Sentences with phrase «of television ad campaigns»

While television ads guarantee eyeballs and can be segmented based on audience demographics, the main problems are 1) it is exceedingly difficult to track the effectiveness of television ad campaigns, and most relatively effective methods require small law firms to spend even more money, and 2) depending on your area of practice, television ads can work nightmares for reputation management.

Not exact matches

The four - spot television ad campaign is changing the way people view the brand because it replaces the outdated image of stodgy, boring cars, Tony DiSalle, the brand's vice-president of marketing, said.
There's this pressure to determine the infamous ROI of social, and yet when you look at other major marketing channels over the last few decades that we've used — billboards in the sky, ads in newspapers, even commercials on television — those extensions of campaigns are traditionally measured in eyeballs or ears.
Instead of spending thousands of dollars on a television ad campaign, by launching smaller digital campaigns, Quiznos can check what's bringing customers in the door — and what isn't.
One of its first campaigns was to bankroll the television ad for Mr. Rubio.
CA also used digital ads, nearly 1000 organic social media posts and television ads to strategically counteract the news and happenings of the campaign to strongly influence the narrative their principal audience was being exposed to.
The results of this campaign are staggering, with CA reaching 50 million Facebook users, creating 1.5 million impressions on Twitter, 3.3 million on Snapchat, accruing over 28 million views on their digital videos and millions more on ads expertly placed on the televisions of undecided voters across the country.
Yet the social network is not required to follow any of the campaign finance laws that apply to television and radio ads.
The campaigns unleashed roughly 1,000,000 television ads during this election, and a record four out of five were negative.
And through television ads, billboards and outdoor advertising, Animals Australia's landmark public awareness campaigns on behalf of waterbirds have also highlighted how this «recreational» slaughter destroys families — and supported some of Australia's elite athletes to remind the Victorian Government that duck shooting is not a sport.
BODYARMOR Sports Drink and Kobe Bryant today announced the launch of the brand's newest ad campaign consisting of four television spots, digital creative, billboards and radio executions.
The bulk of the campaign up until this point has been about both candidates finding ways to beat the pulp out of each other in television ads or through surrogates.
In the past few election cycles, Democratic consultants have generally taken a percentage of television ad buys rather than a flat fee, creating an obvious conflict of interest when it comes to determining how a campaign should spend its money.
Online video is a natural for most campaigns, accustomed as political professionals are to the world of television ads.
Television ad slots have been scarce in contested states during election seasons before, but the combination of big - money super-PACs and the expectation that both presidential campaigns will spend heavily seems to be driving political actors to reserve time much earlier than usual.
It's not unusual for campaign spending to ratchet up in the final weeks of a campaign, when candidates tend to buy expensive television ads to sway any still undecided voters.
And Mayor Byron W. Brown, running for re-election with only nominal competition in the general election, was suddenly back on television, spending a total of $ 106,500 in little more than two weeks on ads, campaign literature and a get - out - the - vote effort for himself and his fellow Democrats running for countywide office.
Rep. Dan Donovan, widely seen as the moderate in the primary against his predecessor, Michael Grimm, used his first television ad of the campaign to position himself as an ally in the House to President Donald Trump.
Additionally, the Democrats and the Committee to Save New York spent tens of millions of dollars on television ads designed to support Cuomo's agenda before campaign season began in earnest.
The ad, which is Zeldin's second of this election cycle, will be running in what his campaign called a «heavy cable television schedule.»
But these new television ads mark the committee's first major independent expenditures of the season — and the start of the campaign airwaves war that will only intensify through November.
Cuomo said the Department of Health has been getting the word out about the «Get Screened, No Excuses» campaign, and he praised the healthcare union 1199 SEIU for doing radio and television ads to promote the importance of screenings.
A poll, released yesterday, showed a slight slip in her already - strong approval ratings and, even more significantly, her campaign recently attempted to use legal pressure to get television stations to pull a negative ad against her, generating flurry of free press coverage for her opponents.
Few expect Westchester County Executive Rob Astorino to unseat Gov. Andrew Cuomo this November — but that hasn't stopped the incumbent governor's campaign from sinking nearly $ 8 million into television ads in the race so far, according to a compilation of ad - buy figures provided to the Observer.
The independent expenditure arm of the Democratic Congressional Campaign Committee today made a new round of television ad buys in seven districts, including two New York seats where the DCCC has not previously purchased air time.
The good numbers for Cuomo come after several weeks of the governor's first major campaign ad has been playing on television.
Washington — The U.S. Chamber of Commerce on Thursday began a nearly two - week television ad blitz in Central New York to support the re-election campaign of U.S. Rep. Ann Marie Buerkle.
The UFT launched a television ad campaign on Jan. 15 to urge New Yorkers to support the recommendations of Governor Cuomo's Common Core Task Force, which was charged with reforming the current Common Core system.
He also has $ 30 million in his campaign fund, plenty of money to run television ads and negatively define his opponents when the time comes.
So his campaign released a television ad as rudimentary as any broadcast that political season, featuring a number of prominent politicians — City Council Speaker Christine Quinn, West Side Congressman Jerry Nadler, Manhattan borough president Scott Stringer — carrying a folded copy of The New York Times, while reading from its endorsement of his candidacy.
Democratic State Senate candidate Adam Haber has released his first television ad of the campaign, a 30 - second spot that focuses on taxes, small businesses and women's equality.
His campaign platform calls for a cap on property taxes that NYSUT has lobbied against, and Cuomo has called for immediate legislative action and chose the topic as the theme of his first statewide television ad campaign.
In his first television ad of the general election campaign, Republican congressional candidate Lee Zeldin is critical of the Common Core education standards.
The ad, part of a $ 230,000 TV campaign by New York Friends of Democracy, will air on broadcast and cable television in the Albany media market for the next two weeks.
The 30 - second spot from Maloney's campaign is part of a seven - figure ad purchase on cable television and will begin airing tomorrow and through the month of October in rotation.
Embattled Deputy Senate GOP Leader Tom Libous released his first television ad of the general election campaign this week.
The filings show a heavy concentration on television ad spending in the final days of the campaign, which is not a surprise for anyone who lives in those districts.
Republican presidential frontrunner Donald Trump has used the first television ad of his 2016 campaign to repeat his controversial call for a ban on Muslims entering the United States.
The Democratic Congressional Campaign Committee has struck back with adstelevision and radio — of their own designed to rebut the GOP charges.
A significant portion of the campaign's expenses over the filing period were funds spent on television ads.
To that end, the campaign says it's hitting the same theme — more term - limit attacks — but at a louder volume, as Thompson burns through the rest of his cash on television and radio ads.
J. Christopher Callaghan is driving his»99 Honda Civic east on the thruway right now and talking (through an earpiece, of course) about something that never seemed possible for his Cinderella campaign for state comptroller: a television ad!
Most of EMILY's List's influence comes in the form of bundled campaign contributions, but the group now also does polling and airs television and radio ads.
The powerful State Building and Construction Trades Council has launched a $ 500,000 campaign against her, including television and newspaper ads highlighting the allegations of sexual misconduct and negative language.
The only ad the campaign ever aired on television featured images of the Twin Towers burning, Obama's face and year - old footage a researcher found of their opponent giving an indecisive answer to a question about the Islamic center downtown.
The Democratic Congressional Campaign Committee, sensing a potential upset in next Tuesday's special election to choose a successor to the late Rep. Paul Gillmor (R - Ohio), is airing a district - wide blitz of television ads questioning the Republican nominee's ethical credentials.
The ads, airing Tuesday through Oct. 23 on Syracuse broadcast and cable television stations, will inform voters of Buerkle's environmental record, according to the group.The League said it will spend $ 2 million on its «Flat Earth Five» campaign against Buerkle and four other House members who deny the existence of climate change.
«These television ads will help educate voters about the choice they will have this November for the office of state comptroller,» said Wilson campaign manager Chapin Fay.
In South Dakota, the Democratic Senatorial Campaign Committee made a $ 1 million television ad buy this week, on the heels of tightening poll numbers that showed its candidate, Rick Weiland, gaining ground.
Hartman, with the energetic support of the Democratic Congressional Campaign Committee and EMILY's List, used her fundraising prowess to go heavy on television ads to drive her moderate message, confident that the well - funded Clinton ground game would bring her backers to the polls.
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