In the email, Levenson speculates that an «overwhelming black audience» may have «scared away the whites» and that there aren't enough wealthy black fans to build a strong
base of season ticket holders.
Furthermore, Arsenal would be losing a part of its fans base, both in
terms of season ticket holders and their worldwide TV audience, with further negative impact in terms of shirt sales etc..
Part of that is due to the fact that a lot
of season ticket holders sold their seats to Club America fans who had to print their tickets for entry.
Rational for their decision revolves around their total combined scoring in the 2008 semi-finals, their total
share of season ticket holders versus the Detroit Red Wings and their horror at discovering the Red Wings are using a more cost effective and efficient but non-union made silver polish to keep the Stanley Cup gleaming.
I know a
lot of season ticket holders and meet different types of Arsenal fans all the time, and you do get an insight for the general feelings of many fans.