The Overall Winner for the best new product was JavaMelts Flavored Sweeteners, which turns an
ordinary cup of coffee into something special and delicious; The 1st Place Runner Up was [Actual] Iceberg, for their authentic iceberg ice from Newfoundland, off Canada's east coast; The 2nd Place Runner Up was Bake» nJoy for their Kitchen Cupboard ™ Gourmet
Brownie, Cookie and Muffin Line; and Best New Product in the Food Trends Experience was Hal's New York for their New York Born, New York Made Seltzer Water.