Instead of relying
on shelf talkers or POP displays, many stores report engaging customers to find out about their birds and lifestyles to help them customize the swings and playgyms, and to ensure the perches and other products are appropriate for their specific bird.
No matter what you decide to put
on your shelf talker, it should grab the attention of consumers as they browse the shelves, give readers a good idea of what's inside your book, and motivate them to buy it.
If you don't have blurbs or reviews, you could consider putting strong quotes directly from your book
on your shelf talker to highlight the writing / story or you could include fun facts about the book.
Not exact matches
However, knowing none of us are permitted to use those Shark Tank logos
on anything related to our product at retail, whether it is logos
on packaging, POS,
shelf talkers and displays, why would any business use that intermittent exposure as a primary marketing focus?
In addition to posters, case cards,
shelf talkers and end - aisle standups, neck hangers of life - like glasses of FrappaChata
on ice are available to promote
on -
shelf.
The promotion has appeared
on table displays in the ASDA café,
on shelf -
talkers next to products and in leaflets promoting a «Baby and Toddler Event» currently taking place in ASDA stores.
promote infant formula at point - of - sale by special displays,
shelf talkers or discounts etc (follow -
on formula products and promotion should not be placed by infant formula).
If your
shelf talker is well done, there's no reason a bookseller wouldn't include it
on the
shelf to help them sell your book.
The company also offered retailers
shelf talkers and made announcements through social media,
on its website and through advertising in trade and consumer magazines.
Don't limit them to just their own
shelves, which need signage,
shelf talkers and so
on to call attention to them.
For example, earthbath has a
shelf talker that points out the product uses essential oils for fragrance, is free of artificial dyes, and so
on.
«Each department features rail runners giving helpful hints and a soft sell of the products featured in that area and
shelf talkers that educated the consumer
on the type of feeder, seed and habitat needed to attract the species.
• Evanger's relies
on an army of sales reps, including a nutritionist, and provides education
on their website, as well as information sheets and
shelf -
talkers.
We offer promotions
on new product introductions and trade show specials and offer retailers point - of - purchase materials,
shelf -
talkers and signage.