Some operators are making false
organic claims on food products because of the lack of regulations and / or enforcement.
Yet
while organic claims are common on baby food, they are less used on food and drink aimed at kids.
These certified products must meet 100 % organic, organic or made
with organic claim requirements.
A wide range of products now
use organic claims, including both specialist and more mainstream lines.
The coverage achieved highlighted the issues with
false organic claims in the market place and the need for consumers to look for the ACO bud logo.
The Rodale Institute ® and California Certified Organic Farmers (CCOF) were among the first groups offering American organic certification, as buyers and farmers increasingly demanded uniform verified evidence
for organic claims and a definition of what «organic» meant.
Multi ingredient products with less than 70 % organic ingredients may only
contain organic claims in the product ingredient list, nowhere else on their product are they allowed to advertise organic.
From enforcing the user of
organic claims on processed fiber and textiles to securing an alternative to Methyl Bromide, learn more about our current and on - going projects.
While organic claims were used on 23 % of launches overall in 2015, this rises to 29 % in juices / juice drinks and to a massive 45 % - plus in iced tea.
Just under 11 % of meat snacks launches featured
organic claims in 2015, but there was some interesting activity, including Organic Prairie's Mighty Bar, introduced as America's first 100 % grass - fed organic beef snack.
An organic claim is any claim that describes a product as organic, or the ingredients used to make a product as organic.
All organic claims, whether they reference a standard or not, should be able to be substantiated.
Not only can you trust
the organic claims of certified organic products, you can also be rest assured that they meet the ethical and fair trade criteria in the Standard.
The new bar features vegan and
organic claims and touts high levels of omega 3 fatty acids and protein.
This interest in naturalness has kept
organic claims in the spotlight, although rising levels of competition mean that organic claims alone may not now be enough.
Cereal / energy bar launches just outstripped breakfast cereals with 51.5 % of 2015 introductions using a natural and / or
organic claim.
While
organic claims were used on 23 % of launches overall in 2015, this rises to 29 % in juices / juice drinks and to a massive 45 % - plus in iced tea, says Innova Market Insights.
Not only can you trust
the organic claims of certified organic products, they also meet the ethical and fair trade criteria in the Australian Certified Organic Standard.
We believe that consumer trust in
organic claims can only be guaranteed through rigorous verification, inspection and assurance practices.
The Canadian regulations, which came into full force in June 2009, ensure that products making
the organic claim are grown, handled, processed and labelled in accordance with the Canadian government's regulations and standards
Products with less than 70 % organic ingredients may list organically produced ingredients on the side panel of the package, but may not make
any organic claims on the front of the package.
In response to the organic industry's growth, Canada enacted a labelling requirement: Since 2009, products making
an organic claim must be certified by an agency accredited by the Canada Food Inspection Agency (CFIA).
All of Earth Mama's
organic claims are verified by Oregon Tilth, an independent third party certifier.
The guidelines offered by agencies such as the Oregon Tilth Certified Organic Program and the Center for Veterinary Medicine, along with the USDA give pet owners some basis by which to determine if a pet food company's
organic claims are true.
This often leads shoppers to view products with natural or
organic claims with skepticism, says Nevala.
In short, these Regulations will mandate that minimum percentages of certified organic ingredients and techniques be utilized before a product can display
the organic claims.