Sentences with phrase «on branding your firm»

Not exact matches

According to a leaked memo obtained by BuzzFeed, an Australian agency owned by the global advertising giant Omnicom — which handles advertising and marketing campaigns for all of the major Fortune 500 brands including McDonalds and Apple — has advised its staff that many of the firm's clients are asking that their ads not appear on Breitbart.

As power is consolidating in the VC industry, with fewer firms getting a greater share of LP funding, VC firms are beginning to realize the power that branding and marketing can have on dealflow and their ability to raise capital.

Starboard Value, the activist firm waging a proxy fight against consumer giant Newell Brands, on Monday put forward the names of the 10 executives with whom it wants to replace the Newell board.

-- Richard Lorenzen, founder and CEO of the PR firm Fifth Avenue Brands who was named by LinkedIn as one of the top millennial influencers of 2016 and included on Inc.'s list of 25 Inspiring Entrepreneurs to Watch in 2017

It was a brash move for an exploration and production firm to tack on a high - end jewel retail arm, but it made perfect sense to the pragmatic Gannicott, who liked the efficiencies of operating in what he described then as «the two bookends of the diamond pipeline: mining and retail,» and who also saw the brand's prestige as having great potential in such emerging luxury markets as China.

Rather than carving out new markets — or, as Real Matters founder Smith puts it, «knocking on doors and trying to sell a brand new widget that [nobody] has the budget for» — the fastest - growing tech firms are making inroads by finding better solutions to existing needs.

If you have a service - based business like a law firm, tutoring company, consulting firm or similar business that's heavily dependent on your personal brand, take the time and energy to build a strong one.

Employees at participating firms are surveyed on engagement (whether they feel motivated at work), performance culture (whether success is rewarded), leadership (whether executives treat their team as valued assets) and employment brand (whether they are proud to work at the company).

«Given how fast it was growing on a single look, you could see the boom and bust,» says Moore, whose firm specializes in buying consumer companies with strong brand loyalty.

Ron Smith, president and founder of S&A's Cherokee, a public relations and marketing firm in Cary, North Carolina, agrees, adding that you'll want to stay on top of what people are saying about you and your brand online.

Media, a marketing and PR firm focused on innovative and authentic brands in sports, health and fitness — has a team of six remote workers.

It bore the branding of an upstart sports beverage firm called BioSteel, which had sponsored the event, stamped its logo on the practice jerseys and invited media to attend.

After leaving, Andy went on to open Partners & Spade, a New York City - based branding firm, while Kate became an at - home mom.

The most effective way to do that, he adds, is by working with other firms based on the ground; Kinova leverages a network of distributors around the world to better convey its brand message, conducts business according to local customs and — crucially — does it all in local languages.

By now, most organizations have a firm grasp on how to use video to market their brand, promote their products and connect with customers.

Indeed, in the years following the end of the tech boom, SEP (No. 93 on the PROFIT 500, with $ 11.4 million in revenue) had ridden a wave of expansion as a growing number of firms moved to search advertising and other forms of digital brand promotion.

Market research firm NPD says Fitbit «remains the only activity tracker brand that consumers request by name on a regular basis,» and reports ownership of Fitbit devices has increased 13 percent since February.

The fledgling firm expanded with a series of quirky products and began to generate sales in Europe and the U.S. on the strength of a quirky but kid - friendly product line, which included brands such as Moon Sand and Marshmallow, as well as the fast - selling Air Hogs.

I have two happy, healthy and successful kids and I've moved on from my own little startup to a global brand - communications firm.

And according to Vaynerchuk, CEO of the brand consulting firm VaynerMedia, there's no better place to tell customers your story than on social media

Tim Hortons fell to 50th from fourth on an annual ranking of brand reputation in Canada based on surveys between Dec. 19 and Jan. 29 by market research firm Leger, local media reported last month.

Costs ranging between $ 35,000 - $ 120,000 per year are typical, depending on the firm, the brand and the work involved.

The firm also provided updates on its drug price increases — an issue that CEO Brent Saunders, who has pledged to limit branded price hikes to the single digits, has turned into a pet project.

CEO Kevin Plank's comments on CNBC praising Trump make it «nearly impossible to effectively build a cool urban lifestyle brand in the foreseeable future,» according to the note by Susquehanna International Group, an industry research firm

A new study by my company, Millennial Branding, and the on - demand compensation data and software firm PayScale gives a good indication of how underemployed Gen Y truly is.

The accounting firm was quick to take the blame for the flubbed Best Picture announcement, but the effects of such a conspicuous failure of protocol will likely linger for some time — not exactly a great thing for a brand that is predicated on a reputation for due process and diligence.

The government consulted with the same public relations firms that worked with major corporate brands on social - media strategy.

A report released last year by executive recruiting firm Spencer Stuart found that CMOs at U.S. consumer brand companies are now spending 44 months on the job, on average, down from 48 months in 2014.

Whole Food's 365 Everyday Value brand items are now the No. 2 best - selling private label brand on Amazon, according to e-commerce analysis firm One Click Retail.

In Brooke Group Ltd. v. Brown & Williamson Tobacco Corp., 98 the Supreme Court formalized this premise into a doctrinal test.The case involved cigarette manufacturing, an industry dominated by six firms.99 Liggett, one of the six, introduced a line of generic cigarettes, which it sold for about 30 % less than the price of branded cigarettes.100 Liggett alleged that when it became clear that its generics were diverting business from branded cigarettes, Brown & Williamson, a competing manufacturer, began selling its own generics at a loss.101 Liggett sued, claiming that Brown & Williamson's tactic was designed to pressure Liggett to raise prices on its generics, thus enabling Brown & Williamson to maintain high profits on branded cigarettes.

Boston, MA — November 12, 2012 — Millennial Branding, a Gen Y research and consulting firm and StudentAdvisor.com, a Washington Post Company and the leading free learning resource for students, today announced a new report on how students are developing their careers while in college.

Interestingly, just as in every other commodity market, the greatest defense for venture capitalists turns out to be brand: firms like Benchmark, Sequoia, or Andreessen Horowitz can buy into firms at superior prices because it matters to the startup to have them on their cap table.5 Moreover, Andreessen Horowitz in particular has been very open about their goal to offer startups far more than money, including dedicated recruiting teams, marketing teams, and probably most usefully an active business development team.

Boston, MA and King of Prussia, PA — August 6, 2013 — Millennial Branding, a Gen Y research and consulting firm, and Beyond.com, The Career Network focused on helping people grow and succeed professionally, today announced results from a comprehensive national survey entitled, «The Cost of Millennial Retention.»

Boston, MA and King of Prussia, PA — September 24, 2012 — Millennial Branding, a Gen Y research and consulting firm and Beyond.com, The Career Network focused on helping people grow and succeed professionally, today announced the first comprehensive study on how different generations job search called «The Multi-Generational Job Search.»

James has written extensively in the business press, from Harvard Business Review to The Wall Street Journal, on topics of branding, international expansion, growth strategy and the Firm of the Future.

He recalls some investors telling him that they were uncomfortable with the value of the company - branded gifts showered on them by one particular firm.

Yaser Moustafa, Senior Managing Director at NBK Capital Partners, an alternative investment firm that advises on providing flexible growth capital to mid-sized companies in the Middle East, North Africa and Turkey, said: «We are delighted to be making our first investment in Jordan with a company that not only has an impressive growth story, but whose commitment to excellence has earned it the trust of some of the world's most popular brands.

The off - premise declines noted by IRI are consistent with first quarter insights from GuestMetrics, a data analytics firm tracking on - premise sales, which last month said total beer sales were down 3.1 percent and that «several major brands declined.»

According to a recent report released by Tmall Global and research firm CBNData, 36 brands from 14 countries and regions were selling baby formula on Tmall Global in 2015, up from 27 brands from 11 countries and regions in 2014.

On the other end of the spectrum is Renato Agrella, the co-founder of brand consulting firm 2A Consulting.

Pension and institutional Emerging Managers Programs focus on fund managers — mostly men — who leave the big firms with their $ 100 million plus portfolios and track records, according to Brand.

How Marketers Score Their Firms on 17 Digital Capabilities A new survey of brand and agency marketers from BCG asked marketers to rate their marketing abilities on a scale of 1 to 100, 100 being the best.

Brand marketers rated their firm's marketing abilities, on average, below 60/100.

«We need to get more women starting funds and investing,» said Brand, founding general partner of True Wealth Ventures, an Austin venture capital firm that focuses on investing in early - stage, women - led startups in the consumer health and sustainable products sectors.

The firm is focused on building these global brands to maintain market share while maximizing efficiency to grow profits.

«Political polarization and the widespread use of social media are the chief reasons that it's increasingly difficult for brands to remain neutral on societal and political issues,» says Gene Grabowski, a partner at crisis communications firm KGlobal.

Mumbai - based robotics and consumer electronics company RN Chidakashi Technologies Pvt. Ltd, which operates under the brand name Emotix, said on Wednesday that it has raised $ 2 million (Rs 13 crore) in a pre-Series A funding round led by venture capital firms IDG Ventures India and YourNest.

«The Disney story is probably a bellwether, because you can make the argument that ESPN is the most successful cable brand on the planet,» said Tim Hanlon, founder and CEO of Vertere, a media advisory firm.

The firm then ranked them using their flagship Index score, which measures brand health by averaging sub-scores on quality, satisfaction, impression, value, reputation and willingness to recommend.

Estimates are based on the analysis of various elements related to the ad spending market, including macro-level economic conditions; historical trends of the advertising market; historical trends of each medium in relation to other media; reported revenues from major ad publishers; estimates from other research firms; data from benchmark sources; consumer media consumption trends; consumer device usage trends; and eMarketer interviews with executives at ad agencies, brands, media publishers and other industry leaders.