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- despite the new
business partnership with Cygames, Nintendo is very satisfied with its mobile
business - they are also happy with the various projects created in partnership with DeNA, and their relationship will continue - Nintendo is trying to expand its lineup
of mobile games - Cygames had a plan for a title that was very deep and Nintendo thought it was important to develop and operate it jointly - DeNA doesn't just support Nintendo's mobile applications, but also its Nintendo Account system with tech and dev support - those
areas of Nintendo's partnership will also continue - Nintendo is open to partner with
other companies as well in the future - by using Nintendo IP in mobile apps, the company wants to spread awareness about Nintendo's characters - ultimately they'd like it to become synergistic with the console
business - Nintendo wants to make mobile games one
of the pillars
of revenue - it's not enough to just expand dedicated internal development resources for this goal - this is why Nintendo is looking for possibilities to do it externally as well - Nintendo thought that Cygames» plan with Dragalia Lost was common ground for the companies, so they decided to partner - one important factor to think about when managing a company like Nintendo is that its products aren't daily necessities - Nintendo creates entertainment and fun, and the essence
of its
business will remain unchanged - Nintendo says it's a high - risk
business, and there are times in which performance could be good or bad - Nintendo will continue to create specialized gaming hardware and software for the
world - the aim is to be successful every time, but sometimes it will work out, and sometimes it won't - instead
of thinking «I can't do this» they'd rather think «what can we do to continuously tighten our relationship with the customers?»