Sentences with phrase «of the market at»

One recent report estimated the size of that market at $ 34 billion in 2015, more than double its value the year before.

Quite apart from the argument over OSFI - style oversight, the former federal official and others stress this segment of the market at least requires more transparency and clearer data so regulators and the Bank of Canada can better understand the credit landscape and the extent of high - risk loans issued by private lenders.

In the Minutes from the January FOMC meeting, the Federal Reserve addressed the financial situation, and noted that the increasing role of bond and loan mutual funds could pose a liquidity risk if everyone tries to get out of the market at the same time.

«Other people have to be able to speak for your brand,» says Jonah Berger, author of Contagious: Why Things Catch On (Simon & Schuster, 2013) and the James G. Campbell Associate Professor of Marketing at the Wharton School of the University of Pennsylvania.

(Lewis used to work for Thiel as the vice president of marketing at Clarium Capital, a hedge fund run by Thiel.)

Although poaching does happen, Alan Middleton, professor of marketing at the Schulich School of Business at York University and former board chair of ABC Life Literacy Canada, says employees feel a greater commitment to workplaces that have invested in them.

«It's still a shock moment,» says Chiavegato, the vice president of marketing at Spanish ad tech firm Marfeel, speaking by phone on Friday.

Alan Middleton, an assistant professor of marketing at the Schulich School of Business, believes that's what pushed the company into this year's Top 10.

Full disclosure: I was Head of Marketing at Pardot at this time, so I saw it all firsthand.

«Brexit seems like a step in the wrong direction in terms of integration,» noted Mehdi Jaffer, head of marketing at the London - based IT services startup AlphaSights, which employs around 300 workers — a large share of whom are immigrants.

«They're going to be looking for growth from within their existing assets,» says Alan Middleton, an assistant professor of marketing at the Schulich School of Business.

The past few years have flown by for me since I left my job as Head of Marketing at Salesforce Pardot and joined my co-founders to launch Terminus.

Now, less than two years later, Dror has left his position as the head of marketing at AngelList to start a venture - capital fund.

When Mike Grandinetti was vice-president of marketing at Connected Corp., in Framingham, Mass., he read an article about Gerdes's company and was intrigued.

With the sharing economy expanding and on - demand services booming, there are more rating and review systems being established to help people decide whom to do business with, said Karissa Sparks, the vice president of marketing at the reputation management firm Reputation.com.

Frederick Lecoq, senior vice-president of marketing at Sport Chek said the brand chose to advertise on Instagram because it offers a chance to make an emotional connection with consumers.

Research shows that caffeine isn't physically bad for you (unless you really go hog wild or pour in the sugar), but that doesn't mean drinking a ton won't affect how you feel in the morning, as Jessica Randazza, head of marketing at Danone - Nutricia Early Life Nutrition discovered when she cut out the stimulant.

Galloway is a professor of marketing at the NYU Stern School of Business and the author of «The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google.»

With the number of virtual assistants are growing, their expertise now runs the gamut, making it easier to find someone who fits your organization, says Jaleh Bisharat, vice president of marketing at oDesk.com, which is based in Redwood City, Calif..

«Consumers are more sensitive to promotions, and marketers are going to be looking for innovative methods to appeal to them,» says Matthew Tilley, director of marketing at promotions logistics company Inmar.

Mario D'Amico, senior vice-president of marketing at Cirque du Soleil, says the company is determined to make Banana Shpeel work, and while the initial reviews weren't what he was hoping for, he doesn't sound terribly concerned with whether or not the show will go on.

This tool (disclosure: I'm the vice president of marketing at the company) aims to makes scheduling hourly employees as easy as possible.

But what you gain in real - estate, you often lose in the quality of user experience, says Scott Jampol, the vice president of marketing at OpenTable.

«You begin to see that Apple is approaching that ceiling in growth,» says Z. John Zhang, professor of marketing at the Wharton School of the University of Pennsylvania and executive faculty director of the Penn - Wharton China Center.

Adelyn Zhou is the co-founder and Head of Marketing at TOPBOTS, a company that offers growth - driven marketing services for companies to engage with their customers using chatbots.

And in October, Scott Galloway, a professor of marketing at NYU Stern School of Business who correctly predicted the company would buy Whole Foods, said Amazon could buy Nordstrom next.

«Our main goal is to keep you motivated and coming back to the gym to reach the goals you've set,» says Shanna Kane, vice president of marketing at O2 Fitness, an independently owned chain with 11 locations in North Carolina.

That's what distinguishes a truly great assistant, says Anthony Spiteri, vice-president of marketing at food manufacturer Pinty's.

Author Daniel Mochon, assistant professor of marketing at Tulane University, and his colleagues found that likes alone don't directly translate into purchases.

«The beauty of microtargeting an ad buy based on location, age, and sex is the data you're going to get out of that,» says Michael Kahn, senior vice president of marketing at the digital marketing firm Performics.

It can, if you create content around it that people feel compelled to share, says Jonah Berger, an associate professor of marketing at the Wharton School of the University of Pennsylvania.

Mehdi Jaffer, head of marketing at AlphaSights, an information services firm, appreciates the rich cultural diversity his hometown of London has to offer.

On average, it's about seven times more expensive to get a new customer than it is to get a repeat purchase from an existing client, says Alan Middleton, assistant professor of marketing at York University.

Alan Middleton, a professor of marketing at the Schulich School of Business, points out that the big banks now train tellers to upsell whenever they've got a customer standing at the wicket or asking a question on the phone.

From 2012 to 2014, I was head of marketing at Pardot when ExactTarget and then Salesforce acquired our company.

«I wanted to find a way to create the buzz and excitement of Black Friday shopping frenzy, while also not offending customers who will see a big discounted price list that they missed out on after the sale is over,» says Pritchett, vice president of marketing at Logos, a Bellingham, Wash. - based online bible - study resource retailer.

«We are making radical changes to every single one of our dogs,» Greg Guidotti, head of marketing at Oscar Mayer, told Fortune in an interview.

That's according to Jamie Domenici, VP of marketing at Salesforce, who says 62 % of the sales cycle typically happens before a sales rep is involved, meaning a prospective customer is making decisions about a product or service without a sales rep's involvement.

Joanna Lord is the vice president of marketing at Porch.com, a home network for homeowners to find professionals, get inspired and manage their home.

Philip M. Parker, Professor of Marketing at INSEAD Business School, has created a program that can write a non-fiction book in 20 minutes.

Then, I was director of marketing at Emerson Electric Co., later called Nidec Motor Company, for 17 years.

Brian Perkins, vice president of marketing at Budweiser, told Fortune that his team knew the 2015 ad would be a «bold and provocative spot.

«We're seeing the astounding effects of the continued shift to online holiday shopping — especially from mobile devices — to the small business community,» said Kristy Campbell, director of marketing at Manta, in the statement.

Fader, a professor of marketing at the Wharton School of the University of Pennsylvania, was an expert witness on behalf of Napster during its 2000 trial.

Lorraine Twohill, Head of Marketing at Google explains: «Curiosity and creativity are never far apart.

«Each one of these events is unique, so it's hard to anticipate how much you'll be able to sell,» says David Reibstein, a professor of marketing at the Wharton School of the University of Pennsylvania and the co-founder of BizRate.com.

How to Master Social Customer Acquisition «Social customer acquisition isn't about being on every platform possible, it's about choosing the right platform (s) for your demographic and building a strong community,» says Shanelle Mullin, Director of Marketing at Onboardly.

For instance, a new study led by a professor of marketing at Stanford University's Graduate School of Business finds that when hiring managers are given a choice between proven ability and apparent potential, they often opt for the excitement of the untested but promising candidate.

«At some point, established companies have to adopt some startup thinking,» says Alexander Chernev, a professor of marketing at Kellogg.

-- Reggie Nicolay, VP of marketing at real estate technology platform Realtors Property Resource