In a recent webcast, the question was asked, «What is the benefit
of schema markups vs. citations on a firm's website?»
Not exact matches
Over the last couple
of years, Google has publicly announced its support for
schema markup and the semantic web in general.
This means those who add
schema markup to their websites are ahead
of the game when it comes to being in Google's favor.
At least, those were some
of the perceptions surrounding
schema markup.
I just read an article from Search Engine Land that a
schema markup can actually improve my conversions by up to 30 % because
of the rich snippets that it give to my search listings.
That truly highlights the important
of having
schema markups.
Use Attorney
Schema:
Schema is HTML
markup that helps search engines understand the relationships pieces
of content have with one another.