This scenario focuses
on consumer awareness.
With DivaCups on chain shelves, the company focused
on consumer awareness to keep them selling, lest it face the potentially brand - sinking setback of being delisted.
Not exact matches
A big name definitely helps raise
awareness in the beginning, but
consumers are very smart — they can tell when something is authentic and when a celebrity has just slapped their name
on something.
But American Express doesn't rely
on its own likelihood to grow brand
awareness and forge deeper connections with
consumers — it relies
on sponsorships.
But today's
consumers and employees, particularly Millennials, are increasingly aware of the impact a business has
on society and
on the environment, and that
awareness informs their decisions in a way that it never has before.
Awareness advertising gets the business, product or service
on the minds of
consumers.
As entrepreneurs, we should be thinking of platforms that captivate this new sense of social
awareness and moral duty, while helping our
consumers rebuild their online communities based
on shared values and genuine interest rather than likes and followers.
Now that brands have the ability to communicate directly with their
consumers, PR agencies don't have to rely solely
on media pitching to help create brand
awareness.
Awareness of these products has grown tremendously over the past year, and there are a diverse number of products
on the market offering a variety of features and price points,» said Ben Arnold, Executive Director, Industry Analyst,
Consumer Electronics, The NPD Group.
One of the surest ways to sink a business is by focusing your energies
on what other companies in your industry are doing instead of finding original ways to increase
consumer awareness, generate sales, and boost profitability.
This raises the bar in terms of
consumer awareness when they're installing software, better
awareness about what that software will do, and greater disclosure requirements
on the part of businesses seeking to install those programs.»
We look forward to providing additional color
on factory store results
on our next earnings call, as we generate more sales history and
consumer awareness of the factory strategy increases.
«While some device vendors are hoping that strong
consumer awareness will drive corporate wellness adoption for their products, they also need to understand and focus
on the most influential parts of the healthcare value chain,» says Jonathan Collins, author of the new study.
As we continue to focus our efforts
on building brand
awareness, education
consumers about our source and the attributes of our water is crucial,» Olafsson said.
On the other end of the supply chain, Rocky Mountain Natural Meats has put a great deal of work into building relationships with customers and helping to heighten
awareness of bison meat in the minds of
consumers.
«A lot of
consumers still don't know exactly what «the story of Starmont» is, so our goal is to further develop and market the brand through the wholesale system and continue working
on the marketing side to drive
awareness,» Schlatter says.
Joe Milner, Milestone Beverages» managing director, said: «We have agreed a clear strategy which is extensively focusing
on distribution and education as a way to increase
consumer awareness and appreciation of the brand.
The
awareness of the increasingly informed
consumer and the new technologies are challing the market
on daily basis, and stimulating companies to innovate new process and bring new products to life as well as rethink distribution model.
When the fair trade movement first hit the chocolate industry, there were only a few fair trade brands creating
consumer - facing products focused
on awareness and change.
Private equity firm Castanea Partners has made a minority investment in Portland, Oregon - based Brew Dr. Kombucha's parent company Townshend Group (TTG), with an eye
on expanding the organic kombucha brand's US reach and
consumer awareness.
Gellar drives
consumer awareness, especially
on social media, but also «deals with the retailer directly... she comes to meetings and the office every day and, of course, it's fun to bring in new followers, too,» said Laibow.
This shows that
consumer awareness in terms of understanding sugar is growing, and it has significant impact
on the food and beverage industry.
Also an increase in
consumer spending
on energy drinks and prevalent health
awareness trends will drive growth.
The Arroyo Seco Winegrowers Association provides advocacy, marketing and support services to its winegrower and winery members by educating
consumers, media and trade audiences
on the distinct characteristics of the region in an effort to bring broader
awareness to the Arroyo Seco American Viticultural Area.
Denny has more than 30 years of leadership experience in
consumer - driven marketing and product innovation as well as building teams to develop and execute
on strategies that increase brand
awareness and drive sales.
Market Managers will also work to secure Perfect Serve menu placements to increase
consumer awareness on the program and increase trial.
Brazil's high
consumer awareness on the issue, is confirmed by a recent Euromonitor International survey that shows how Brazilians raised more than in any other country the issue of «reducing salt purchased» as a main health concern.
These commitments provide the framework for a holistic approach to
consumer health and wellness at DPS centered
on balancing calories in with calories out as well as
consumer awareness.
The Arroyo Seco Winegrowers Association provides advocacy, marketing and support services to its winery and winegrower members by educating
consumers, media and trade audiences
on the distinct characteristics of the region in an effort to bring broader
awareness to the Arroyo Seco American Viticultural Area.
There is no doubt that
consumer awareness and concern about the lives led by animals raised for food is
on the rise.
Educates
consumers on how to prevent food waste at home through programs that teach cooking skills and advocacy initiatives that raise
awareness.
«Building
on the accomplishments and momentum of the organization in the U.S., I aim to broaden the
awareness among
consumers and the trade of Chilean wine's unique strengths,» remarked Bentwood.
Most parents, as modern
consumers with a high level of
awareness about safety, design, construction and
consumer protection regulations, believe that the manufactured baby equipment devices
on the market (strollers, swings, cribs) have been tested thoroughly and demonstrated to be safe.
This global effort seeks to shift public attention and
awareness to the power of giving; to focus
on sharing rather than
consumer - driven holiday shopping.
If you are not already familiar with RDA, it trains and supports grassroots advocates in leading local Real Diaper Circles, compiles and distributes research
on cloth diapering and leading cloth diaper advocacy, it works with media and other businesses and organizations to increase
awareness about cloth diapers, and provides direct, reliable and unbiased support for
consumers.
We are running an array of ads — from Google to Facebook to banner ads
on specific sites — to raise
awareness among
consumers that their dollars might be going to support bigotry and misinformation and to ensure that brand managers understand the risk they run by associating with Fox News.
«The result is growth and increased sales for the cider makers and a deeper
awareness and appreciation of locally grown and made products
on the part of
consumers.»
This event, occurring
on International Overdose
Awareness Day, is sponsored by the Erie County Opiate Epidemic Task Force's («ECOETF») Family and
Consumer Support and Advocacy group.
The study's authors suggest that efforts to reduce consumption should focus
on improving
consumer awareness and behaviour to use appliances more efficiently.
Poaching levels depend
on a wide range of interrelated factors such as funding, public
awareness,
consumer demand and law enforcement.
Nonetheless, a growing
awareness of environmental issues began seeping into Discover's ad pages, reflecting new pressures
on the oil and automobile industries and a new sensibility among
consumers.
«More harm than good could result without an effort
on the fishermen's behalf to improve
consumer awareness,» says Jun Morikawa at Rakuno Gakuen University in Sapporo.
It offers a variety of pouched and canned tuna, salmon, sardines and specialty seafood products.this brand has actually marketed a very significant loyalty and
consumer awareness based
on their nutritional value, quality, and of course, the affordability of their products.
Although, as
consumer awareness is increasing about the benefits of grass - fed dairy in the US, I've noticed that more and more US brands are offering grass - fed yogurt, cheeses, butter, cream, and kefir from small family farm operations that truly allow the cows to freely roam and forage
on grass and herbs.
The willingness and desire to educate the
consumer is what the team will rely
on to drive
awareness to their brand.
TAMPA TRIBUNE — Mar 23 — The «Florida Internet Dating Safety
Awareness Act» was approved by the House Agriculture Committee
on Wednesday, and a companion bill received approval from the Senate Commerce and
Consumer Services Committee
on Tuesday.
Disneynature AFRICAN CATS will debut as a 2 - Disc Blu - ray ™ + DVD Combo Pack, a High Definition Movie Download and / or
On - Demand viewing on Tuesday, October 4, and is the perfect family - friendly film that provides an exciting journey into the wild while also raising consumer awareness for these incredible animal
On - Demand viewing
on Tuesday, October 4, and is the perfect family - friendly film that provides an exciting journey into the wild while also raising consumer awareness for these incredible animal
on Tuesday, October 4, and is the perfect family - friendly film that provides an exciting journey into the wild while also raising
consumer awareness for these incredible animals.
New topics of discussion included
consumer awareness, dealer education and outreach, and a focus
on clarifying the PRO membership benefits received for professionals in the industry.
The event raised
awareness of the corrosive effects of ethanol - blended gasoline
on automobile engines and the dangers of
consumer misfueling.
When the similar Apple CarPlay arrives in showrooms soon,
on Hyundais and many other cars, it will do even more of the heavy lifting needed to raise
consumer awareness about these technologies.