Like Thomas Paine, Thomas Jefferson, and
other pamphleteers who used the written word to rouse people to action during the American Revolution, animal advocates the world over are inspiring people into taking action for animals through grassroots efforts.
Roger: You, and to be fair
others such as Chris Mooney, function in an honorable tradition which started with the self publishing
pamphleteers of the 16th and 17th century.