With a strategy rooted in speed, cities and open source, the German sportswear giant has won cultural cred, surpassing arch-rival Nike in the eyes
of the young consumers who drive the sneaker market.
Venmo's userbase is very much comprised
of younger consumers who have grown up in a society where cash is more of an inconvenience than a way to shop.
Not exact matches
The company, Beyond Meat, is just one
of a several companies looking to cater to
younger consumers who are increasingly adopting vegetarian and vegan diets.
The biggest issue we had was that the
younger consumers who will define tech trends really didn't understand the value
of Intel.
A Spotify subscription, which costs around $ 10 per month bought directly from the London - based company, would seem to be a clear draw for
younger shoppers,
who are both big
consumers of music and more likely to be price - sensitive.
When your workplace is home to a diverse group
of individuals from different backgrounds and experiences, your company can more effectively market to all groups
of consumers, from a wide range
of racial and ethnic backgrounds, men and women, older and
younger adults and those
who identify as gay, lesbian, bisexual or transgender.
Louis Vuitton sells plenty
of goods in China, but now the core
consumers include
young office workers with spending money
who save up to buy the status symbol.
In developed markets the new demand is coming from the same sort
of young, adventurous
consumers who are packing whiskey bars in the U.S. «The taste profile
of bourbon, which is sweeter because
of the mash bill, has been really interesting to
consumers in other countries,» says Chris Bauder, the general manager for whiskeys at Beam Inc..
The proposal met with a record number
of comments, with a number
of health insurance groups expressing concern that the short - term plans will undermine the health exchanges by siphoning off
younger, healthier
consumers who will no longer face a penalty if they enroll in non-compliant plans in 2019.
While cosigners can be used for a variety
of consumer loans, they are commonly used for smaller loans or for
younger borrowers
who don't have their own income.
Roger Lynch, CEO
of Sling, noted that when the IP - based service launched two years ago, it had a much narrower selection
of content and was primarily targeted toward
younger consumers who never had pay TV.
«With low penetration
of eCommerce and social media by luxury peers, there is an opportunity to boost direct - to -
consumer engagement, particularly as
younger consumers spend increasing amounts
of time online,» says Louise Singlehurst,
who covers the luxury goods and brand sector.
In the little - seen Gamer, a
young man shares responsibility for the actions
of his video - game alter - ego» an avatar (played by Gerard Butler)
who is employed to act out the youth's viral simulacrum in real - world situations where hedonistic
consumers take on the identities and vices
of video - game characters.
Hennessy was confident the two celebrities would connect with its growing base
of younger consumers,
who are striving to realize their personal and professional potential, Clerkin says.
«The use
of premium spirits in cocktails is being driven by
younger, more affluent
consumers,
who may be drinking less, but
who are drinking better quality,» Samaroo explains.
Manufacturers must now focus on providing cheaper products and designing their packaging to convey the attribute
of good value for money, which has become the primary concern for
young consumers who are unemployed.
International criticism by
consumer groups and health professionals
of this industry's marketing and promotional role in the rise
of artificial feeding and its consequences led to the Joint
WHO / UNICEF Meeting on Infant and
Young Child Feeding in 1979.
Though many policymakers point to the elderly as the biggest
consumers of health care, it is actually those
younger than 65 with chronic illnesses
who account for two - thirds
of expenditures.
The rise
of young, worldly, conscious
consumers who are deeply sensitive to the issues
of others will cause a «pause» where there was none before.
National advertisers are discovering there a «captive audience»
of young but sophisticated
consumers — pre-teenagers and teenagers
who not only have large amounts
of discretionary income to spend on themselves, but
who also exert great influence on family purchases and are establishing buying patterns that may last well into adulthood.
Teatro for Dayz is aimed at a group
of consumers Nissan calls «share natives»,
younger people
who've grown up with connectivity as part
of their everyday lives.
The 4 - Trac concept clearly shows Ford will continue to produce pick - up trucks that make a statement for a
younger, bolder generation
of consumers who want a vehicle that provides more possibilities for them to enjoy an active outdoor lifestyle.
As we prepare for the next 50 years, I am pleased to report good progress on initiatives to help link qualified job seekers in the automotive field to member companies, and on efforts to engage even
younger kids
who will become the workers, entrepreneurs and
consumers of the future.
«Apply this formula to a rear - wheel drive sedan and they might be able to go after a
younger consumer who is bored with the played - out BMW 3 - Series but wants to move out
of their Soul they have had since college.»
The recognition serves to inspire and encourage
young builders to pursue their passions and shine the light on the up - and - coming customizers, including a select number of young vehicle builders who were awarded a Young Guns prize package from partnering consumer auto s
young builders to pursue their passions and shine the light on the up - and - coming customizers, including a select number
of young vehicle builders who were awarded a Young Guns prize package from partnering consumer auto s
young vehicle builders
who were awarded a
Young Guns prize package from partnering consumer auto s
Young Guns prize package from partnering
consumer auto shows.
As an environmentally - friendly company, UP applauds
young consumers,
who appreciate the benefits
of saving paper and trees, cleaner air, and conserving the energy required to print and ship paper books.
Additionally, in light
of the data that shows a higher - than - ever percentage
of crossover fans — adults
who purchase
young adult titles for their own reading — this will help
consumers understand what constitutes appropriate for different individual readers; a parent whose child is thirteen years old may not be at the right maturity level to read a series such as the Divergent titles, for example, while a child as
young as ten years old may actually be ready for the thematic elements and violence in The Hunger Games.
It showed that the
younger demographic
of consumers in the 18 -29-year-old range — arguably some
of those same teenagers and college students
who may have been reluctant digital readers at the beginning
of the e-reader device surge — are three times more likely than any other age range
of adults to use an online source such as social media or retailers» online storefronts to browse and discover new books to read.
«There is a
young Indian demographic
who are enormous
consumers of smartphones,» Sarkar adds.
Data for the study was derived from a nationally representative panel
of book
consumers grouped into two categories: parents
of children aged 0 — 13, and
young adults aged 14 — 17
who had received parental permission to respond to the survey.
While cosigners can be used for a variety
of consumer loans, they are commonly used for smaller loans or for
younger borrowers
who don't have their own income.
Younger consumers who are used to paying for 99 - cent smartphone apps with their credit cards generally see nothing wrong with pulling out plastic for small retail purchases at places such as coffee shops and restaurants — the heart
of Main Street...
Rushing into anything without a clear plan
of action is a recipe for disaster, especially for
young consumers, like myself,
who sometimes only see the end goal because
of a lack
of experience.
While credit card companies don't keep track
of all the minors
who are the cards» secondary users, they still court very
young consumers.
Acting Director Mick Mulvaney's decision to close the Office
of Students and
Young Consumers is a direct attack on every American
who enrolls in higher education... The role
of the Office
of Students and
Young Consumers is not limited to protecting student loan borrowers.
The second largest growing segment
of bankruptcy filers are
consumers between the ages
of 18 and 25, students and other
young people
who lack the maturity and resources to handle debt.
Younger consumers who are used to paying for 99 - cent smartphone apps with their credit cards generally see nothing wrong with pulling out plastic for small retail purchases at places such as coffee shops and restaurants — the heart
of Main Street small businesses in the United States.
«It would be shortsighted to ignore
younger pet owners and potential pet owners
who may not currently have the purchasing power
of older
consumers,» says Richter.
One explanation offered by Morrison is that
young consumers often obtain their first credit card with the involvement
of their parents,
who help set their child up with their own checking account and credit card all at once with the same institution.
Meanwhile,
consumers between the ages
of 18 and 24 were more likely than other age groups
who preferred to use PayPal and other alternative payment methods, signaling that alternative payments could be gaining traction with
younger groups.
Florida Petroleum Council (FPC) Executive Director David Mica has said that state Senator Dana
Young's proposed legislation to ban oil and natural gas production is out -
of - step with Florida
consumers and families
who are seeing the economic benefits
of domestic energy development.
Lawyers
who hesitate to adopt collaborative online portals may be perceived by
consumers as secretive, protectionist, or simply out -
of - date; and they may lose ground, at least among
younger clients.
The
young men and women
who serve in the Army are sometimes preyed upon by unscrupulous people
who take advantage
of their youth and inexperience, and entice them into making sometimes irresponsible financial decisions, such as purchasing vehicles and
consumer appliances on credit terms they can not afford.
This is due to an increase in the number
of consumers who use prescriptions drugs, including an increasing in the population
of the elderly,
who often rely on prescription drugs more than
younger persons.
With so many (too many) entering into the practice
of becoming
consumers» advisors in the real estate business, without the requisite practice; without the requisite background; without the requisite self - confidence; without the requisite detachment from the commission income mentality, it is no wonder that people such as: the dishwashers; servers; factory workers; truck / cab drivers; teachers; office workers; in general, the
young and middle - aged unemployed
who can't get a job anywhere else (high school drop - outs) etc. types
of the world (none
of whom are to be denigrated for their particular positions in the job market... except when they think that they are qualified to become Realtors after attending a few weeks
of classes and memorizing answers to questions about which they have absolutely no hands - on experience with which to tie their memorized answers to), will willingly buy into paying someone else to professionally «augment» their individual «realities» on the internet.
The tried and true platforms won't reach many
of today's
younger consumers,
who get their news from blogs, connect with their friends through online social environments like Facebook, and expect to find the information they want, when they want it, at the click
of a mouse button.
«The traditional life cycle is to rent, especially for
younger consumers who might have student loans,» Robert Dietz, chief economist at the National Association
of Home Builders, told MarketWatch.
Younger consumers came
of age during the housing boom and bust, and while they're still interested in and enthusiastic about home ownership, they want someone
who will be a knowledgeable, trusted advisor in their real estate transaction, she said.
«CB Zap is all about providing the
consumer a world - class experience by giving agents and brokers the backend tools they need to better market to buyers we're experiencing today,» says
Young,
who goes on to explain that 30 percent
of the network's agents are on the platform and active on a regular basis — a number that's continuing to grow every day.