relies on a bookseller preselection and recommendation, offers readers since October 2017 another reading service in the eco system
of tolino.
But its
subscription model that produced those numbers was for many years, and still is, in print, so I am not sure that applies to the topic
of this blog post, which is about
ebook subscriptions.
If a fiction
model were devised for libraries, it would most likely follow the cartel bundling
model: pay X amount
of $ a year, get all the
ebook versions
of the bestsellers from Publishing House Y. Add a few extra 000s to that
subscription price and they'll throw in their back catalog
of midlist authors.
The «nearly 40 percent» includes the Howard - Tilton Memorial Library
of Tulane University, New Orleans, which forgoes the
subscription model for acquiring
ebooks and instead opts to purchase all
ebook content outright.
The novelty
of the
subscription model for
ebooks almost overshadows some
of the more subtle but significant changes Oyster is trying to make to the e-reading experience.
For instance, there was that balder - than - usual statement
of how an
ebook subscription model might be economically sustainable from Mofibo c.e.o. Morten Strunge in Lasse Winkler and Johanna Westlund's report forThe Bookseller:
For some industry insiders, Scribd's apparently difficulty sustaining its
subscription - based
model for romance
ebooks is a vindication
of long - held skepticism.
Considering publicly available information that 25 %
of best - seller titles are written by self - publishers, Nate
of The Digital Reader comments on the
eBook subscription model is nothing new since several publishers have already signed the deals.
Andrew Rhomberg, founder
of Jellybooks, said that the
eBook subscription model is a «strategic response» to Amazon.
Although it remains to be seen whether the
eBook subscription model can predict the future
of reading, next year's competition will be a phenomenon to watch due to enormous addition
of new
eBooks to be automatically fed into paid subscribers» devices.
«Our offer consists
of merging a
subscription - based
model with the possibility to purchase and own
ebooks, because a portion
of the paid amount is deposited on users» accounts in the form
of an advance to use in future
ebook purchases.»
And for those
of you who can't get enough
of the
subscription model (or you hate it or you love it or just want to learn more), on June 11 at Noon Eastern I'm participating in a webinar debate about
subscription ebook services produced by Digital Book World.
Check out my two part blog series starting with my post, Examining the Business
Model of Ebook Subscription Services.
However, Oyster is,
of course, a much smaller operation than Amazon's Kindle and widening its business
model to retail has got to be a good move with the uncertain and untried economics
of ebook subscriptions.