You can check out the rest
of the advanced search operators here, learn their function, and apply them to research candidates.
Not exact matches
More business owners than I would expect treat the exact match function
of Google AdWords in a similar way that traditional searchers are unaware
of search query shortcuts and
advanced operators in the
search field.
Using
advanced search operators, researchers get the most relevant
search results unlocking a treasure trove
of political intelligence.
To get the best results out
of Google, you have to be creative and you have to know
advanced search operators (my favorite cheat - sheet is here).
In particular, if you run a
search for one or two terms, you may get a certain number
of results; however, if you run a specific
search with
advanced search operators such as + or — the system may produce more results, even if the
search is being run for more refined results.
It seems the general
search produces general results; the
search with
advanced operators kicks into a different type
of search.
Some
of the most helpful
search enhancement tools at our disposal are
advanced search operators.
A Firefox plugin that presents the user with a contextual menu whenever a highlighted term is right - clicked, which menu allows the user to
search Google using any
of the previously chosen
advanced operators,
of which there are 15.