Sentences with phrase «old marketing for»

4K TV is nothing more than good old marketing for the most part.

Not exact matches

So, what does this information mean for your marketing strategy if your audience is older?

Real estate developers are under pressure in China to refurbish older properties for rental purposes to ease a supply shortage in the market for affordable housing, says Peter Churchouse of Portwood Capital.

The issue stems, in part, from year - old changes to Canada's express entry system which makes it impossible for someone in the PGWPP program to gain express entry without a Labour Market Impact Assessment, as chronicled by Nicholas Keung:

Yet the import market for Japanese pop culture is still in its infancy, and oftentimes it's entrepreneurs who are bringing the best items here to sell to early - adopting arbiters of cool, whether they are 7 - year - olds clamoring for Naruto or hip 20 - somethings sporting Domo - kun t - shirts.

Chesky, who described Africa as «an incredibly exciting emerging market for travel,» was speaking to Reuters in Langa, Cape Town's oldest township where he put in an appearance to surprise graduates from an Airbnb training program.

As we start 2011 and face the hype over new tools and new ways to use «old» tools like Facebook, this is an excellent time for you to consider the importance of email communications in your marketing strategy.

Kitchener, Ontario - based Vidyard gets points for making a video that carries off a hat trick: It's funny; it's creative, marrying old - school»80s workout gear with Rocky - style training; and — most important — it's useful as a tool for those looking to up their video marketing game.

For his part, Barry Glassman, CFP, founder and president of Glassman Wealth Services, pointed out that it's crucial the financial advisory community — dominated by older white men — evolve to better serve and ever more diverse U.S. market.

My input to the story came in assessing the future market for video games — a market that looks to expand greatly given that the gaming population is generally getting older.

One ex-employee has outlined some of the specifics, such as Jim Balsillie (an accountant by trade) acting as chief marketing officer, «50 - something - year - old grey - beard engineers» picking out new BlackBerry colours, and ceding control of the marketing message by spending $ 1 for every $ 10 spent by carriers.

There's no new theme to it, just more riffs on the old one of a self - reinforcing spiral of slower growth in China crushing the economies of its raw material suppliers, while an appreciating dollar makes it ever harder for emerging market companies and governments to repay the debts they gleefully took on when the Federal Reserve was giving away dollars for free.

I'm old enough not to take a major recession lightly; on the other hand, I've seen them before, and I'm getting a feel for the market's cyclical upturns and downturns.

But for many small companies, digital advertising will never fully replace the value of word - of - mouth marketing — or good old - fashioned face time.

(Repeats to additional subscribers) NEW YORK, April 24 (Reuters)- The U.S. benchmark 10 - year Treasury yield topped 3 percent for the first time in more than four years on Tuesday, a milestone that reflects the durability of the U.S. economic expansion and stokes the view the three - decade - old bull market in bonds is numbered.

This isn't a desperate attempt to stay relevant, says Maharaj, but a new use for an old industry: «Commercial publishing still has the working capital to produce a gigantic print run and spin up a marketing campaign.»

nnuities can be a good fit for older investors too nervous about risk to sink much into the markets.

Marketing a business to a large and diverse audience may sound like a good idea, but most companies old and new know learn quickly that you're much better off to aim for one specific demographic and then really focus your time, effort, and advertising money on that group.

The old system of subsidies for Canadian companies entering international markets encouraged Canadian entrepreneurs to engage with DFAIT's agents abroad, but with that system long since dismantled, and with the Internet offering growing companies a source of market research more accessible than a visit to a consulate, said Beck, «we need to reach out to you.»

While Jim Cramer prepares for a new year, he's dusting off some of his old investment rules and sprucing them up to evolve with the ever - changing stock market.

The emergence of ties between the ridesharing companies and in - home care companies underscores a convergence of interests between the two segments: Ridesharing services can extend the ability of older adults to live independently while the 50 - plus demographic provides a lucrative market for tech companies.

Willms ditched the old products, transformed from JustTHINK Media to Terra Marketing Group, and started running penny auctions, which allow people to bid on consumer goods, primarily electronics, for a fraction of retail prices after paying to join.

Fulton later climbed ladders in the private sector, too, and today the 37 - year - old father of two is not only senior VP of communications at Canadian Tire, but also chief marketing officer for the company's recently acquired FGL Sports division.

Twitter is an anomaly whose value has been somewhat manipulated by investment bankers, a frothy stock market that's favoring social media stocks and a sort of desperate investor longing for a return to the good old days of the first dotcom boom.

Small businesses skeptical of paying for costly social media marketing have options both old school and cutting edge.

For all that brands, and their marketing departments, in particular, talk about customer relationships, the relationship that counts the most for customers themselves is the good old - fashioned kind, the one that exists between them and a real persFor all that brands, and their marketing departments, in particular, talk about customer relationships, the relationship that counts the most for customers themselves is the good old - fashioned kind, the one that exists between them and a real persfor customers themselves is the good old - fashioned kind, the one that exists between them and a real person.

«The old thinking was, if the food is good for you, it can't be satisfying or taste good,» says Judge, who was brought onboard in 2007 to oversee the restaurant's transition from a test market into a chain.

As it happens, an idea hit him when he was talking to an old friend who'd become a marketing guy for the NBA's Chicago Bulls.

The tire industry has gotten together to find market solutions for old tires to become a resource, not a landfill carcass.

The 128 - year - old beauty company, known for products such as Skin - So - Soft and ANEW skincare, has been hit by a triple whammy: the rise in sales of low - priced beauty products at mass - market chains such as Walgreen (WAG) and Dollar General (DG), the apparent obsolescence of its direct - selling model for beauty items, and ill - advised forays into fashion, jewelry and pricier skincare products that alienated many customers.

When there are thousands of brands vying for attention, resorting to same old marketing tactics hardly cuts the mustard.

When there are hundreds and thousands of brands vying for attention, resorting to same old marketing tactics hardly cuts the mustard.

The 90 - year - old country music venue uses millennial marketing techniques to capture followers for a new century.

At $ 100,000, a phone switch is too expensive for small businesses, and the current model of someone coming out every two weeks to upgrade, repair or patch the old PBX has created an adversarial relationship with the market,» said Caleb Barlow, director of IBM Lotus Foundations.

While the emergence of Bennett's business owes a great deal to luck (and the power of online search), the success of another entrepreneur, Matthew Griffin, whose six - year - old company makes baking pans, proves that targeted marketing and persistence make for a powerful combo on the endorsement front.

After struggling for years as electronics shoppers shifted online, RadioShack filed for bankruptcy on Thursday, marking an ignominious end for the 94 - year - old retailer that had sold the first mass - market computer.

In a world where music makers face an increasingly crowded market due to the likes of YouTube hopefuls and Canadian Idol winners (and losers), it is interesting to see an old hand like Tom Waits show us how to use media for promotion and advocacy in the same breath.

After researching the market, I realized there was an open market for parents of older children that wasn't being served.

When concerns over exposure to U.S. sub - prime mortgages caused the market for these complex investments to collapse last summer, the 60 - year - old chemical industry manager was not even notified anything was amiss.

It's an excellent learning source, for new and old marketers alike, on any topic relating to online marketing.

The company, run by a cast of former Nokia executives, is clearly counting on some untapped nostalgic market demand for the old Nokia brand.

Furthermore, as millennials get older and have more money to save, robo - advisors will have reached a large part of the market share and will have squeezed margins for the industry that saves sizable sums of money for consumers.

More from Personal Finance: Strategies for surviving the volatile stock market Watch out for these Valentine's Day scams These new rules will help protect older Americans from financial fraud

And while the concept of the frank personal testimonial as a marketing tool isn't necessarily new — the old Hair Club for Men commercials from the»80s come to mind — in the age of the social media «overshare,» it's undergoing a renaissance.

Sharon Kraun, former sustainability practice leader at Cohn, Overstreet & Parish Integrated Marketing in Atlanta has had to rely on the good old - fashioned way of person - to - person networking particularly for her start - up Marketing Matters.

The problem is, traditional measures like consumer spending or GDP underestimate the value of this market now, because digital goods like the music industry for example, are «cannibalizing» assets, such as the CD players or record companies of old.

Industry consensus at the time was that you couldn't sell food for infants and for 10 - year - olds under the same brand name: «No significant baby brand had ever successfully extended beyond the toddler market,» says Jon Owsley, a partner at Catterton.

Over the years, most experiential content marketing campaigns aims for 1:1 connections, hoping each user touched by the brand will share the experience with others through social media or through good old - fashioned word of mouth - which is what makes this Duracell campaign so noteworthy.

Take ConvertKit as an example: The 5 - year old company launched by CEO Nathan Barry makes an email - marketing tool for professional creators, helping them to grow their audience across different social platforms while keeping their branding consistent.

While tales of old are no substitute for new victories and a lack of focus on the American market is a concern, manufacturers did quite well — especially given that we have a government devoted to balancing the budget.