Sentences with phrase «online microtargeting»

The level of online microtargeting through major communications platforms that is possible today makes increased transparency essential.»

Not exact matches

D: The campaign also microtargeted voters by firing off emails or posting messages on Facebook that were shaped to appeal to their particular interests or causes using tracking software, similar to ones used by online retailers to craft ads.
Cambridge Analytica, the shadowy data firm at the center of the largest online privacy scandal in years, obtained data on up to 87 million Facebook users in order to «microtarget» political advertisements.
We're experimenting with Facebook apps, mobile IDX search apps, microtargeted online advertising, and much more.
a b c d e f g h i j k l m n o p q r s t u v w x y z