I needed a project for the 31 Days of Burlap Series and had something completely different planned,
on my editorial calendar and even bought the supplies.
There are so many things to write about on a real estate blog especially for those who sell real estate or work with clients, and, yes, these ideas can be put
on an editorial calendar.
That means that everything
on the editorial calendar goes through her (want to write for us?
Each blog has a respective editor (that's where I come in) who then works directly with the team of writers to plan and execute
on the editorial calendar.
It's currently
on our editorial calendar for Feb. 20.
If accepted, we'll find an opening
on the editorial calendar that suits your schedule.
• Get Ahead: I'm hoping to get at least a week ahead
on my editorial calendar so I can avoid the last minute stress, unfortunately I did NOT do that this month, so this week will be a whole lot of catching up!
I'll then continue drafting out any upcoming posts (sponsored or not) that I have
on my editorial calendar for the week.
Do the same for each potential sponsor and each post
on your editorial calendar.
If you follow me on snapchat, then you know I've got a ton of looks photographed... but I'm behind
on my editorial calendar, so many of them have yet to be published.
I tried to gather my thoughts about a thousand times, moving on to the next recipe
on my editorial calendar, but I had nothing.
I look at open dates
on my editorial calendar and fill them in with other blog post ideas that don't necessarily fall into one of the above categories.
It's been a bit hectic here, but I'm hoping to work
on an editorial calendar to motivate myself to post content regularly, as I really do love the connections this outlet provides!
For example, the CMI team uses a multi-tabbed spreadsheet that's based
on the editorial calendar template below to track and manage our blog post assets from conception to completion.
I use Trello a lot for working
on the editorial calendar with my contributors.
Bonus tip: The CMI editorial team uses a multi-tabbed spreadsheet that's based
on the editorial calendar template below, so that all the various editorial information we track can be found in one document.
As Jodi explains in her article, the specifics of your content marketing strategy inform many of your decisions about what details to track
on your editorial calendar.
Here's a quick look what your blog menu should look like
on your editorial calendar:
Hi Michele, I enjoyed the article and I agree
on the editorial calendar spreadsheet one with the overall view and the other for each channel.
Select the most relevant and interesting answers and plan content about
them on your editorial calendar.
The CMI editorial team uses a multi-tabbed spreadsheet that's based
on the editorial calendar template below, so that all the various editorial information we track can be found in one document.
Following finalization of the topics you can then place them within a schedule
on your editorial calendar (free template here) and begin to focus on how you will actually get them produced.
It makes it far easier for a journalist to pitch her producer a story on fertility acupuncture and interview an expert like Dr Lorne Brown on the subject with Infertility Awareness Day looming
on the editorial calendar than on a random Tuesday.
On a final note, if you are a B2B marketer who is helping customers progress through a complex buying cycle, Ardath Albee has a must - read post
on editorial calendars, where she suggests that you track additional details such as the following:
With so much input
on Editorial Calendars, it was refreshing to read something new!
Worked with PR Coordinator and Senior PR Manager to create relevant pitches based
on editorial calendars and current trends.
Not exact matches
A good way to pick up
on trends and follow the direction of the general conversation is by reading leading publications regularly and looking at
editorial calendars.
Furthermore, if you plan
on building a content strategy around this slower - growth, evergreen social strategy, you can even use these tips to help build out your
editorial calendar.
Use that plan as a companion tool to your
editorial calendar to keep your content created and distributed
on time every time.
When you begin planning and creating the
editorial calendar of your engaging content strategy, it is important to consider not only which channels your target audiences are
on, but which pieces of content are best used
on each channel.
Editorial calendars help keep your content delivery
on track.
Brittany Berger of eZanga.com has a great post
on how to use Google
Calendar to easily plan and create your content marketing editorial calendar, keeping you on s
Calendar to easily plan and create your content marketing
editorial calendar, keeping you on s
calendar, keeping you
on schedule.
About the Author: Garrett Moon is a founder at CoSchedule, a WordPress
editorial calendar that allows you to schedule your blogs posts and social media messages together
on an easy drag - and - drop
calendar.
Another key consideration for an
editorial calendar is to make sure everyone is
on the same page and aware of what is next
on the agenda.
Could you be filling your
editorial calendar with yesterday's news or missing out
on an opportunity to join in
on a trending topic while it's hot because you're reviewing charts from last week?
For instance, CoSchedule, a WordPress
editorial calendar plug - in, tracks the behavior of its audience and segments individuals based
on their engagement within emails and
on the site.
From there, you create an
editorial calendar and you're
on your way.
But pick one, start it up, get it going, and as you're doing it, address that what's expected
on that platform with an
editorial calendar.
It may resemble a high - level
editorial calendar — but is structured with a focus
on telling your complete brand story as you continue along your content development process.»
Here are four ways to focus
on creating engaging content and not just pumping out content to fill your
editorial calendar.
Alternately, you can simply grab the most pertinent post information from your content
calendar and plug it into a separate
editorial reporting template, like the one our team uses for monthly updates (click
on the image below to view the full template, or download your own copy).
In her post, How to Put Together an
Editorial Calendar for Content Marketing, Michele suggests tracking different types of content ideas in separate tabs
on the spreadsheet, such as:
Of course, how you design, share, and access your
editorial calendar will ultimately depend
on your particular marketing goals and available resources.
In this case, readers could apply the information by downloading the
editorial calendar template, sharing the post
on LinkedIn, or joining the conversation in the comment section.
CoSchedule — CoSchedule is a powerfully simple
editorial calendar plugin that runs
on WordPress.
Or you think that the
editorial Calendar on Excel - table is better for Analitic work?
Not only will a clearly defined
editorial calendar keep you and your team
on the same page.
I like how you can evolve the
editorial calendar based
on your needs.
For a comprehensive guide
on working with
editorial calendars, check out A Content Marketer's Checklist: Editorial Calendar Es
editorial calendars, check out A Content Marketer's Checklist:
Editorial Calendar Es
Editorial Calendar Essentials.
i actually created my first
editorial calendar yesterday (in Excell) for an
on - line portal i'm editing — in addition to your template it includes topics / categories as well, but your post and following comments gave me some great ideas to upgrade it.