Sentences with phrase «on ad metrics»

The mediation platform is a single console for developers to manage their ad allocations and access analytics, tracking and reporting features, which provide immediate feedback on ad metrics including fill rates, ad performance and earnings.

Not exact matches

The walled - garden nature of Facebook in particular has come under scrutiny, as they've recently had significant problems regarding the accuracy and efficacy of their advertising methods, with several big brands opting to reduce their ad spend on the site until more accurate metrics are released.

While everyone was consumed with counting hashtags and voting on which ad was the cleverest, Americaneagle.com CTO Ryan McElrath was eyeing other metrics, such as how well WeatherTech's site performed compared to big brands such as Coca - Cola, Doritos, and all the automotive companies.

Speaking like a robot and repeating a spiel ad infinitum turns people away, but there's another way to become a more effective salesperson: focusing on purpose, rather than achieving certain metrics.

Despite the previously overstated metrics and 4 % decline in ad revenue from this time last year, Twitter's growth results and signs of approaching profitability sent shares soaring 12 % in premarket trading on Thursday.

Nielsen ratings, based on feedback from viewers, have long been the metric advertisers use to negotiate TV ad rates and make their decisions.

RadioTail's podcast ad network, advanced metrics and dynamic ad serving technology ensures that advertising in podcasts will reach the right audience and deliver a great return on investment.

In addition to the obvious drain on resources and ad spend that click fraud represents, it can also skew your metrics and interpretation of your overall campaigns and make your digital marketing strategy harder to figure out in general.

The firm also noted that most ad revenues are bought on well - defined metrics and ROI profiles and that the ROI will remain solid as long as customers are on the platform.

Thanks to integration into some of BabyCenter's most popular milestone opportunities, like a Half - Birthday Community Party, monthly virtual events reaching upwards of 15,000 moms, and targeted outreach on mobile, app, desktop and email, Stonyfield experienced significant increases in key metrics including brand awareness, ad recall, and purchase intent.

While Facebook's ability to track users on multiple devices (and Instagram) is extremely valuable for brands trying to target the right user on the right device at the right time, Facebook admitted in November that it had miscalculated and inflated ad metrics.

One of the key drivers of innovation in digital publishing has been the demands of advertisers for metrics on how readers engage with their ads.

The clicks metric is a count of how many times shoppers have clicked on an ad.

Welcomes the agreement achieved by the Ad Hoc Working Group on Further Commitments for Annex I Parties under the Kyoto Protocol on its work pursuant to decisions 1 / CMP.1, 1 / CMP.5 and 1 / CMP.6 in the areas of land use, land - use change and forestry (decision - / CMP.7), emissions trading and the project - based mechanisms (decision - / CMP.7), greenhouse gases, sectors and source categories, common metrics to calculate the carbon dioxide equivalence of anthropogenic emissions by sources and removals by sinks, and other methodological issues (decision - / CMP.7) and the consideration of information on potential environmental, economic and social consequences, including spillover effects, of tools, policies, measures and methodologies available to Annex I Parties (decision - / CMP.7);

The parties may not have defined the target metrics for each service level, so that they are forced to choose between basing the earn back on expected service level metrics or establishing target service level metrics in an ad hoc manner.

A recently unearthed document from Facebook shows that Donald Trump's team outperformed Hillary Clinton's in nearly every meaningful metric on its ad network during the 2016 election.

The company hasn't shared any comprehensive metrics on how well these ads perform, but did note in a blog post a single case study where a custom guitar shop saw a 13x return on ad spend, and a 130 percent increase in revenue from the ad.

Previously, data brokers were able to target specific sets of Facebook users, letting them bring their wider ad - targeting metrics on to Facebook.

Look for people who can produce detailed reports on historical data and metrics, like conversions rates, impressions of online ads and results of promotional campaigns.

• Hands - on experience in strategizing, developing and delivering effective and innovative digital campaigns • Demonstrated ability to deliver a variety of digital assets such as rich media online ads, micro sites and social media applications • Qualified to handle digital analytics and web metrics along with the ability to generate, analyze and interpret correlating data • Proficient in leading the strategy, development, execution and optimization of paid digital efforts

Brand Marketing and Promotional Design — Selected Duties and Responsibilities Lead through example with consistent work ethic, attitude, and professionalism, while developing brand promotion strategies through the tactical assessment and analysis of target markets, clients, and consumers Manage all aspects of publication and promotional media design, including content development, pre-promotional material utilization, budgetary considerations, and deadline adherence Monitor all campaigns from initiation to completion, executing changes and modifications as needed to ensure program success Provide guidance and leadership with respect to marketing campaign strategy development, benchmarking, implementation, post-execution analysis, theme development, and process optimization Measure the success of marketing initiatives using data and related key metrics, ROI considerations, and related data, ensuring the maximization of competitive abilities while providing regular and ad - hoc reporting to both and clients Partner with advertising operations and other teams as needed to troubleshoot delivery issues and optimize campaign performance within the limits of available material and resource inventories as well as related logistical concerns Utilize talent among team with focused collaboration and the promotion of a performance - based environment leveraging individual talents for group benefit, soliciting creative materials from internal teams and external agencies per established specifications Screen and test submitted materials to ensure compliance with technical considerations and client specifications Address key client queries and resolve them in an expedited manner while communicating status updates across all teams, promoting sustained revenue growth through client retention, relationship development, and program success Meet and exceed all marketing targets while tracking progress versus established internal and external industry benchmarks, focusing on both revenue generation as well as cost control Maintain a strong working knowledge of products, services, and the respective marketplace, including pricing and regulatory trends, client requirements, competitor strategies, and product growth Act as a liaison between clients, vendors, sales and support staff, and executive management to ensure client satisfaction, timely implementation, and operational efficiency