Today, TPG Senior Points & Miles Correspondent Nick Ewen explains why SkyMiles still have plenty of value, even if they don't measure up to many
other loyalty currencies.
Sites with Points and Alternative Miles, including referral bonuses, congas and
any other loyalty currencies.
They offer tremendous value and are relatively easier to earn compared to
the other loyalty currencies.
Also, there's nothing aspirational about earning a lot of Stars — there's no amazingly special coffee that you can buy with Stars (that costs too much to buy with cash)-- so where's the incentive for people to collect Starbucks stars over
any other loyalty currency?
Not exact matches
«PIAC is calling on policy makers to define «
loyalty currency» as a form of non-cash payment, with the intention of having
loyalty currency enjoy protections similar to
other forms of payment under the payments system in Canada» added John Lawford, Executive Director of PIAC.
The report noted that consumers have little recourse when
loyalty program providers unilaterally decide to devalue their
loyalty currency, or change
other terms and conditions of
loyalty programs.
In order for
currency on a scale such as local community
currencies or
loyalty points to be linked to
other currencies, there is a need for a method to provide a medium of exchange that allows for the difference in scale.
The Momentum Token enables consumers to convert company branded
loyalty rewards into Momentum Tokens, which in turn can be exchanged for
other reward tokens or crypto -
currencies.
The
currency works the same as in any
other loyalty program.
«While
other loyalty programs take steps to devalue their
currency, Best Western Rewards is actively seeking to enhance its customer value proposition,» said Dorothy Dowling, senior vice president of marketing and sales for Best Western International.
There are 16 airline
loyalty / rewards programs into which you can transfer Starpoints but which do not accept transfers from any of the
other major transferable
currencies:
Auckland is one of those cities where you'll find it pretty hard to use most of the well known hotel
loyalty currencies as, aside from a Hilton and a Crowne Plaza, there aren't any
other centrally located hotels that are part of one of one of the large international chains.
Most importantly, all the credit cards I've listed above earn transferable
currencies (they can be moved to a number of
other loyalty programs) while the points earned thought the Marriott Rewards credit card are really only of any use at Marriott properties....
Both
loyalty currencies cost around the same in the promotions but with MileagePlus miles you can avoid paying fuel surcharges when using them on United and a number of
other airlines and, on top of that, you can purchase long - haul premium cabin awards on United for fewer miles than you can on British Airways.
This could be useful for spend in categories where none of your
other credit cards offers a bonus — 2 Membership Rewards points are generally more valuable than one point / mile in any
other major
loyalty currency.
Citi ThankYou points transfer over to a good number of
other loyalty programs (including Singapore Airlines) and they're a good, flexible
currency to collect.
But by learning the nuances of each
loyalty program — and thinking outside the box — you can start to identify the ways in which seemingly rigid booking channels may be more flexible than they appear, allowing you to stack certificates, coupons, and
other discounts with your already - heavily - discounted rewards
currencies.
Similar to transferring points to airline partners in
other flexible point
currencies like Amex Membership Rewards, you'll need to select the transfer partner and enter your
loyalty program membership details.
The token can be used like fiat
currency at Chanticleer Holdings restaurants and can be traded with
other loyalty members.
Each company can choose a name and various uses for their tokens — these may include accepting payment; giving customers
loyalty incentives or contributors incentives for contributing content, data or computing power; and / or as the
currency for a marketplace wherein customers trade with each
other.