Sentences with phrase «online voter profiling»
Nix and two of his colleagues described a variety of underhanded methods they could use to influence elections, including but not limited to staging, filming and publishing fake bribery or sex worker stings against opponents, using former spies to conduct intelligence - gathering on political foes and various shades of online voter profiling.
https://www.cbsnews.com/ Not exact matches
Cambridge Analytica specializes in what's called «psychographic» profiling, meaning they use data collected online to create personality profiles for voters.
In doing this we used a suite of models produced by the data science team, which outlined profiles such as undecided voters or inactive supporters, and matched these audiences to online cookies, mobile devices, and social IDs.
Cambridge Analytica specializes in what's called «psychographic» profiling, meaning it uses data collected online to create personality profiles for voters.
The project is detailed in the contract as a seven step process — with Kogan's company, GSR, generating an initial seed sample (though it does not specify how large this is here) using «online panels»; analyzing this seed training data using its own «psychometric inventories» to try to determine personality categories; the next step is Kogan's personality quiz app being deployed on Facebook to gather the full dataset from respondents and also to scrape a subset of data from their Facebook friends (here it notes: «upon consent of the respondent, the GS Technology scrapes and retains the respondent's Facebook profile and a quantity of data on that respondent's Facebook friends»); step 4 involves the psychometric data from the seed sample, plus the Facebook profile data and friend data all being run through proprietary modeling algorithms — which the contract specifies are based on using Facebook likes to predict personality scores, with the stated aim of predicting the «psychological, dispositional and / or attitudinal facets of each Facebook record»; this then generates a series of scores per Facebook profile; step 6 is to match these psychometrically scored profiles with voter record data held by SCL — with the goal of matching (and thus scoring) at least 2M voter records for targeting voters across the 11 states; the final step is for matched records to be returned to SCL, which would then be in a position to craft messages to voters based on their modeled psychometric scores.
The consultancy is accused of using online data to create voter personality profiles to target users with personalized political advertisements.
Cambridge Analytica specializes in using online data to create voter personality profiles in order to target users with political messages and ran data operations for Donald Trump's presidential campaign.
Cambridge Analytica, a firm that specializes in using online data to create voter personality profiles in order to target users with political messages, ran data operations for Donald Trump's presidential campaign.
Washington Post online politics reporter Jose Antonio Vargas wrote over the weekend on the Obama campaign's use of niche social networking sites for voter outreach: And as of Friday, he's the first candidate to have profiles on BlackPlanet.com and MiGente.com, popular soc - nets in the...
So you'll also be asked to enter data into VoteBuilder, the Democratic Party's digital voter file, whether you have a smart phone to keep in touch with the campaign, to do distributed phone banking from home via an online integrated platform, and to lend data and profile updates from your social networking profiles (Facebook, Twitter, etc) to the campaign.
Why, after British journalists exposed in 2015 that the presidential campaign of Sen. Ted Cruz targeted voters online using the resulting 40 million - plus psychological profiles — acquired by the firm Cambridge Analytica, backed by megadonor Robert Mercer — Facebook did not follow through on a pledge to ensure the data destroyed.
Cambridge Analytica, a firm that specializes in using online data to create voter personality profiles in order to target users with political messages, ran data operations for Donald Trump's presidential campaign.
And now, thanks to a whistleblower and two stunning reports in the Observer and the New York Times, we know that one of those developers siphoned data on more than 50 million Facebook users and shared them with the Trump campaign's voter targeting firm, Cambridge Analytica — a company that has bragged it has psychological profiles on 230 million American voters, which it uses to target people online with emotionally precise digital messaging to influence elections.
On this week's If Then, Slate's April Glaser and Will Oremus dissect the latest fallout from the Facebook Cambridge Analytica scandal, wherein the profile data of more than 50 million Facebook users was obtained and allegedly used by Donald Trump's online voter - targeting firm.
Building psychographic profiles of individual voters based on their lifestyles and preferences could be hugely powerful, thinks Chris Sumner, research director at the Online Privacy Foundation.
«Ads targeted using profiles generated from individual voters» stated interests are more successful in shifting attitudes according to Online Privacy Foundation
Why this matters: Cambridge Analytica, which the Washington Post describes as «specializing in using online data to create voter personality profiles,» was used by the Trump campaign during his run to the White House in 2016.
The project is detailed in the contract as a seven step process — with Kogan's company, GSR, generating an initial seed sample (though it does not specify how large this is here) using «online panels»; analyzing this seed training data using its own «psychometric inventories» to try to determine personality categories; the next step is Kogan's personality quiz app being deployed on Facebook to gather the full dataset from respondents and also to scrape a subset of data from their Facebook friends (here it notes: «upon consent of the respondent, the GS Technology scrapes and retains the respondent's Facebook profile and a quantity of data on that respondent's Facebook friends»); step 4 involves the psychometric data from the seed sample, plus the Facebook profile data and friend data all being run through proprietary modeling algorithms — which the contract specifies are based on using Facebook likes to predict personality scores, with the stated aim of predicting the «psychological, dispositional and / or attitudinal facets of each Facebook record»; this then generates a series of scores per Facebook profile; step 6 is to match these psychometrically scored profiles with voter record data held by SCL — with the goal of matching (and thus scoring) at least 2M voter records for targeting voters across the 11 states; the final step is for matched records to be returned to SCL, which would then be in a position to craft messages to voters based on their modeled psychometric scores.
Cambridge Analytica, a firm specializing in using online data to create voter personality profiles in order to target them with political messages, ran data operations for Donald Trump's presidential campaign.
In 2014, Cambridge Analytica, a voter - profiling company that would later provide services for Donald Trump's 2016 presidential campaign, reached out with a request on Amazon's «Mechanical Turk» platform, an online marketplace where people around the world contract with others to perform various tasks.
The firm, London - based Cambridge Analytica, claims to be able to sway voters through careful profiling of online platforms and crafted social media messaging.