Sentences with phrase «on traditional ad»

Accenture Interactive, the consulting behemoth that is increasingly infringing on traditional ad shops» domains, has been chosen as Radisson Hotel...

Not exact matches

As BuzzFeed points out, rather than spend marketing money on a traditional online ad campaign — which would involve paying someone to create an ad and then paying to place it on Facebook, or another social website, or even with the publishers who so desperately need the ad dollars — businesses are sending more of that money to Facebook to promote content created for free by publishers.

Secondly, the site is focusing on traditional, web 1.0 display ads, with less than 15 percent of its ads utilizing social data to reach a more targeted audience.

Marketing your business online is not only far more affordable than traditional «offline» methods (i.e. radio, television, print ads), but it opens up your business on a global scale.

Meanwhile, Netflix (along with other big streaming players) is very protective of its viewership data, which the streaming service claims is made irrelevant by the fact that Netflix does not rely on ad sales like its traditional TV rivals.

Those expectations should be communicated to the client so that when a decision is made regarding whether to spend on traditional PR versus SEO or digital ads, data is available that makes an argument for why dollars should go toward the former.

Step two would then be to make a list of the people who spent the most and show ads to those people on Google with a traditional Google Search Network Campaign.

After deciding on the role to fill, they go through the traditional route of posting ads to different job boards, screening candidates, interviewing those who seem the most qualified and then hiring the person who is the best fit.

The heart of our brand has always been and will probably always be YouTube, so we monetize through the traditional ways of monetizing on YouTube, such as the ad sales.

As desktop use, traditional ads and virtual payments on apps and games like those published by Zynga slow down, many analysts say the company's mobile business, commerce features and new external ad network will more than make up for it.

Traditional banner and big box ads don't fit well on smartphone screens, however big they may be growing.

The case for content creation boils down to the fact that content that people find on their own can be more persuasive than any ad for people who have become jaded to traditional ads.

Traditional marketing tactics, such as paying to create and distribute new ads, are still common even though The Guardian reports that a person is more likely to summit Mount Everest than click on a banner ad.

As has been widely reported, Trump's campaign has not been spending heavily on TV ads or traditional campaign staff:

Just as consumers have shifted their media - viewing behavior away from traditional mediums like television, advertising dollars previously spent on TV ads are migrating to the digital world as well.

One interesting takeaway from the list is that the traditional 30 - second spot doesn't really work on the web: «Transplanting a 30 - second ad from TV isn't what resonates with Canadians online.

Instead of creating traditional ad copy that focuses on your products or services, try and create something that speaks to your audience's feelings and needs, and even offers entertainment value.

On Monday, WPP's GroupM advertising firm released a forecast predicting that traditional television's share of the total ad market would fall for the first time in 2015.

Elite Daily And Millennial Branding Release Landmark Study on The Millennial Consumer Millennials influenced most by blogs, respond to native over traditional ads and family inheritance / students loans have no impact on their spending habits New York, NY, January 20, 2015... Continue reading →

But, it is a different process than many traditional marketing / communications / advertising practices because you are building relationships and a community with your best fans and customers, not just flipping the switch on an ad.

The Belluminati message will appear online, in movie theater ads, on streaming and traditional radio, and elsewhere.

Long gone are the days that you could rely solely on traditional outbound marketing methods like print ads, radio slots, billboards and commercials.

Millennials influenced most by blogs, respond to native over traditional ads and family inheritance / students loans have no impact on their spending habits

Consumers are increasing the amount of time spent on the service, taking away time spent from traditional ad - supported networks.

P&G is already the nation's largest television advertiser, while Gillette spends almost $ 1 billion a year on ads, primarily targeting men rather than P&G's traditional female customer.

Harry focuses on middle - market omni - channel consumer and business marketers, digital and traditional media, marketing and business services and ad tech.

By making most content free to view and not embedding as many ads as on traditional TV, YouTube has been able to enjoy 40 % - plus annual growth in hours viewed while traditional TV viewing is in decline.

First, the company may pump the same ads into self - driving cars that appear on Google's search engine, and second, it may be able to profit through licensing arrangements that let traditional automakers participate in its ride - sharing and other self - driving services, he said.

Companies have already started to bypass the more traditional mass media products of radio campaigns, TV ads and press promotions in favour of driving awareness on the social networks.

St Patrick's Day 2017 St Patrick's Day 2017 Parade St Patrick's Day 2017 Quotes Saint Patrick's Day, or the Feast of Saint Patrick (Irish: Lá Fhéile Pádraig, «the Day of the Festival of Patrick»), is a cultural and religious celebration held on 17 March, the traditional death date of Saint Patrick (c. AD 385 — 461), the foremost patron saint of Ireland.

Speaking of those last two powerful players in the digital ad space, note that cookie - based targeting doesn't include Facebook and Google search ads as far as I know — the companies listed above are delivering ads (traditional banners or rich - media) on content websites.

I'd love to see some reports on how effective online advertising has been for small campaigns without 6 figure ad budgets, and how much they had to cannibalize their traditional media spend.

On a panel we shared last spring, Josh Koster talked about the ever - increasing amount of ad inventory becoming available on video websites, and I suspect that many more - traditional media consultants will «get» the idea of advertising on a site like Hulu, which shows TV programs, a lot more naturally than they will Google AdOn a panel we shared last spring, Josh Koster talked about the ever - increasing amount of ad inventory becoming available on video websites, and I suspect that many more - traditional media consultants will «get» the idea of advertising on a site like Hulu, which shows TV programs, a lot more naturally than they will Google Adon video websites, and I suspect that many more - traditional media consultants will «get» the idea of advertising on a site like Hulu, which shows TV programs, a lot more naturally than they will Google Adon a site like Hulu, which shows TV programs, a lot more naturally than they will Google Ads.

For political media folks, the biggest takeaway is that DVRs don't seem to be putting any particular hurt on traditional 15 - and 30 - second ad spots either, though they may encourage some changes in the way the ads are made.

Other examples of the benefits of a solid SMM plan include measuring how a candidate is perceived on current issues, finding new issues before they get covered in traditional media and seeing if a new ad campaign is making an impact.

Plus, more - traditional mass outreach may still work in online social settings, since extensive advertising on MySpace, Facebook and LinkedIn is still relatively untested, and campaigns with the resources to buy ads targeted at their particular electoral districts may find them an effective way to tap a politically active audience.

Cochran's direct mail, traditional television and radio and Internet ads touting efforts to protect military and space facilities on the Gulf Coast helped net gains of about 1,100 votes in Harrison County (birthplace of NFL legend Brett Favre, who cut his own last - minute ad on Cochran's behalf) and nearly 1,250 votes in Jackson County.

Though partially supplanted by search ads, traditional online display ads («banner ads») can still have political value, particularly when run on local media sites.

«Political ads on Facebook and other digital platforms should be held to the same standards as traditional political ads.

Based on this traditional journalistic norm, ad revenue should never influence editorial decisions (though as we see with 24/7 cable news networks, it very often clearly does), and editorial stances should never influence revenue decisions.

With expanding ride hailing on the docket for a potential special session this month, a consortium of traditional livery and cab companies have launched an anti-Uber digital ad that highlights the crimes committed by drivers.

Q&A topics include: why the mayor and Governor Cuomo appear friendly and cooperative on pre-K when together but express different views when apart, will the city fund a single year of full day pre-K if the state does not, how many of the prospective new pre-K seats are in traditional public schools v. charter schools, what is the greatest challenge in converting existing 1/2 day pre-K sites into full day sites, how can the mayor assure that proceeds of his proposed income tax surcharge would remain dedicated solely to the pre - K / middle school program, regulatory issues around pre-K operators, how there can be space available in neighborhoods where schools are overcrowded, how many of the prospective new sites are in schools v. other locations, why the mayor is so opposed to co-locations of charter schools while seeking to co-locate new pre-K programs, the newly - announced ad campaign by charter school supporters, his views on academically screened high schools, his view on the school bus contracts, why he refused off - topic questions Friday evening despite saying on Friday morning that he would take such questions, the status of 28 charter schools expecting to open in fall 2014 in locations approved by the Bloomberg administration, his upcoming appearance on the TV series The Good Wife and his view on city employees marching in the Manhattan St. Patrick's Day Parade in uniform / with banners.

On the flip side of the mailer is a traditional ad for Martins with a woman voter and the headline: «Jack Martins: Protecting our families.

As Ken Lovett at The Daily News noted today and I've reported on in the past, ads in favor of the governor's $ 142.6 billion agenda are once again flooding the airwaves, but this year it is a traditional return to Cuomo being the public face of the TV spots.

Ad No. 2, which is also running on cable stations in the district, is a bit more traditional, focusing on a tried - and - true GOP line of attack to which over-taxed Long Island residents are no doubt extra sensitive.

Some of the smaller parties, including the Greens and the new Pirate Party, make comparatively more use of the Internet since they have less money to spend on traditional TV ads and posters.

This ad is half a hit on Gibson, slamming him on some traditional Democratic themes — Medicare, Social Security and tax breaks for companies that outsource jobs — and half a pitch for Schreibman, described as someone who will «fight for the middle class.»

The party will also rely on traditional mailers, endorsements, yard signs, letters of support and newspaper and radio ads.

Prompted by the widespread Russian influence campaign that targeted nearly two dozen states during the 2016 presidential election and the proliferation of secretive political advertising on social media platforms like Facebook, Cuomo proposed and the state Legislature successfully passed the «Democracy Protection Act,» which prohibits foreign entities from creating independent expenditure committees or buying political ads, requires anyone who purchases an online political ad to register as an independent expenditure committee, and also requires online ads to include information about who paid for them, as is currently required of traditional media platforms.

Due to inherent restrictions on mobile networks, the traditional routing models are not applicable to the mobile Ad Hoc Network.