«Six in 10 food ads during family TV shows push junk food, UK study reveals: Report highlights major «loophole» in the regulation
of junk food advertising to children.»
Another argument against the banning
of junk food advertising to children claims that assertions about causal influences of food advertising on children's diets and weight are flawed because they do not take into consideration other risk factors.
Not exact matches
Half
of the calories consumed in America come from «
junk» — well -
advertised, processed «
foods» that harm our bodies and provide little or no nutritional value.
Even if measures supported by the best available evidence (such as traffic light labelling on the front -
of -
food packaging and removing
advertising junk food to children between 6 am and 9 pm as recommended in the Government's response to the National Preventative Health Taskforce) are implemented, regulation is no panacea.
The bargaining process often sees businesses taking some steps to appease government and public demands, such as putting labels on
food, but not ones that communicate clearly and effectively, or a voluntary (and small) reduction in television
advertising of junk food to children.
Sustain has welcomed commitments from shadow Health Secretary Jon Ashworth that a future Labour Government would introduce legal standards for hospital
food, extend the sugary drinks tax and ban
junk food advertising during family TV, for the benefit
of the nation's health.
Recent polling shows that 74 per cent
of the UK public back a ban on
advertising junk food on TV before 9 pm.
The main criticisms
of the government's measures have largely centred on the voluntary action by the
food and drink industry and the absence
of any restrictions on
junk food marketing and
advertising.
[63] They cite the cases
of Sweden, Norway and Quebec as instances where there is inconclusive evidence that bans have been successful (see the section later in this paper on what actions other countries have taken in relation to
junk food advertising for more explanation
of the regime in place in these countries).
The government's measures, centred on the sugar tax announced by George Osborne in March, rely on voluntary action by the
food and drink industry and are shorn
of any restrictions on
junk food marketing and
advertising.
And there are also many, many things we could be doing to encourage children's acceptance
of healthier school meals: imposing meaningful restrictions on children's
junk food advertising; requiring
food education in schools — not just nutrition education, but offering kids a real understanding
of our
food system, and overtly inoculating them against the allure
of hyper - processed and fast
food; teaching all children basic cooking skills; getting more gardens into schools; encouraging restaurants to ditch the standard breaded - and - fried children's menu; imposing taxes on soda (and even
junk food); improving
food access; and so much more.
If you look at the anti-obesity policy recommendations
of almost every leading public health organization, the list invariably includes a ban on
junk food advertising directed at children.
In today's New York Times, Jane Brody reports on the recently released results
of the CHildhood Obesity Cost - Effectiveness Study (aka «CHOICES»), which examined various possible approaches to curbing childhood obesity and chose two as most likely to help: the imposition
of taxes on sugary beverages and curbs on children's
junk food advertising, both measures long supported here on The Lunch Tray.
The following two provisions would effectively prevent co-marketing
of junk food in schools via copycat snacks: 210.30 (b)(1) Food and Beverage Marketing and Advertising: Food and Beverage Marketing and Advertising means an oral, written, or graphic statement or representation, including a company logo or trademark, made for the purpose of promoting the use or sale of a product by the producer, manufacturer, distributer, seller, or any other entity with a commercial interest in the prod
food in schools via copycat snacks: 210.30 (b)(1)
Food and Beverage Marketing and Advertising: Food and Beverage Marketing and Advertising means an oral, written, or graphic statement or representation, including a company logo or trademark, made for the purpose of promoting the use or sale of a product by the producer, manufacturer, distributer, seller, or any other entity with a commercial interest in the prod
Food and Beverage Marketing and
Advertising:
Food and Beverage Marketing and Advertising means an oral, written, or graphic statement or representation, including a company logo or trademark, made for the purpose of promoting the use or sale of a product by the producer, manufacturer, distributer, seller, or any other entity with a commercial interest in the prod
Food and Beverage Marketing and
Advertising means an oral, written, or graphic statement or representation, including a company logo or trademark, made for the purpose
of promoting the use or sale
of a product by the producer, manufacturer, distributer, seller, or any other entity with a commercial interest in the product.
In 2012, Disney banned
junk food advertising on all
of its child - targeted TV and radio platforms.
But the recent announcement by Disney that it's ditching
junk food advertising for kids does give me a bit
of hope.
(My most recent critique
of industry
advertising self - regulation: «The Real Reason Why Your Kids Are Still Seeing
Junk Food Ads.
Last May I wrote a post about children's
junk food advertising, the title of which says it all: «Self Regulation of Kids» Food Advertising: A Doomed Effort.&ra
food advertising, the title of which says it all: «Self Regulation of Kids» Food Advertising: A Doomed Eff
advertising, the title
of which says it all: «Self Regulation
of Kids»
Food Advertising: A Doomed Effort.&ra
Food Advertising: A Doomed Eff
Advertising: A Doomed Effort.»
A
food act in Peru introducing mandatory front
of pack warnings for pre-packaged
foods high in sugar, salt and fat and restrictions on
junk food advertising to children and young people
Just think about it: if you were trying to balance a very tight budget in an operation which lives or dies based on how well students accept your
food, and if many (sometimes, the vast majority)
of those students came from homes in which nutritionally balanced, home cooked meals are far from the norm, and if the
food industry was bombarding those kids with almost $ 2 billion a year in
advertising promoting
junk food and fast
food, and if you had no money
of your own for nutrition education to even begin to counter those messages, and if some
of those kids also had the option
of going off campus to a 7 - 11 or grabbing a donut and chips from a PTA fundraising table set up down the hall, wouldn't you, too, be at least a tiny bit tempted to ramp up the white flour pasta, pizza and fries and ditch the tasteless, low - sodium green beans?
-LSB-...] the recent announcement by Disney that it's ditching
junk food advertising for kids does give me a bit
of hope.
Junk food sales are a direct result
of millions upon millions
of dollars in
advertising, strategically placed high fructose corn syrup, and prime residential space in grocery stores.
One goal is to get Americans healthier to drive down the cost
of insurance, but the majority
of things we
advertise for is
junk food.
These factors include state - funded «taste training» in preschools, warnings on
junk food advertising, bans on school
junk food sales and
of course societal value placed on French
food culture.
Because she's absolutely right that in a very real sense, school
food is competing against relentlessly
advertised junk food, and it just doesn't stand a chance without a lot
of powerful messaging behind it.
Junk food advertising should be banned on all television programmes aimed at children under the age
of 16, the broadcasting watchdog has said.
Campaigners were left disappointed when the plan published last August stopped short
of a hoped - for crackdown on
junk food deals and
advertising.
On January 1, the British government put limits on
junk -
food advertising during shows aimed at children under the age
of 16, and by 2009, they will become stricter.
Nestle: Well, we will do it in the way these changes always take place — you do it through education
of the public; you create demands for different kinds
of foods; you teach parents to go into schools and look at what their kids are eating and then do something about it; you change policy so that it becomes more difficult for
food companies to
advertise to children; you stop them from marketing
junk food to kids using cartoon characters.
it all boils down to common sense, still the movie had pretty visuals, and was informative, but it became ironic that most
of what you see is
junk food advertising.
Hence the forceful objections by the
food industry to the proposals to place limits on the TV
advertising of so called «
junk food» to children.
The article said cuts affected the more difficult and contentious health promotion tasks — such as regulatory policy for alcohol and tobacco and
food, which requires examining industry behaviours like
advertising of junk foods, salt levels used in processed
food, and alcohol promotions.